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Big technology trends in 2014
(+ examples of small European companies blazing trails)

@robinwauters / founding editor of Tech.eu
A little bit about me

@robinwauters / founding editor of Tech.eu
Trends do not necessarily equal innovation
Sometimes, big companies set the trends
(as in: not startups)
Sometimes, startups set the trends
(as in: decidedly not the big tech companies)
Accurately predicting future trends in
tech is almost impossible ... fortunately
Trend #1- The Internet of Everything
Trend #1- The Internet of Everything
Cisco's definition:
“IoE brings together people, process, data, and
things to make networked connections more
relevant and valuable than ever before —
turning information into actions that create
new capabilities, richer experiences, and
unprecedented economic opportunity for
businesses, individuals, and countries.”
Trend #1- The Internet of Everything
- 30+ billion connected devices by 2020 (ABI)
- dozens of trillions connections between them
- huge anticipated impact on supply of water
and food, education, fitness and healthcare,
climate change, and countless other 'things'
Trend #1- The Internet of Everything
Lock8 (UK)
Trend #1- The Internet of Everything
CubeSensors (Slovenia)
Trend #1- The Internet of Everything
Tado° (Germany)
Trend #1- The Internet of Everything
Intellectronics / iSocket (Finland)
Trend #2- Lean Hardware & Robotics
Trend #2 - Lean Hardware & Robotics
- More and more entrepreneurs take the 'lean',
agile approach to hardware manufacturing
- using “modern tools of digital fabrication,
online collaboration and e-commerce to create
a new way to make and distribute things”
- Minimize waste and risk to maximize chances
of success and return on investment
Trend #2 – Lean Hardware & Robotics
Raspberry Pi (UK)
Trend #2 – Lean Hardware & Robotics
Jolla (Finland)
Trend #2 – Lean Hardware & Robotics
Geeksphone (Spain)
Trend #2 – Lean Hardware & Robotics
Kano (UK)
Trend #3- Smart Wearable Technology
Trend #3- Smart Wearable Technology

- Wearable computers, meet ubiquitous
computing. Be nice to each other.
- Making technology pervasive in all aspects of
life, in ways no other computer would be able to
- Realtime everything: monitoring + recording
Trend #3- Smart Wearable Technology
MuteWatch (Sweden)
Trend #3- Smart Wearable Technology
Now Computing / Stormfly (Spain)
Trend #3- Smart Wearable Technology
ShoeSense (France)
Trend #3- Smart Wearable Technology
Memoto (Sweden)
Trend #4 – Connected Cars & Fleets
Trend #4 – Connected Cars & Fleets

- Car as Internet-connected platforms
- Allowing drivers to connect with their cars via
smart devices, even from a distance
- Opportunities for entertainment, data,
location and network sharing, etc.
Trend #4 – Connected Cars & Fleets
High Mobility (Estonia)
Trend #4 – Connected Cars & Fleets
Cloud Your Car (Poland)
Trend #5 – Personal Health Monitoring
Trend #5 – Personal Health Monitoring

