The document promotes mobile lunch truck advertising through a company that wraps over 4,000 trucks with advertisements. It states that using mobile lunch trucks maximizes reach, impact, and impressions by putting ads in motion on busy streets 7 days a week. The benefits outlined are penetrating markets while serving many customers daily and generating millions of impressions over 3 months using 50 trucks. Statistics show over 90% recall ads on vehicles and over 60% would make purchase decisions based on those impressions.

1. IMAGINE YOUR ADVERTISEMENT
with 1 million impressions per month

2. National Coverage
Mobile Mex-Media
Group provides
advertising and
executes sales
promotions on over
4,000 mobile Lunch
Trucks nationwide.

3. Get Noticed!!!
THINK OUTSIDE THE TRUCK!

4. THE IDEA BEHIND OUR APPROACH IS SIMPLE:
• WE MAXIMIZE REACH BY PUTTING TRADITIONAL ADVERTISING IN MOTION.
• WE MAXIMIZE IMPACT BY CREATIVELY WRAPPING MOBILE LUNCH TRUCKS FOR INCREDIBLE
LOOKING VISUAL.
• WE MAXIMIZE IMPRESSIONS BY RUNNING OUR TRUCKS ON THE BUSIEST HIGHWAYS & STREETS
7 DAYS A WEEK.

5. BENEFITS OF MOBILE LUNCH TRUCK ADS
• MOBILE LUNCH TRUCKS PENETRATE DEEPLY INTO THE HISPANIC AND GENERAL
MARKETS, WHILE SERVING OVER 500-900 CUSTOMERS AND GARNERING 69, 0000
IMPREEIONS DAILY.
• OPERATE 16-24 HOURS PER DAY, 6-7 DAYS PER WEEK
• STOP’S FOR 45-50 MINUTES WHILE SERVING CUSTOMERS, RESULTING IN A
3-SIDED BILLBOARD PARKED ON A BUSY INTERSECTION
• ADVERTISING STAY’S WITHIN THE REGION ORDERED BY ADVERTISER
• ENTER AREAS THAT DO NOT ALLOW BILLBOARDS

6. Advertising
Exterior Vehicle Ads, measuring
27" x 57", will be posted on the
back or serving side.

7. Advertising
Point-of-sale material consisting of an 8" x 8"
Static Cling Window Display (Hot Trucks) or
an 18" x 24" Interior Vehicle Ad (Cold Trucks)
and a Take-One Brochure Box will also be
posted on the vehicles fronting customers at
each stop.

8. EFFECTIVENESS OF
TRANSIT ADVERTISING
AMERICAN TRUCKING ASSOCIATION (ATA) SURVEY
• 91% OF PEOPLE RECALLED WORDS AND PICTURES ON
FLEET VEHICLES.
• 71% REPORTED THAT THEY DEVELOPED A FAVORABLE IMPRESSION OF
THE COMPANY WHEN GRAPHICS WERE USED.
• 60% SAID THEY WOULD BASE A BUYING
DECISION ON THESE IMPRESSIONS.

9. COMPARATIVE ANALYSIS
BILLBOARDS HAVE BECOME
COMMONPLACE, WITH THE
EMERGENCE OF MORE CREATIVE
TYPES OF OUTDOOR ADVERTISING
MOBILE LUNCH TRUCK ADVERTISING
IS A HIGHLY CREATIVE AND
IMPACTFUL WAY TO GENERATE
IMPRESSIONS QUICKLY

10. CASE STUDY : 50 TRUCKS + 3 MONTHS= 3 MILLION IMPRESSIONS
TOTAL NUMBER OF IMPRESSIONS:
MONTHS DAYS TRUCKS IMPRESSIONS
3 90 50 3 MILLION
TOTAL NUMBER OF IMPRESSIONS = 3 MILLION

11. JESSE HERNANDEZ
T: 310-341-6731
F: 760-373-2527
jesse@mobilemex-mediagroup.com
8424 Great Circle Dr Suite #100
California City CA, 93505