Hendrik shows at Falak 101 - in Cairo/Egypt his personal Top 10 Growth Hacks he discovered in more than 150 Growth Sprints with startup- and corporate teams across Europe. The talk tackles Growth hacks for changing team mindsets, social media, product- and business modeling and for sure some of the best Growth Hacking tools.
With the Growth Hacking process V3.0 you´ll definetely know where to start your individual Growth Hacking story ;-)
About Hendrik:
Hendrik Lennarz is founder of www.growtheurope.com, the first europeanwide Growth Hacking Learning platform. Hendrik´s Growth Hacking experience is based on 10 years working as CTO/CPO at the European ecommerce trust service provider Trusted Shops. Lennarz built up the tech- and product stack from scratch up to a team-size of 50+ people and to a customer base of 25.000 online retailers across Europe.
Today, Hendrik´s „Growth Hacking process V3.0“ framework serves as step-by-step guide for sustainable Growth for more than 40 startups/corporates and for more than 1.500 Growth Hacker across Europe.
6. @hendrik.lennarz
The worst case for an idea?
You
with
your idea
https://en.wikipedia.org/wiki/File:Grave_of_Edward_Sang_(1805-1890)_in_Newington_cemetery,_Edinburgh.jpg
21. @hendrik.lennarz
Exercise: Tell users „why“ in 5 sec.
“We help X do Y by doing Z” by Steve Blank
- Benefit 2
- Benefit 3
- Benefit 4
LOGO
What you do
What? Contact usHow? Who? Start here free
Start here FREE
https://steveblank.com/2011/09/22/how-to-build-a-web-startup-lean-launchpad-edition/
46. @hendrik.lennarz
Copy & Paste funnel logic
• AMSTERDAM: JULY 13TH
• DÜSSELDORF: AUGUST 15TH
• MUNICH: AUGUST 24TH
• ZURICH: SEPTEMBER 10TH
• BERLIN: SEPTEMBER 19TH
• HAMBURG: OCTOBER 26TH
• COLOGNE: NOVEMBER 10TH
• FRANKFURT: FEBRUARY 7TH
• MUNICH: FEBRUARY 8TH
• ….
51. @hendrik.lennarz
Growth
Hacking
Technology User Data
Creative
Marketing
AB-Testing
Surveying
Analytics
Texting
User Experience
Experimentation
Automation
Product
Development Business
Modelling
Social Media
Conversionrate
Optimization
Project
Management
Sales
Online
Marketing
Agility
Customer
Thinking
Ingredient 1: Your skills are the key to Growth!
SEO
Tools
E-Mails
Brand Mgt
Psychology
AI
Curiosity
Customer
Orientation
Maths
Who, where, how?
Only what you need
Control
52. @hendrik.lennarz
Ingredient 2: There is an app for that
13. Fastbill
14. Trello
15. Hubspot
16. Userlike
17. Linked Helper
18. Keyword Planner
19. Google Optimize
20. Hotjar