Want to know what all the animals have to do with fundraising? Get the recording here!
http://mosaicnpd.com/shop/masters-circle/
The Masters Circle is a monthly online fundraising discussion session where you can connect with, learn from, and share ideas with some of the most innovative fundraisers and nonprofits on the planet. Each month we answer your questions and cover the topics you suggest.
Sign up for the next live session! http://results.mosaicnpd.com/masters/
In this session we cover:
* Events that stand out from the rest: Traditional and non-traditional approaches
* Events team management and motivation
* Creating the experience: It’s all in the details - and boy are there details
We answer questions about:
* What to look for in fundraising events as a new business owner
* How many events are too many events?!
* What to do with a one-time-only anniversary event
Submit a question for the Masters Circle:
http://mosaicnpd.com/masters-circle-topic-request/
3. Before we begin...
Credit!
Full participation in The Masters Circle
is applicable for 1 point in Category 1.B
– Education of the CFRE International
application for initial certification
and/or recertification.
5. ✓ Events that stand out from the rest:
Traditional and non-traditional approaches
✓ Events team management and motivation
✓ Creating the experience: It’s all in the
details - and boy are there details
Look Sharp, No Jeans!
7. ● Have an Event, or Not
● Being Competitive in Tight Markets
● Upside: Awareness & Engagement
● Downside: Slow, Labor, & Cost
A Little Help From Your Friends
8. Women Who Ride Conga
Host: Women Who Ride
Rock
Loose knit group of all
volunteers
Join anywhere along the
route or just donate
Ends in a Rally
9. Women Who Ride Conga
Find fun ways to involve
non-riders
Contact your local
motorcycle dealerships
and organizations
Don’t be afraid to get silly
Cast your net along your
route, not just at home
11. ● Events are Labor Intensive
● Make Use of Tools
● How to Empower & Inspire
● Leverage Team Members
Head ‘Em Up. Move ‘Em Out.
12. The COWS!!!
Began as a group of
philanthropic cyclists
Now an international,
grassroots organization
Coordinate rides all over
the world
Use online Peer-to-Peer
fundraising platform
14. ● Market and Promote to Set the Stage
● Craft a Theatrical Experience
● Plan the Before, During, & After
● Choreograph & Script Everything
Event as Immersive Theatre
15. JAZOO in Kansas City
Event for 5000
70 Restaurants
and Bars
23 Drink Sponsors
9 Musical Guests
Nets less than
$850,000
17. ● Treat it like a Major Gift campaign
● Have committee levels
● Seed a Transaction Environment
● P2P & Gamification
It’s All About ROI
18. Oxfam & Classy
Classy is integrated into
Oxfam’s website
Run multiple campaigns
year around
Extended donation
periods around events
Wider choice of niche
causes to choose among
20. ● National & Local Sponsorships
● Align Packages for Businesses
● Solicit for Win/Win Relationships
● Respond to Sponsor Needs
Bringing in Business
21. Dodge for a Cause
Charity dodgeball
tournament with
corporate sponsor
Benefits United Way
64 teams at $250
Nets around $120,000
Sponsor wants recruits
23. Next Masters Circle
● Next Masters Circle session is on February 25th
● Watch your email for instructions
● Full participation in The Masters Circle is applicable
for 1 point in Category 1.B – Education of the CFRE
International application for initial certification and/or
recertification.
24. Help us help you
● Submit a question or topic request
http://mosaicnpd.com/masters-circle-topic-request/
● Sign up for our blog
http://www.mosaicnpd.com/feed
● Hang tight for the quick survey
25. Stay in touch
For additional information:
Heidi Hancock, CFRE
David A. Svet
Toll Free 1-800-485-0742
email: info@mosaicnpd.com
Skype: Mosaicnpd
www.mosaicnpd.com
http://www.facebook.com/MosaicNPD
http://twitter.com/MosaicNPD
http://www.mosaicnpd.com/feed