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CReATE Cluster Toolkit:  Developing the European Digital Media Sector David Furmage – Author of Toolkit Policy, Strategy & European Project Specialist [email_address] Brussels  29 th  Sept 2010
CReATE Toolkit – towards excellence Successfully trialed in 4 Regions Aims How it works – step-by-step approach What Outcomes  you can expect Presentation Outline
aims Understand & develop key sectors Agree Joint Research Agenda Improve collaboration & innovation Toolkit works for other knowledge sectors Increase Understanding Raise Profile Step-by-Step  with  cluster managers in mind! launching at  create10.eu  Nov 2010  Stuttgart www.lets-create.eu   select  downloads also download  Joint Research Agenda
5 stages…. Toolkit Unpacked
Collecting & analyzing the right data Defining your cluster Asking the right questions Validating your SWOT analysis Create a cluster map Toolkit takes you through what you need to do step-by-step…
Toolkit Unpacked
Get a perspective on global trends Refine SWOT & STEEPV Bring stakeholders and experts together through workshops Agree joint actions
Agree your own regional research plan and cluster priorities Develop partnerships & potential projects – in region & beyond
Launch your plans Provide match-making opportunities for business & research Influence policy & point to funding Get REAL projects and joint ventures off the ground Increase your clusters profile
Skip Stage 5 – lessons learnt from Dan
using the CReATE Toolkit will help your stakeholders…. Join the CReATE approach  www.lets-create.eu   Join our  linkedin  group  European Digital Creative Network
CReATE Cluster Toolkit Developing the digital media sector thank you  for listening www.lets-create.eu David Furmage – Author of Toolkit Policy, Strategy & European Project Specialist [email_address]
CReATE Cluster Toolkit:  Developing the European Digital Media Sector Brussels  29 th  Sept 2010 Dan Licari - Cluster Manager, West Midlands, UK Digital Media Consultant [email_address]
Practical Tips on running CReATE Feedback & tips from West Midlands Region … …  other comments and tips… Innovation in Delivery Second Life in West Midlands TOOLKIT CONTAINS ROUND-UP OF TIPS AND FEEDBACK FROM CReATE REGIONS
Regional Results – West Midlands UK Games  Production Social Media DIGITAL   MEDIA serious games Innovation funding Positive Outcomes & aspirations…
Joint Research Agenda Visual & Interactive Experiences Tools of Productivity & Automation Digital Distribution Mobility & Interoperability User-producer Interaction in Development
Practical Tips, Lessons Learnt, Future Possibilities Dan Licari  Screen, Image & Sound Cluster Manager more thoughts… the future… Practical tips & Lessons Learnt
Next Steps
CReATE Toolkit | Lessons Learnt | Future Possibilities  thank you for listening! [email_address]

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Dan Licari & David Furmage

  • 1. CReATE Cluster Toolkit: Developing the European Digital Media Sector David Furmage – Author of Toolkit Policy, Strategy & European Project Specialist [email_address] Brussels 29 th Sept 2010
  • 2. CReATE Toolkit – towards excellence Successfully trialed in 4 Regions Aims How it works – step-by-step approach What Outcomes you can expect Presentation Outline
  • 3. aims Understand & develop key sectors Agree Joint Research Agenda Improve collaboration & innovation Toolkit works for other knowledge sectors Increase Understanding Raise Profile Step-by-Step with cluster managers in mind! launching at create10.eu Nov 2010 Stuttgart www.lets-create.eu select downloads also download Joint Research Agenda
  • 5. Collecting & analyzing the right data Defining your cluster Asking the right questions Validating your SWOT analysis Create a cluster map Toolkit takes you through what you need to do step-by-step…
  • 7. Get a perspective on global trends Refine SWOT & STEEPV Bring stakeholders and experts together through workshops Agree joint actions
  • 8. Agree your own regional research plan and cluster priorities Develop partnerships & potential projects – in region & beyond
  • 9. Launch your plans Provide match-making opportunities for business & research Influence policy & point to funding Get REAL projects and joint ventures off the ground Increase your clusters profile
  • 10. Skip Stage 5 – lessons learnt from Dan
  • 11. using the CReATE Toolkit will help your stakeholders…. Join the CReATE approach www.lets-create.eu Join our linkedin group European Digital Creative Network
  • 12. CReATE Cluster Toolkit Developing the digital media sector thank you for listening www.lets-create.eu David Furmage – Author of Toolkit Policy, Strategy & European Project Specialist [email_address]
  • 13. CReATE Cluster Toolkit: Developing the European Digital Media Sector Brussels 29 th Sept 2010 Dan Licari - Cluster Manager, West Midlands, UK Digital Media Consultant [email_address]
  • 14. Practical Tips on running CReATE Feedback & tips from West Midlands Region … … other comments and tips… Innovation in Delivery Second Life in West Midlands TOOLKIT CONTAINS ROUND-UP OF TIPS AND FEEDBACK FROM CReATE REGIONS
  • 15. Regional Results – West Midlands UK Games Production Social Media DIGITAL MEDIA serious games Innovation funding Positive Outcomes & aspirations…
  • 16. Joint Research Agenda Visual & Interactive Experiences Tools of Productivity & Automation Digital Distribution Mobility & Interoperability User-producer Interaction in Development
  • 17. Practical Tips, Lessons Learnt, Future Possibilities Dan Licari Screen, Image & Sound Cluster Manager more thoughts… the future… Practical tips & Lessons Learnt
  • 19. CReATE Toolkit | Lessons Learnt | Future Possibilities thank you for listening! [email_address]