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   Our genre isn’t easy to define; this was a design choice to
    encourage our audience to think about what they were
    watching. There are certainly illustrations of certain genres
    like ‘feel good’ films and drama. The film definitely contains
    elements of comedy as well as moments of deep emotion and
    with neither of the elements outweighing each other, made
    the genre hard to decipher.
   Film could be classed as British
    comedy, which start with tragedy and then
    they uplift the atmosphere with comical
    moments. It is comparable with Billy Elliot
    and The Full Monty.
    http://www.youtube.com/watch?v
    =UOGBTFFxOpY
   The editing in this film does help to show progression
    making the narrative seem linear. All events which occur in
    this film occur in the right order and earlier scenes prepare
    the audience for scenes witness later on. There was a scene
    when we inserted a text indicator to show how much time has
    passed, and this is a common convention (especially in a film
    which contains a death).
The story told here fits in to the todorov 3 act structure being that it has an
  equilibrium, a disruption and a new equilibrium.
 Equilibrium – Sasha has died, Matthew’s sister, and he and his family are
  grieving over the death of her.
 Disruption - Matthew is given the iPod and discovers what the iPod does to
  him; transports him to different eras.
 New equilibrium – Matthew has realised what made Sasha so happy, and that
  it has made him happy. He discovers a boy looking disheartened and passes
  the iPod on to him.
   It is arguable that this is a circular narrative because although
    the lead doesn’t end up in the same position he started, the
    iPod is passed on to someone else, in the hopes it will
    transform them. The audience are left wondering whether he
    will pass the iPod on to someone else, after he has been
    transformed.

                                    Patrick Bateman, after
                                    his confession has not
                                    achieved
                                    anything, and is still
                                    stuck with his job
                                    which he hates, his
                                    moronic friends and
                                    his unstable mind.
   We used voiceovers when needed like in a windy
    shots where you can’t hear the actor. We decided
    to do this so that our audience can still clearly
    understand what is happening in the scene; that
    everything is audible and visible, as intended when
    scenes were first shot.
   As the most common age for people watching
    short films is roughly 15-25 year olds we
    decided to get a young cast, or a cast in that
    age range so that the audience can familiarise
    and relate to the character more.
   As I’ve stated before in a previous post, a good short film has
    some kind of event which happens – in our case being Sasha
    dying and the iPod getting passed on – and that also the film
    may contain more than one genre. Our film has element of
    drama, comedy and ’feel-good’ in. We also stated that they
    have twists on leave the audience wondering, which is exactly
    what happens when Harley is handed the iPod and the film
    finishes.
   Mise en scene was a main part of our short, with a variety of
    clothes, props and locations to keep the audience interested
    and focused. As our film consisted of time travel through the
    eras costume, in particular, was a main focus and most of
    time and effort was actually trying to find outfits which would
    represent the decade.
   Our lead, played my Matthew used most of his own clothing
    after taking a closer look at what people used to wear
    realising he had some similar items. However, for the scene
    where we replicated the 80s, Matthew actually purposely
    ripped his t shirt to make it appear like the 80s, and we also
    made the red sweatband out of a red fabric.
   Music being a pivotal point in our film, we decided to make or find
    our own as we were rejected when trying to use copyright music –
    this involved emailing various different people such as record
    companies and managers. We were always redirected to somewhere
    else so we though to save time we would try to make our own
    versions of the songs we were initially going to use. We chose a
    multiplicity of different types of music to depict the era in which the
    scene took place.
   We had a clear cut idea of what we wanted
    with our film and how to achieve this through
    our planning and research. We followed the
    guide lines of our planning as building blocks
    for the shooting and execution of filming.
For my poster, you can clearly identify
conventions included in actual existing
products. During our research for our
short film, we looked at short film
posters for short film that we had
watched. One thing which was
identifiable in all the posters we
studied is the lead character is always
dominant or an important part of the
poster. Bearing that in mind, I included
several different shots of the lead,
representing the different eras. These
help to entice the audience.
   I also included an image of someone
    holding an iPod which also an essential
    part of the short film. It is common for
    posters to glorify the subject. The film
    poster also contains small print of all
    the people involved in the making of
    the film, including director, editor and
    our own made-up production
    company. Typically the production
    company logo is displayed in the
    bottom left corner of the poster.
    Beneath the crew involved I have
    included when the film is coming
    out, also a very popular convention.
   The only thing which possibly
    challenges a conventional poster is
    that the poster appears to have a lot
    of white space around the imagery.
    However, I did this to truly contrast
    so that audience are attracted. My
    poster also contained a logo from
    the Sundance festival which is very
    common on independently
    produced films. If my film did
    actually win at the Sundance festival
    it would attract audiences just
    because of this.
   My magazine article also contains conventions similar to existing
    products. My first year of media helped me produce this as we also
    had to produce one for our coursework. There is a clear link
    between the poster and the magazine article with similar pictures
    being used. My magazine article contains clear columns, pull
    quotes, as well as the first paragraph being in capitals. My article
    contains an interview too, with every question also in capitals, and in
    red contrasting to the background and also relating to the bright
    colours used in our short film. I forgot to include a drop capital in
    my magazine article which is present in almost any article. This
    could affect the effectiveness of the magazine article. The film’s title
    and tagline were taken directly from the poster I had
    created, showing a link between the two.

