SlideShare a Scribd company logo
1 of 11
Download to read offline
Peter Reader, Director of Marketing and Communications University of Bath Marketing Man takes his tie off: Customers, Communities and Communication
Customers, Communities and Communication ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Customers, Communities and Communication ,[object Object],[object Object],[object Object],[object Object]
Customers, Communities and Communication ,[object Object],[object Object],[object Object],[object Object],[object Object]
Customers, Communities and Communication ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Customers, Communities and Communication ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Customers, Communities and Communication ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Customers, Communities and Communication ,[object Object],[object Object],[object Object],[object Object]
Customers, Communities and Communication ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Customers, Communities and Communication ,[object Object],[object Object],[object Object]
Peter Reader, Director of Marketing and Communications University of Bath Marketing Man takes his tie off: Customers, Communities and Communication

More Related Content

Viewers also liked

Design a content strategy to optimise engagement with international users
Design a content strategy to optimise engagement with international users Design a content strategy to optimise engagement with international users
Design a content strategy to optimise engagement with international users IWMW
 
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site (5)
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site (5)IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site (5)
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site (5)IWMW
 
IWMW 2001: Automated News Feeds (2)
IWMW 2001: Automated News Feeds (2)IWMW 2001: Automated News Feeds (2)
IWMW 2001: Automated News Feeds (2)IWMW
 
IWMW 1998: Publish and be Damned? Academic Freedom, Responsibility and AUP
IWMW 1998: Publish and be Damned? Academic Freedom, Responsibility and AUP IWMW 1998: Publish and be Damned? Academic Freedom, Responsibility and AUP
IWMW 1998: Publish and be Damned? Academic Freedom, Responsibility and AUP IWMW
 
IWMW 2000: E-Learning Developments
IWMW 2000: E-Learning DevelopmentsIWMW 2000: E-Learning Developments
IWMW 2000: E-Learning DevelopmentsIWMW
 
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site (2)
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site (2)IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site (2)
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site (2)IWMW
 
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site - report
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site - reportIWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site - report
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site - reportIWMW
 
IWMW 2001: E-Learning at SHU
IWMW 2001: E-Learning at SHUIWMW 2001: E-Learning at SHU
IWMW 2001: E-Learning at SHUIWMW
 
IWMW 2001: Automated News Feeds (3)
IWMW 2001: Automated News Feeds (3)IWMW 2001: Automated News Feeds (3)
IWMW 2001: Automated News Feeds (3)IWMW
 
IWMW 2000: Town and Gown Finding Common Ground on the Web
IWMW 2000: Town and Gown Finding Common Ground on the WebIWMW 2000: Town and Gown Finding Common Ground on the Web
IWMW 2000: Town and Gown Finding Common Ground on the WebIWMW
 
The Promise of Information Architecture
The Promise of Information ArchitectureThe Promise of Information Architecture
The Promise of Information ArchitectureIWMW
 
An Introduction to WAI-ARIA
An Introduction to WAI-ARIAAn Introduction to WAI-ARIA
An Introduction to WAI-ARIAIWMW
 
IWMW 1999: Browser management
IWMW 1999: Browser managementIWMW 1999: Browser management
IWMW 1999: Browser managementIWMW
 
What Do You Really Want?
What Do You Really Want?What Do You Really Want?
What Do You Really Want?IWMW
 
IWMW 2001: Web Site Redevelopment - report
IWMW 2001: Web Site Redevelopment - reportIWMW 2001: Web Site Redevelopment - report
IWMW 2001: Web Site Redevelopment - reportIWMW
 
Trends in Web Attacks
Trends in Web AttacksTrends in Web Attacks
Trends in Web AttacksIWMW
 

Viewers also liked (16)

Design a content strategy to optimise engagement with international users
Design a content strategy to optimise engagement with international users Design a content strategy to optimise engagement with international users
Design a content strategy to optimise engagement with international users
 
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site (5)
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site (5)IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site (5)
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site (5)
 
