The document describes Xpert's 8-week Growth Marketing Bootcamp program. The virtual bootcamp is led by leading growth practitioners and aims to equip participants with the skills and mindset needed for growth marketing careers. During the program, participants will learn frameworks for evaluating product-market fit, growth loops, retention, and more. They will also work on live projects and case studies. The bootcamp is intended for marketing professionals, founders, product marketers, and data analysts seeking to accelerate their careers in growth marketing.

1. Xpert - Growth Marketing
Bootcamp

2. What is Xpert?
● Xpert is a social media learning platform
● It is a marketplace that connects industry experts
with students and young professionals
● Xpert is not a platform where you will learn through a
course but it is an experience that you will feel and
learn from the best in the industry

3. Who is an Expert?
Experts are from the following field:
● Entrepreneurship
● Marketing and Sales
● Media
● Design
● Writing
● Management

4. Xpert’s Growth Marketing Bootcamp
● Xpert’s Growth Marketing Bootcamp is an 8-week, part
time, virtual-intense program that is led by leading
growth practitioners at India's top companies.
● Xpert will equip you with the right mindset, tool, vision,
and techniques to boost your marketing career
Xpert Growth Marketing Bootcamp: https://www.xpert.chat/growth-marketing-
bootcamp.php

6. Learn from top founders
● Akshay Surendra - Head of User Growth at Dunzo
● Shali Bhatt - Head of Growth at Zomato
● Ameet Phadke - AVP of Growth Marketing at Rebel Foods
● Arjya Nathwani - Head of Growth Marketing (International) at
Zomato
● Tejas Agarwal - Director of Growth Product at Unacademy
● Varun Mishra - Head of Growth Analytics at Grofers
● Sharad Lunia - Founder at releaseMyAd and XPERT

7. The Problem Discovered by Xpert
Xpert discovered that once upon a time marketers would
create punchy slogans and win hearts of customers. But it's
2021 and marketing is evolving. The days of making decisions
based on gut feeling are over. This new and powerful way of
building a loyal user base is Growth Marketing and every
marketer today has to learn about it but there is no medium
or platform throught which they can learn it.

8. The Solution by Xpert
Xpert has come up with the Growth Marketing
Bootcamp through which you can accelerate your
marketing career. Through this program Xpert aims to
make you experience (and learn!) the culture of driving
growth.

9. What will you be doing?
Week 1: Evaluating Product Market
Fit + Acquiring Customer Insights
Week 3: Acquisition
Week 5: Retention
Week 7: Growth as Process
Week 2: Growth Flywheel / Loops -
North Star Metrics
Week 4: Activation
Week 6: Monetization
Week 8: Capstone Project Review

10. Who is this Bootcamp for?
● This Bootcamp is for Marketing Professionals, Early
Stage Founders, Product Marketers and Data
Analysts
● It is not for people who want to learn FB/ Google Ads
or other Digital Marketing Tools

11. How much time will you dedicate?
● Live Classes and Brainstorming: Saturdays, 2hrs
● Xpert Fireside Case Studies: Wednesdays and
Thursdays, 1hr × 2
● Learning by Working on Live Projects: Tuesdays, 1hr

12. What’s after the Bootcamp?
● Build Meaningful Relationship With Other Top
Practitioners
● Access to growth genius’ LIVE sessions
● Learn Actionable, Strategic, and Practical
Frameworks

13. Join the Growth Marketing
Bootcamp Now and Accelerate
your Marketing Career!
Link: https://www.xpert.chat/growth-marketing-bootcamp.php