Introduction To HiveSight

Credit : Geek&Poke People use social media to share the minutiae of their lives with the world

Photo: half alive We use that information to construct their profiles as consumers

Photo: pieterjanviaene Including: demographics,

Photo : powerbooktrance brands,

Photo: eyesogreen and recreation.

Photo: Dave 'Coconuts' Kleinschmidt So far, we have profiled over 40 million consumers from The US and Canada

By now you should be asking: Great, but how do I put all that information to some good use right now ? Image: simiezzz

Use HiveSight to define an instant consumer panel – based on your target audience ..

.. and get unique consumer insights!

Key differentiation vs. social media monitoring: Focus on who consumers are, not just what ’s being said. Think beyond PR…

Now, let’s explore some of HiveSight’s Key Advantages Image: simiezzz

1. Unmatched sample size Photo: victoriapeckham Key Advantages :

2. Instant results Photo : Jenna Carver Key Advantages :

3. Affordable – subscription based online tool Photo: dirtyone30 Key Advantages :

4. Automated Insight Alerts – get notified on trends in your target market segments Photo: Jenah Crump Key Advantages :

Finally, let us tell you about some of the ways in which clients are using HiveSight Image: simiezzz

As a quick and affordable aid when pitching for new business

As a way to find correlations that generate co-promotion ideas

As a way to gauge the effect of a campaign on its target audience

As a tool for exploration that yields creative ideas

As a source of insight into media preferences

As a way to research obscure market niches

[email_address] www.HiveSight.com Your turn now. What will you discover? Photo: Andy Hay Music: Chriss Onac

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