IWMW 2001: Automated News Feeds (2)
IWMW 2001: Automated News Feeds (2)IWMW 2001: Automated News Feeds (2)
IWMW 2001: Automated News Feeds (2)
 
IWMW 1998: Publish and be Damned? Academic Freedom, Responsibility and AUP
IWMW 1998: Publish and be Damned? Academic Freedom, Responsibility and AUP IWMW 1998: Publish and be Damned? Academic Freedom, Responsibility and AUP
IWMW 1998: Publish and be Damned? Academic Freedom, Responsibility and AUP
 
IWMW 2000: E-Learning Developments
IWMW 2000: E-Learning DevelopmentsIWMW 2000: E-Learning Developments
IWMW 2000: E-Learning Developments
 
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site (2)
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site (2)IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site (2)
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site (2)
 
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site - report
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site - reportIWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site - report
IWMW 2001: Practical Web Strategies: Conflict, Ethics and Your Web Site - report
 
IWMW 2001: E-Learning at SHU
IWMW 2001: E-Learning at SHUIWMW 2001: E-Learning at SHU
IWMW 2001: E-Learning at SHU
 
IWMW 2001: Automated News Feeds (3)
IWMW 2001: Automated News Feeds (3)IWMW 2001: Automated News Feeds (3)
IWMW 2001: Automated News Feeds (3)
 
IWMW 2000: Town and Gown Finding Common Ground on the Web
IWMW 2000: Town and Gown Finding Common Ground on the WebIWMW 2000: Town and Gown Finding Common Ground on the Web
IWMW 2000: Town and Gown Finding Common Ground on the Web
 
The Promise of Information Architecture
The Promise of Information ArchitectureThe Promise of Information Architecture
The Promise of Information Architecture
 
An Introduction to WAI-ARIA
An Introduction to WAI-ARIAAn Introduction to WAI-ARIA
An Introduction to WAI-ARIA
 
IWMW 1999: Browser management
IWMW 1999: Browser managementIWMW 1999: Browser management
IWMW 1999: Browser management
 
What Do You Really Want?
What Do You Really Want?What Do You Really Want?
What Do You Really Want?
 
IWMW 2001: Web Site Redevelopment - report
IWMW 2001: Web Site Redevelopment - reportIWMW 2001: Web Site Redevelopment - report
IWMW 2001: Web Site Redevelopment - report
 
Trends in Web Attacks
Trends in Web AttacksTrends in Web Attacks
Trends in Web Attacks
 

Similar to Marketing Man takes off his Tie: Customers, Communities and Communication

Tapping into current trends in PublicRelations
Tapping into current trends in PublicRelationsTapping into current trends in PublicRelations
Tapping into current trends in PublicRelationsBolaji Okusaga
 
Are You Linkedin To Social Media
Are You Linkedin To Social MediaAre You Linkedin To Social Media
Are You Linkedin To Social MediaJay Deragon
 
Preparing to write for a PR campaign
Preparing to write for a PR campaignPreparing to write for a PR campaign
Preparing to write for a PR campaignBrett Atwood
 
Public Relations, An Overview. By Molly McCarthy, Principal of Valley Public ...
Public Relations, An Overview. By Molly McCarthy, Principal of Valley Public ...Public Relations, An Overview. By Molly McCarthy, Principal of Valley Public ...
Public Relations, An Overview. By Molly McCarthy, Principal of Valley Public ...MollyMcCarthy
 
Career in mass communications
Career in mass communicationsCareer in mass communications
Career in mass communicationsAmit Pandey
 
CUSTOMER PERCEPTION TOWARDS SOCIAL MEDIA ADVERTISING
CUSTOMER PERCEPTION TOWARDS SOCIAL MEDIA ADVERTISINGCUSTOMER PERCEPTION TOWARDS SOCIAL MEDIA ADVERTISING
CUSTOMER PERCEPTION TOWARDS SOCIAL MEDIA ADVERTISINGSuyash Jain
 