- Rising 'Quantified Self' wave
- It's not just about 'lifelogging', it's about using
data to improve and maintain our health
- Fitness and activity tracking, genetics,
personal analytics, sleep monitoring
Trend #5 – Personal Health Monitoring
Runtastic (Austria)
Trend #5 – Personal Health Monitoring
Scanadu (Belgium)
Trend #5 – Personal Health Monitoring
Withings (France)
Trend #6 – Gesture Recognition & Control
Trend #6 – Gesture Recognition & Control
- Interpreting and acting on human gestures via
mathematical algorithms
- Will make text and graphical user interfaces
look primitive over time (for certain things)
- Opportunities for entertainment but also
education, healthcare, and more
Trend #6 – Gesture Recognition & Control
Omek Interactive (Israel)
Trend #6 – Gesture Recognition & Control
SoftKinetic (Belgium)
Trend #6 – Gesture Recognition & Control
PrimeSense (Israel)
Trend #7 – 3D Printing
Trend #7 – 3D Printing
- From digital model to three-dimensional solid
object in no time (additive manufacturing)
- Both for mass production, domestic
(hobbyist) use - fashion and art
- Applications in architecture, engineering,
construction, industrial design, automotive,
aerospace, military, healthcare, etc.
Trend #7 – 3D Printing
Materialise (Belgium)
Trend #7 – 3D Printing
GrabCAD (Estonia)
Trend #7 – 3D Printing
BEEVERYCREATIVE (Portugal)
Trend #7 – 3D Printing
Leapfrog (The Netherlands)
Trend #8 – Collaborative Consumption
Trend #8 – Collaborative Consumption
- 'Sharing economy': shift from ownership to
access, both businesses and consumers
- Enables distribution, sharing and reuse of
excess capacity in property, goods and services
- Rise of social media usage, broadband
penetration and information technology
Trend #8 – Collaborative Consumption
HouseTrip (UK)
Trend #8 – Collaborative Consumption
FON (Spain)
Trend #8 – Collaborative Consumption
BlaBlaCar (France)
Trend #8 – Collaborative Consumption
Carpooling (Germany)
Trend #9 – Digitization of Finance
Trend #9 – Digitization of Finance
- Not just payments, but banking, accountancy,
currency exchange, expense management etc.
- Smart connected devices + faster
connectivity + financial tech improvements
- Impacting consumers, merchants, large
retailers and corporations alike
Trend #9 – Digitization of Finance
SumUp (Germany)
Trend #9 – Digitization of Finance
iZettle (Sweden)
Trend #9 – Digitization of Finance
Paymill (Germany)
Trend #9 – Digitization of Finance
TransferWise (Estonia/UK)
There are many stories left to be told ...

@robinwauters / founding editor of Tech.eu

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Robin Wauters, Co-founder, Tech.eu - Tech trends in 2014 (and small European companies making them happen)

