1. Selling line Plug – unique selling point The masthead is quite large and it is noticeable showing audiences that that’s what the magazine is called. Dominating piece of iconography suggesting to the audiences that the main story relates to this picture. kicker Cover line headline Anchorage text Graphic feature Secondary lead, not as important as the main piece of iconography, has text supporting it Barcode with dateline, issue number and price, this is a legal requirement on any magazine. Menu strip buzzword

2. Selling line masthead Graphic feature banner Feature article photo Secondary leads headline caption Anchorage text kicker Barcode with dateline and issue number Menu strip Cover line