Preparing for Writing in PR and Advertising
Preparing for Writing in PR and AdvertisingPreparing for Writing in PR and Advertising
Preparing for Writing in PR and AdvertisingBrett Atwood
 
Fundamentals ofstrategiccommunications
Fundamentals ofstrategiccommunicationsFundamentals ofstrategiccommunications
Fundamentals ofstrategiccommunicationsMoises Cielak
 
Social Media and SM Marketing - EPI Leadership Course Week 2013 UA
Social Media and SM Marketing - EPI Leadership Course Week 2013 UASocial Media and SM Marketing - EPI Leadership Course Week 2013 UA
Social Media and SM Marketing - EPI Leadership Course Week 2013 UAEdward Erasmus
 
Social Media and Higher Education
Social Media and Higher EducationSocial Media and Higher Education
Social Media and Higher EducationStone Ward
 
Capital C Fourth Event Summary
Capital C Fourth Event SummaryCapital C Fourth Event Summary
Capital C Fourth Event SummarySwarm
 
Innovate Possible Campaign Summary Deck
Innovate Possible Campaign Summary DeckInnovate Possible Campaign Summary Deck
Innovate Possible Campaign Summary DeckChris Asher
 
090624 - Public sector training
090624 - Public sector training090624 - Public sector training
090624 - Public sector trainingGed Carroll
 

Similar to Marketing Man takes off his Tie: Customers, Communities and Communication (20)

Tapping into current trends in PublicRelations
Tapping into current trends in PublicRelationsTapping into current trends in PublicRelations
Tapping into current trends in PublicRelations
 
Are You Linkedin To Social Media
Are You Linkedin To Social MediaAre You Linkedin To Social Media
Are You Linkedin To Social Media
 
Preparing to write for a PR campaign
Preparing to write for a PR campaignPreparing to write for a PR campaign
Preparing to write for a PR campaign
 
Public Relations, An Overview. By Molly McCarthy, Principal of Valley Public ...
Public Relations, An Overview. By Molly McCarthy, Principal of Valley Public ...Public Relations, An Overview. By Molly McCarthy, Principal of Valley Public ...
Public Relations, An Overview. By Molly McCarthy, Principal of Valley Public ...
 
Career in mass communications
Career in mass communicationsCareer in mass communications
Career in mass communications
 
Importance of media
Importance of mediaImportance of media
Importance of media
 
CUSTOMER PERCEPTION TOWARDS SOCIAL MEDIA ADVERTISING
CUSTOMER PERCEPTION TOWARDS SOCIAL MEDIA ADVERTISINGCUSTOMER PERCEPTION TOWARDS SOCIAL MEDIA ADVERTISING
CUSTOMER PERCEPTION TOWARDS SOCIAL MEDIA ADVERTISING
 
Media Education: Make it Happen!
Media Education: Make it Happen!Media Education: Make it Happen!
Media Education: Make it Happen!
 
Preparing for Writing in PR and Advertising
Preparing for Writing in PR and AdvertisingPreparing for Writing in PR and Advertising
Preparing for Writing in PR and Advertising
 
Breaking down the silos - the future face of communications industry
Breaking down the silos -  the future face of communications industryBreaking down the silos -  the future face of communications industry
Breaking down the silos - the future face of communications industry
 
Choosing the best channels to serve your purpose and engage your audience.
Choosing the best channels to serve your purpose and engage your audience.Choosing the best channels to serve your purpose and engage your audience.
Choosing the best channels to serve your purpose and engage your audience.
 