  • 1. Big technology trends in 2014 (+ examples of small European companies blazing trails) @robinwauters / founding editor of Tech.eu
  • 2. A little bit about me @robinwauters / founding editor of Tech.eu
  • 3. Trends do not necessarily equal innovation
  • 4. Sometimes, big companies set the trends (as in: not startups)
  • 5. Sometimes, startups set the trends (as in: decidedly not the big tech companies)
  • 6. Accurately predicting future trends in tech is almost impossible ... fortunately
  • 7. Trend #1- The Internet of Everything
  • 8. Trend #1- The Internet of Everything Cisco's definition: “IoE brings together people, process, data, and things to make networked connections more relevant and valuable than ever before — turning information into actions that create new capabilities, richer experiences, and unprecedented economic opportunity for businesses, individuals, and countries.”
  • 9. Trend #1- The Internet of Everything - 30+ billion connected devices by 2020 (ABI) - dozens of trillions connections between them - huge anticipated impact on supply of water and food, education, fitness and healthcare, climate change, and countless other 'things'
  • 10. Trend #1- The Internet of Everything Lock8 (UK)
  • 11. Trend #1- The Internet of Everything CubeSensors (Slovenia)
  • 12. Trend #1- The Internet of Everything Tado° (Germany)
  • 13. Trend #1- The Internet of Everything Intellectronics / iSocket (Finland)
  • 14. Trend #2- Lean Hardware & Robotics
  • 15. Trend #2 - Lean Hardware & Robotics - More and more entrepreneurs take the 'lean', agile approach to hardware manufacturing - using “modern tools of digital fabrication, online collaboration and e-commerce to create a new way to make and distribute things” - Minimize waste and risk to maximize chances of success and return on investment
  • 16. Trend #2 – Lean Hardware & Robotics Raspberry Pi (UK)
  • 17. Trend #2 – Lean Hardware & Robotics Jolla (Finland)
  • 18. Trend #2 – Lean Hardware & Robotics Geeksphone (Spain)
  • 19. Trend #2 – Lean Hardware & Robotics Kano (UK)
  • 20. Trend #3- Smart Wearable Technology
  • 21. Trend #3- Smart Wearable Technology - Wearable computers, meet ubiquitous computing. Be nice to each other. - Making technology pervasive in all aspects of life, in ways no other computer would be able to - Realtime everything: monitoring + recording
  • 22. Trend #3- Smart Wearable Technology MuteWatch (Sweden)
  • 23. Trend #3- Smart Wearable Technology Now Computing / Stormfly (Spain)
  • 24. Trend #3- Smart Wearable Technology ShoeSense (France)
  • 25. Trend #3- Smart Wearable Technology Memoto (Sweden)
  • 26. Trend #4 – Connected Cars & Fleets
  • 27. Trend #4 – Connected Cars & Fleets - Car as Internet-connected platforms - Allowing drivers to connect with their cars via smart devices, even from a distance - Opportunities for entertainment, data, location and network sharing, etc.
  • 28. Trend #4 – Connected Cars & Fleets High Mobility (Estonia)
  • 29. Trend #4 – Connected Cars & Fleets Cloud Your Car (Poland)
  • 30. Trend #5 – Personal Health Monitoring
  • 31. Trend #5 – Personal Health Monitoring - Rising 'Quantified Self' wave - It's not just about 'lifelogging', it's about using data to improve and maintain our health - Fitness and activity tracking, genetics, personal analytics, sleep monitoring
  • 32. Trend #5 – Personal Health Monitoring Runtastic (Austria)
  • 33. Trend #5 – Personal Health Monitoring Scanadu (Belgium)
  • 34. Trend #5 – Personal Health Monitoring Withings (France)
  • 35. Trend #6 – Gesture Recognition & Control
  • 36. Trend #6 – Gesture Recognition & Control - Interpreting and acting on human gestures via mathematical algorithms - Will make text and graphical user interfaces look primitive over time (for certain things) - Opportunities for entertainment but also education, healthcare, and more
  • 37. Trend #6 – Gesture Recognition & Control Omek Interactive (Israel)
  • 38. Trend #6 – Gesture Recognition & Control SoftKinetic (Belgium)
  • 39. Trend #6 – Gesture Recognition & Control PrimeSense (Israel)
  • 40. Trend #7 – 3D Printing
  • 41. Trend #7 – 3D Printing - From digital model to three-dimensional solid object in no time (additive manufacturing) - Both for mass production, domestic (hobbyist) use - fashion and art - Applications in architecture, engineering, construction, industrial design, automotive, aerospace, military, healthcare, etc.
  • 42. Trend #7 – 3D Printing Materialise (Belgium)
  • 43. Trend #7 – 3D Printing GrabCAD (Estonia)
  • 44. Trend #7 – 3D Printing BEEVERYCREATIVE (Portugal)
  • 45. Trend #7 – 3D Printing Leapfrog (The Netherlands)
  • 46. Trend #8 – Collaborative Consumption
  • 47. Trend #8 – Collaborative Consumption - 'Sharing economy': shift from ownership to access, both businesses and consumers - Enables distribution, sharing and reuse of excess capacity in property, goods and services - Rise of social media usage, broadband penetration and information technology
  • 48. Trend #8 – Collaborative Consumption HouseTrip (UK)
  • 49. Trend #8 – Collaborative Consumption FON (Spain)
  • 50. Trend #8 – Collaborative Consumption BlaBlaCar (France)
  • 51. Trend #8 – Collaborative Consumption Carpooling (Germany)
  • 52. Trend #9 – Digitization of Finance
  • 53. Trend #9 – Digitization of Finance - Not just payments, but banking, accountancy, currency exchange, expense management etc. - Smart connected devices + faster connectivity + financial tech improvements - Impacting consumers, merchants, large retailers and corporations alike
  • 54. Trend #9 – Digitization of Finance SumUp (Germany)
  • 55. Trend #9 – Digitization of Finance iZettle (Sweden)
  • 56. Trend #9 – Digitization of Finance Paymill (Germany)
  • 57. Trend #9 – Digitization of Finance TransferWise (Estonia/UK)
  • 58. There are many stories left to be told ... @robinwauters / founding editor of Tech.eu