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Media Short Film Evaluation Question 1

  • 1.
  • 2. Our genre isn’t easy to define; this was a design choice to encourage our audience to think about what they were watching. There are certainly illustrations of certain genres like ‘feel good’ films and drama. The film definitely contains elements of comedy as well as moments of deep emotion and with neither of the elements outweighing each other, made the genre hard to decipher.
  • 3. Film could be classed as British comedy, which start with tragedy and then they uplift the atmosphere with comical moments. It is comparable with Billy Elliot and The Full Monty. http://www.youtube.com/watch?v =UOGBTFFxOpY
  • 4. The editing in this film does help to show progression making the narrative seem linear. All events which occur in this film occur in the right order and earlier scenes prepare the audience for scenes witness later on. There was a scene when we inserted a text indicator to show how much time has passed, and this is a common convention (especially in a film which contains a death).
  • 5. The story told here fits in to the todorov 3 act structure being that it has an equilibrium, a disruption and a new equilibrium.  Equilibrium – Sasha has died, Matthew’s sister, and he and his family are grieving over the death of her.  Disruption - Matthew is given the iPod and discovers what the iPod does to him; transports him to different eras.  New equilibrium – Matthew has realised what made Sasha so happy, and that it has made him happy. He discovers a boy looking disheartened and passes the iPod on to him.
  • 6. It is arguable that this is a circular narrative because although the lead doesn’t end up in the same position he started, the iPod is passed on to someone else, in the hopes it will transform them. The audience are left wondering whether he will pass the iPod on to someone else, after he has been transformed. Patrick Bateman, after his confession has not achieved anything, and is still stuck with his job which he hates, his moronic friends and his unstable mind.
  • 7. We used voiceovers when needed like in a windy shots where you can’t hear the actor. We decided to do this so that our audience can still clearly understand what is happening in the scene; that everything is audible and visible, as intended when scenes were first shot.
  • 8. As the most common age for people watching short films is roughly 15-25 year olds we decided to get a young cast, or a cast in that age range so that the audience can familiarise and relate to the character more.
  • 9. As I’ve stated before in a previous post, a good short film has some kind of event which happens – in our case being Sasha dying and the iPod getting passed on – and that also the film may contain more than one genre. Our film has element of drama, comedy and ’feel-good’ in. We also stated that they have twists on leave the audience wondering, which is exactly what happens when Harley is handed the iPod and the film finishes.
  • 10. Mise en scene was a main part of our short, with a variety of clothes, props and locations to keep the audience interested and focused. As our film consisted of time travel through the eras costume, in particular, was a main focus and most of time and effort was actually trying to find outfits which would represent the decade.
  • 11. Our lead, played my Matthew used most of his own clothing after taking a closer look at what people used to wear realising he had some similar items. However, for the scene where we replicated the 80s, Matthew actually purposely ripped his t shirt to make it appear like the 80s, and we also made the red sweatband out of a red fabric.
  • 12. Music being a pivotal point in our film, we decided to make or find our own as we were rejected when trying to use copyright music – this involved emailing various different people such as record companies and managers. We were always redirected to somewhere else so we though to save time we would try to make our own versions of the songs we were initially going to use. We chose a multiplicity of different types of music to depict the era in which the scene took place.
  • 13. We had a clear cut idea of what we wanted with our film and how to achieve this through our planning and research. We followed the guide lines of our planning as building blocks for the shooting and execution of filming.
  • 14. For my poster, you can clearly identify conventions included in actual existing products. During our research for our short film, we looked at short film posters for short film that we had watched. One thing which was identifiable in all the posters we studied is the lead character is always dominant or an important part of the poster. Bearing that in mind, I included several different shots of the lead, representing the different eras. These help to entice the audience.
  • 15. I also included an image of someone holding an iPod which also an essential part of the short film. It is common for posters to glorify the subject. The film poster also contains small print of all the people involved in the making of the film, including director, editor and our own made-up production company. Typically the production company logo is displayed in the bottom left corner of the poster. Beneath the crew involved I have included when the film is coming out, also a very popular convention.
  • 16. The only thing which possibly challenges a conventional poster is that the poster appears to have a lot of white space around the imagery. However, I did this to truly contrast so that audience are attracted. My poster also contained a logo from the Sundance festival which is very common on independently produced films. If my film did actually win at the Sundance festival it would attract audiences just because of this.
  • 17.
  • 18. My magazine article also contains conventions similar to existing products. My first year of media helped me produce this as we also had to produce one for our coursework. There is a clear link between the poster and the magazine article with similar pictures being used. My magazine article contains clear columns, pull quotes, as well as the first paragraph being in capitals. My article contains an interview too, with every question also in capitals, and in red contrasting to the background and also relating to the bright colours used in our short film. I forgot to include a drop capital in my magazine article which is present in almost any article. This could affect the effectiveness of the magazine article. The film’s title and tagline were taken directly from the poster I had created, showing a link between the two.