A look at the different ways we connect and communicate online -- through optimizing content for search engines to engaging in social networks to diving into Online PR and reputation management. Presented at Tendenci User Conference 2007 in Houston, TX.

2. To connect and organize the world’s people. Do good.

3. What we get excited about Search engine triumphs Online connections Smart communication YOUR SUCCESS!

5. We love SEM even when it’s annoyingly good www.schipul.com/sem/ www.thesemblog.com

9. Tendenci Automatically Optimizes Your Content

10. Use the SEM Tools http://www.schipul.com/en/sem/keywords/ Optimize your content Check your linkbacks http://tools.marketleap.com/publinkpop/

11. Use the SEM Tools (continued) http://www.futurenowinc.com/wewe/index.cfm Customer Focused? Readability Analysis http://juicystudio.com/services/readability.php

13. Thank you! Javier Avell á n, Business Development Schipul - The Web Marketing Company 11757 Katy Freeway, Suite 930 Houston, TX 77079 USA www.schipul.com v. (281) 497. 6567 f. (281) 497.1083

22. Protecting Reputations in the Age of Blogs

25. TICK TOCK TICK TOCK

37. That’s Exactly What I Did “ As I write this comment I am engaged as a PR person representing NOKA. The original comments were written prior to that and reflected my personal opinion. However, facts are facts and that makes it worthy of an update. So as Kirk Brewer suggested in a post on my site, I am posting this update. Thanks to Kirk and others for their constructive feedback.”

41. Blogs mentioning company BoingBoing Issued Statement

52. Lesson learned?

53. Best thing to come?

54. Tips for Tendenci Users

55. Thank you! Panelists: Dan Keeney ( [email_address] ) Marc Nathan ( [email_address] ) Javier Avellan ( [email_address] ) Moderator: Katie Laird ( [email_address] ) Presented at the Tendenci User Conference 2007 Find all presentations at: www.tendenci.com/uc2007 www.schipul.com