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Going Medieval Viral!                        Shoifot.com
Shoifot.com
99.Nein!Nein!Nein!                     Shoifot.com
In fact,      `all ladiesdo it!             Shoifot.com
Do WHAT? Innately viral product (takes 2 or more to tango) Viral tools (the secret sauce) Viral workflow (very subtle)...
Innately Viral Products Free/cheap valuable products/services Free communications tools Free entertainment             ...
Viral Tools              Shoifot.com
Viral Tools              Shoifot.com
Viral Tools              Shoifot.com
Viral Tools              Shoifot.com
Viral Tools              Shoifot.com
Viral Tools              Shoifot.com
Viral Tools              Shoifot.com
Viral Tools              Shoifot.com
Viral Workflow                 Shoifot.com
Viral Incentives                   Shoifot.com
Viral Training                 Shoifot.com
Viral Seeding                Shoifot.com
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IDCEE 2012: How to make your business viral? - Igor Shoifot (Co-Founder & COO @ Fotki.com)

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http://idcee.org/p/igor-shoifot/

Igor co-founded and ran Fotki.com, world's largest indi photo site (5M users, 2B photos), was CEO of Microsoft WebTV's largest entertainment portal, Epsylon Games (over 70 games, over 5% of total WebTV traffic), launched profitable start-ups in games, education, VOD, VoIP and publishing, founded and sold virtual internship system "vInternship" to Manhattan Institute.

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IDCEE 2012: How to make your business viral? - Igor Shoifot (Co-Founder & COO @ Fotki.com)

  1. 1. Going Medieval Viral! Shoifot.com
  2. 2. Shoifot.com
  3. 3. 99.Nein!Nein!Nein! Shoifot.com
  4. 4. In fact, `all ladiesdo it! Shoifot.com
  5. 5. Do WHAT? Innately viral product (takes 2 or more to tango) Viral tools (the secret sauce) Viral workflow (very subtle) Viral incentives (NOT monetary) Viral training (user interests-centric) Viral seeding (NOT astro-turfing or spamming!) Shoifot.com Viral communications (tactful but sticky) Viral themes:  cute,  sexy,  scary,  funny,  etc.
  6. 6. Innately Viral Products Free/cheap valuable products/services Free communications tools Free entertainment Shoifot.com
  7. 7. Viral Tools Shoifot.com
  8. 8. Viral Tools Shoifot.com
  9. 9. Viral Tools Shoifot.com
  10. 10. Viral Tools Shoifot.com
  11. 11. Viral Tools Shoifot.com
  12. 12. Viral Tools Shoifot.com
  13. 13. Viral Tools Shoifot.com
  14. 14. Viral Tools Shoifot.com
  15. 15. Viral Workflow Shoifot.com
  16. 16. Viral Incentives Shoifot.com
  17. 17. Viral Training Shoifot.com
  18. 18. Viral Seeding Shoifot.com

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