1.
Communication
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2.
Contents
• Importance of Communication
• Process of Communication
• Barriers to Communication
• Techniques to overcome these
Barriers
• Communication Networks

3.
• The structure extensiveness and scope of
organization are almost entirely determent by
communication techniques
(Chester Barnard).
• Communication is the “essence of
organization”
(Daniel Katz & Robert Kahn)
Definition

4.
Communication is the life blood of every
school organization, It is a process that links
the individual, the group and the organization
It mediates inputs to the organization from
the environment and outputs from the
organization to the environment
Importance

5.
Organization
Environment
Input
Output
Communication

6.
Communication Process
Exchange of information between sender and a
receiver
Components:
 Ideating (info. Transmitting to some individual)
 Encoding(symbolizes the idea)
 Transmitting (verbal/non-verbal)
 Receiving(good listener/attantive)
 Decoding(Interpreted meaning)
 Acting(feedback to sender)

7.
Developer of
an Idea
Encodes Transmits
Receives Decodes
Acts
Sender
Receiver
Two way communication
Feedback

8.
Non-verbal Communication
• Kenesis (Body movement/position)
• Paralanguage(voice qualities)
• Proxemics(Space)
– Intimate zone
– Personal zone
– Social zone
– Public zone
(Edward Hall)
• Chronemics(Time)

9.
Direction of Communication
• Downward communication
• Upward communication
• Horizontal communication
• Diagonal communication
• The Grape-vine

10.
Communication Networks
• Network Pattern
• Network Analysis

11.
Barriers to Communication
• Frames of References
• Filtering
• Structure
• Information Overload
• Semantics
• Status Differences

12.
Overcoming the Barriers
• Empathy
• Understanding
• Feedback
• Listening

13.
Any Question?
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