Content Management: Choosing the best channels for your purpose and audience
Content Management: Choosing the best channels for your purpose and audienceContent Management: Choosing the best channels for your purpose and audience
Content Management: Choosing the best channels for your purpose and audience
 
Fundamentals ofstrategiccommunications
Fundamentals ofstrategiccommunicationsFundamentals ofstrategiccommunications
Fundamentals ofstrategiccommunications
 
COMM 3580 Jan 20
COMM 3580 Jan 20COMM 3580 Jan 20
COMM 3580 Jan 20
 
Social Media and SM Marketing - EPI Leadership Course Week 2013 UA
Social Media and SM Marketing - EPI Leadership Course Week 2013 UASocial Media and SM Marketing - EPI Leadership Course Week 2013 UA
Social Media and SM Marketing - EPI Leadership Course Week 2013 UA
 
Social Media and Higher Education
Social Media and Higher EducationSocial Media and Higher Education
Social Media and Higher Education
 
Capital C Fourth Event Summary
Capital C Fourth Event SummaryCapital C Fourth Event Summary
Capital C Fourth Event Summary
 
Thursday 11.20: Real Public Relations
Thursday 11.20: Real Public RelationsThursday 11.20: Real Public Relations
Thursday 11.20: Real Public Relations
 
Innovate Possible Campaign Summary Deck
Innovate Possible Campaign Summary DeckInnovate Possible Campaign Summary Deck
Innovate Possible Campaign Summary Deck
 
090624 - Public sector training
090624 - Public sector training090624 - Public sector training
090624 - Public sector training
 

More from IWMW

Look who's talking now
Look who's talking nowLook who's talking now
Look who's talking nowIWMW
 
Introduction to IWMW 2000 (Liz Lyon)
Introduction to IWMW 2000 (Liz Lyon)Introduction to IWMW 2000 (Liz Lyon)
Introduction to IWMW 2000 (Liz Lyon)IWMW
 
Web Tools report
Web Tools reportWeb Tools report
Web Tools reportIWMW
 
Personal Contingency Plan - Beat The Panic
Personal Contingency Plan - Beat The PanicPersonal Contingency Plan - Beat The Panic
Personal Contingency Plan - Beat The PanicIWMW
 
Whose site is it anyway?
Whose site is it anyway?Whose site is it anyway?
Whose site is it anyway?IWMW
 
Open Source - the case against
Open Source - the case againstOpen Source - the case against
Open Source - the case againstIWMW
 
IWMW 2002: Avoiding Portal Wars - an MIS view
IWMW 2002: Avoiding Portal Wars - an MIS viewIWMW 2002: Avoiding Portal Wars - an MIS view
IWMW 2002: Avoiding Portal Wars - an MIS viewIWMW
 
What does open source mean for the institutional web manager?
What does open source mean for the institutional web manager?What does open source mean for the institutional web manager?
What does open source mean for the institutional web manager?IWMW
 
Library 2.0
Library 2.0Library 2.0
Library 2.0IWMW
 
Social participation in student recruitment
Social participation in student recruitmentSocial participation in student recruitment
Social participation in student recruitmentIWMW
 
Supporting Institutions in Changing Times: Manifesto
Supporting Institutions in Changing Times: ManifestoSupporting Institutions in Changing Times: Manifesto
Supporting Institutions in Changing Times: ManifestoIWMW
 
IWMW 2019 photo scavenger hunt highlights
IWMW 2019 photo scavenger hunt highlightsIWMW 2019 photo scavenger hunt highlights
IWMW 2019 photo scavenger hunt highlightsIWMW
 
How to Turn a Web Strategy into Web Services
How to Turn a Web Strategy into Web ServicesHow to Turn a Web Strategy into Web Services
How to Turn a Web Strategy into Web ServicesIWMW
 
Static Site Generators - Developing Websites in Low-resource Condition
Static Site Generators - Developing Websites in Low-resource ConditionStatic Site Generators - Developing Websites in Low-resource Condition
Static Site Generators - Developing Websites in Low-resource ConditionIWMW
 
Looking to the Future
Looking to the FutureLooking to the Future
Looking to the FutureIWMW
 
Looking to the Future
Looking to the FutureLooking to the Future
Looking to the FutureIWMW
 
