2. Learning Intentions (What you need
to know and be able to do)
Describe what are the different type of
communication methods used within a business
context.
3. Key Terms:
Verbal communication
Written communications
Electronic bulletin boards
Oral communication
Nonverbal communication
Body language
Visual communication
Brand symbol
Logo.
5. Written communications
Written communications are used by managers
to pass on ideas and information inside and
outside a business.
They can also be used to confirm verbal
messages.
Written communications can be more difficult
than oral communication because the manager
has to make the message clear the first time.
6. Oral communication
Oral communication involves speaking to
another person and is one of the most common
communication methods used in business.
8. Nonverbal communication
Nonverbal communication is any message that is
not written or spoken. Nonverbal communication
consists of body language (posture, facial
expressions, placement of limbs and proximity to
others) and visual symbols.
9. Visual communication
Visual communication is the use of symbols to
communicate and can be a powerful way of
transmitting information. If people can see how
something works, a brand symbol or logo, they
are more likely to remember it.