Hugo Baeta from Automattic gave a presentation on how WordPress.com is made. He discussed what WordPress is, how Automattic makes money, their goal of democratizing publishing. He explained that Automattic is located in San Francisco and has loosely grouped teams with an open source attitude. Hugo also covered how WordPress.com is made through talent, passion, autonomy, simple tools, community support and learning from user feedback.
26. • Support / Happiness Engineers
• WordCamps and forums
• Plugins / Open Source activity
• Our own blogging usage
• Learning from the web
• Prototyping, experimenting
and making
28. Thanks, Questions?
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Editor's Notes
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The most common question I hear about WordPress.com, vs .org, is about revenue. Quickly explain the four basic ways we make money: Ads, Upgrades, VIP, others (Polldaddy, Akismet, VaultPress, etc.)\n
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Around 20Million of these are hosted on WP.com\n
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We want to allow people to publish their ideas, no matter what! – also refer to the about page on wordpress.com for more speaking points (next slide)\n
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Explain our start-up job titles, and how we’re encouraged to define many things for ourselves.\n
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Community/Hospitality: Since we’re derived from an open source culture, many of our choices are influenced by the open source attitude of being helpful, communication, and a shared sense of taking care of broken windows and little things.\n
HOW: Explain how little we use email and how IRC = hallway, Skype = private chats, P2 = cross team and cross company communication.\n