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eTREASURE: ENHANCING TOURISTS EXPERIENCE BY PLAYING A TREASURE HUNT  Alessandro Inversini NewminE Lab University of Lugano Switzerland [email_address]    Lorenzo Cantoni NewminE Lab University of Lugano Switzerland [email_address] e-Business in Travel, Tourism and Hospitality, 14 March 2008, Athens, Greece
AGENDA ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
BACKGROUND & OBJECTIVES ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
STRUCTURE & TECHNOLOGY  (I) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
STRUCTURE & TECHNOLOGY  (II) Orange CH, is eTreasure Technical Partner
USER EXPERIENCE ,[object Object],[object Object],[object Object],[object Object]
RELEVANT ISSUES ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
USAGES  (I)
USAGES  (II) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
WHAT’S ON NOW ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
FUTURE DEVELOPMENTS ,[object Object],[object Object],[object Object],[object Object],[object Object]
eTREASURE: ENHANCING TOURISTS EXPERIENCE BY PLAYING A TREASURE HUNT  Alessandro Inversini NewminE Lab University of Lugano Switzerland [email_address]    Lorenzo Cantoni NewminE Lab University of Lugano Switzerland [email_address] e-Business in Travel, Tourism and Hospitality, 14 March 2008, Athens, Greece

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Inversini__eTreasure@Athens_March2008

  • 1. eTREASURE: ENHANCING TOURISTS EXPERIENCE BY PLAYING A TREASURE HUNT Alessandro Inversini NewminE Lab University of Lugano Switzerland [email_address]    Lorenzo Cantoni NewminE Lab University of Lugano Switzerland [email_address] e-Business in Travel, Tourism and Hospitality, 14 March 2008, Athens, Greece
  • 2.
  • 3.
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  • 5. STRUCTURE & TECHNOLOGY (II) Orange CH, is eTreasure Technical Partner
  • 6.
  • 7.
  • 9.
  • 10.
  • 11.
  • 12. eTREASURE: ENHANCING TOURISTS EXPERIENCE BY PLAYING A TREASURE HUNT Alessandro Inversini NewminE Lab University of Lugano Switzerland [email_address]    Lorenzo Cantoni NewminE Lab University of Lugano Switzerland [email_address] e-Business in Travel, Tourism and Hospitality, 14 March 2008, Athens, Greece