From our new report, Designing Mobile Apps: A Roadmap for Businesses, situational maps are intended to help designers explore possible scenarios where mobile apps could be used. This mobile 'situational map' is just an example and is not intended to capture the detail found in a user journey (a user-centred design tool) or touch-point map (used in service design). Remember that different people doing the same job may use a mobile device differently in the same situation, depending on a range of factors - so situational maps must be refined into specific journeys.