This document discusses strategies for maximizing the return on investment (ROI) of worksite wellness programs. It outlines how wellness programs can generate cost savings through pathways like high risk intervention and risk reduction. While traditional wellness programs often achieve a cost-benefit ratio around 1:6, newer programs that focus more on population health management and require activities can see higher ROIs. The document provides tips for measuring ROI to meet management expectations and strategies for increasing ROI such as expanding economic measures, enhancing risk reduction, and targeting benefit communications. It also addresses common objections to wellness programs and counterarguments.
1. Maximizing the ROI of Worksite
Wellness Programs
Larry S. Chapman MPH
President and CEO
Chapman Institute
Seattle, WA 98155
(206) 364‐3448
LChapman@ChapmanInstitute.net
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