Developing Communities of Practice
Developing Communities of PracticeDeveloping Communities of Practice
Developing Communities of PracticeIWMW
 
How to train your content- so it doesn't slow you down...
How to train your content- so it doesn't slow you down... How to train your content- so it doesn't slow you down...
How to train your content- so it doesn't slow you down... IWMW
 
Grassroots & Guerrillas: The Beginnings of a UX Revolution
Grassroots & Guerrillas: The Beginnings of a UX RevolutionGrassroots & Guerrillas: The Beginnings of a UX Revolution
Grassroots & Guerrillas: The Beginnings of a UX RevolutionIWMW
 
Connecting Your Content: How to Save Time and Improve Content Quality through...
Connecting Your Content: How to Save Time and Improve Content Quality through...Connecting Your Content: How to Save Time and Improve Content Quality through...
Connecting Your Content: How to Save Time and Improve Content Quality through...IWMW
 

More from IWMW (20)

Look who's talking now
Look who's talking nowLook who's talking now
Look who's talking now
 
Introduction to IWMW 2000 (Liz Lyon)
Introduction to IWMW 2000 (Liz Lyon)Introduction to IWMW 2000 (Liz Lyon)
Introduction to IWMW 2000 (Liz Lyon)
 
Web Tools report
Web Tools reportWeb Tools report
Web Tools report
 
Personal Contingency Plan - Beat The Panic
Personal Contingency Plan - Beat The PanicPersonal Contingency Plan - Beat The Panic
Personal Contingency Plan - Beat The Panic
 
Whose site is it anyway?
Whose site is it anyway?Whose site is it anyway?
Whose site is it anyway?
 
Open Source - the case against
Open Source - the case againstOpen Source - the case against
Open Source - the case against
 
IWMW 2002: Avoiding Portal Wars - an MIS view
IWMW 2002: Avoiding Portal Wars - an MIS viewIWMW 2002: Avoiding Portal Wars - an MIS view
IWMW 2002: Avoiding Portal Wars - an MIS view
 
What does open source mean for the institutional web manager?
What does open source mean for the institutional web manager?What does open source mean for the institutional web manager?
What does open source mean for the institutional web manager?
 
Library 2.0
Library 2.0Library 2.0
Library 2.0
 
Social participation in student recruitment
Social participation in student recruitmentSocial participation in student recruitment
Social participation in student recruitment
 
Supporting Institutions in Changing Times: Manifesto
Supporting Institutions in Changing Times: ManifestoSupporting Institutions in Changing Times: Manifesto
Supporting Institutions in Changing Times: Manifesto
 
IWMW 2019 photo scavenger hunt highlights
IWMW 2019 photo scavenger hunt highlightsIWMW 2019 photo scavenger hunt highlights
IWMW 2019 photo scavenger hunt highlights
 
How to Turn a Web Strategy into Web Services
How to Turn a Web Strategy into Web ServicesHow to Turn a Web Strategy into Web Services
How to Turn a Web Strategy into Web Services
 
Static Site Generators - Developing Websites in Low-resource Condition
Static Site Generators - Developing Websites in Low-resource ConditionStatic Site Generators - Developing Websites in Low-resource Condition
Static Site Generators - Developing Websites in Low-resource Condition
 
Looking to the Future
Looking to the FutureLooking to the Future
Looking to the Future
 
Looking to the Future
Looking to the FutureLooking to the Future
Looking to the Future
 
Developing Communities of Practice
Developing Communities of PracticeDeveloping Communities of Practice
Developing Communities of Practice
 
How to train your content- so it doesn't slow you down...
How to train your content- so it doesn't slow you down... How to train your content- so it doesn't slow you down...
How to train your content- so it doesn't slow you down...
 
Grassroots & Guerrillas: The Beginnings of a UX Revolution
Grassroots & Guerrillas: The Beginnings of a UX RevolutionGrassroots & Guerrillas: The Beginnings of a UX Revolution
Grassroots & Guerrillas: The Beginnings of a UX Revolution
 
Connecting Your Content: How to Save Time and Improve Content Quality through...
Connecting Your Content: How to Save Time and Improve Content Quality through...Connecting Your Content: How to Save Time and Improve Content Quality through...
Connecting Your Content: How to Save Time and Improve Content Quality through...
 

Recently uploaded

1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdfShaun Heinrichs
 
Features of a Call Recorder Spy App for Android.pdf
Features of a Call Recorder Spy App for Android.pdfFeatures of a Call Recorder Spy App for Android.pdf
Features of a Call Recorder Spy App for Android.pdfOne Monitar
 
Driving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon HarmerDriving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon HarmerAggregage
 
MEP Plans in Construction of Building and Industrial Projects 2024
MEP Plans in Construction of Building and Industrial Projects 2024MEP Plans in Construction of Building and Industrial Projects 2024
MEP Plans in Construction of Building and Industrial Projects 2024Chandresh Chudasama
 
NAB Show Exhibitor List 2024 - Exhibitors Data
NAB Show Exhibitor List 2024 - Exhibitors DataNAB Show Exhibitor List 2024 - Exhibitors Data
NAB Show Exhibitor List 2024 - Exhibitors DataExhibitors Data
 
Guide Complete Set of Residential Architectural Drawings PDF
Guide Complete Set of Residential Architectural Drawings PDFGuide Complete Set of Residential Architectural Drawings PDF
Guide Complete Set of Residential Architectural Drawings PDFChandresh Chudasama
 
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdfChris Skinner
 
Environmental Impact Of Rotary Screw Compressors
Environmental Impact Of Rotary Screw CompressorsEnvironmental Impact Of Rotary Screw Compressors
Environmental Impact Of Rotary Screw Compressorselgieurope
 
Data Analytics Strategy Toolkit and Templates
Data Analytics Strategy Toolkit and TemplatesData Analytics Strategy Toolkit and Templates
Data Analytics Strategy Toolkit and TemplatesAurelien Domont, MBA
 
Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...Peter Ward
 
Neha Jhalani Hiranandani: A Guide to Her Life and Career
Neha Jhalani Hiranandani: A Guide to Her Life and CareerNeha Jhalani Hiranandani: A Guide to Her Life and Career
Neha Jhalani Hiranandani: A Guide to Her Life and Careerr98588472
 
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...Hector Del Castillo, CPM, CPMM
 
Lessons from Shanavas M.P. (AKA SHAN) For The Mastering in Entrepreneurship
Lessons from Shanavas M.P. (AKA SHAN) For The Mastering in EntrepreneurshipLessons from Shanavas M.P. (AKA SHAN) For The Mastering in Entrepreneurship
Lessons from Shanavas M.P. (AKA SHAN) For The Mastering in EntrepreneurshipDoge Mining Website
 
20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdfChris Skinner
 
Interoperability and ecosystems: Assembling the industrial metaverse
Interoperability and ecosystems:  Assembling the industrial metaverseInteroperability and ecosystems:  Assembling the industrial metaverse
Interoperability and ecosystems: Assembling the industrial metaverseSiemens
 
WSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfWSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfJamesConcepcion7
 
Implementing Exponential Accelerators.pptx
Implementing Exponential Accelerators.pptxImplementing Exponential Accelerators.pptx
Implementing Exponential Accelerators.pptxRich Reba
 
Introducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsIntroducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsKnowledgeSeed
 
Jewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource CentreJewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource CentreNZSG
 
digital marketing , introduction of digital marketing
digital marketing , introduction of digital marketingdigital marketing , introduction of digital marketing
digital marketing , introduction of digital marketingrajputmeenakshi733
 

Recently uploaded (20)

1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf1911 Gold Corporate Presentation Apr 2024.pdf
1911 Gold Corporate Presentation Apr 2024.pdf
 
Features of a Call Recorder Spy App for Android.pdf
Features of a Call Recorder Spy App for Android.pdfFeatures of a Call Recorder Spy App for Android.pdf
Features of a Call Recorder Spy App for Android.pdf
 
Driving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon HarmerDriving Business Impact for PMs with Jon Harmer
Driving Business Impact for PMs with Jon Harmer
 
MEP Plans in Construction of Building and Industrial Projects 2024
MEP Plans in Construction of Building and Industrial Projects 2024MEP Plans in Construction of Building and Industrial Projects 2024
MEP Plans in Construction of Building and Industrial Projects 2024
 
NAB Show Exhibitor List 2024 - Exhibitors Data
NAB Show Exhibitor List 2024 - Exhibitors DataNAB Show Exhibitor List 2024 - Exhibitors Data
NAB Show Exhibitor List 2024 - Exhibitors Data
 
Guide Complete Set of Residential Architectural Drawings PDF
Guide Complete Set of Residential Architectural Drawings PDFGuide Complete Set of Residential Architectural Drawings PDF
Guide Complete Set of Residential Architectural Drawings PDF
 
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf
20220816-EthicsGrade_Scorecard-JP_Morgan_Chase-Q2-63_57.pdf
 
Environmental Impact Of Rotary Screw Compressors
Environmental Impact Of Rotary Screw CompressorsEnvironmental Impact Of Rotary Screw Compressors
Environmental Impact Of Rotary Screw Compressors
 
Data Analytics Strategy Toolkit and Templates
Data Analytics Strategy Toolkit and TemplatesData Analytics Strategy Toolkit and Templates
Data Analytics Strategy Toolkit and Templates
 
Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...Fordham -How effective decision-making is within the IT department - Analysis...
Fordham -How effective decision-making is within the IT department - Analysis...
 
Neha Jhalani Hiranandani: A Guide to Her Life and Career
Neha Jhalani Hiranandani: A Guide to Her Life and CareerNeha Jhalani Hiranandani: A Guide to Her Life and Career
Neha Jhalani Hiranandani: A Guide to Her Life and Career
 
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
How Generative AI Is Transforming Your Business | Byond Growth Insights | Apr...
 
Lessons from Shanavas M.P. (AKA SHAN) For The Mastering in Entrepreneurship
Lessons from Shanavas M.P. (AKA SHAN) For The Mastering in EntrepreneurshipLessons from Shanavas M.P. (AKA SHAN) For The Mastering in Entrepreneurship
Lessons from Shanavas M.P. (AKA SHAN) For The Mastering in Entrepreneurship
 
20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf20200128 Ethical by Design - Whitepaper.pdf
20200128 Ethical by Design - Whitepaper.pdf
 
Interoperability and ecosystems: Assembling the industrial metaverse
Interoperability and ecosystems:  Assembling the industrial metaverseInteroperability and ecosystems:  Assembling the industrial metaverse
Interoperability and ecosystems: Assembling the industrial metaverse
 
WSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdfWSMM Media and Entertainment Feb_March_Final.pdf
WSMM Media and Entertainment Feb_March_Final.pdf
 
Implementing Exponential Accelerators.pptx
Implementing Exponential Accelerators.pptxImplementing Exponential Accelerators.pptx
Implementing Exponential Accelerators.pptx
 
Introducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applicationsIntroducing the Analogic framework for business planning applications
Introducing the Analogic framework for business planning applications
 
Jewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource CentreJewish Resources in the Family Resource Centre
Jewish Resources in the Family Resource Centre
 
digital marketing , introduction of digital marketing
digital marketing , introduction of digital marketingdigital marketing , introduction of digital marketing
digital marketing , introduction of digital marketing
 

Marketing Man takes off his Tie: Customers, Communities and Communication

  • 1. Peter Reader, Director of Marketing and Communications University of Bath Marketing Man takes his tie off: Customers, Communities and Communication
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11. Peter Reader, Director of Marketing and Communications University of Bath Marketing Man takes his tie off: Customers, Communities and Communication