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Don't Fear Social Media

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Spiderworking
Spiderworking

A presentation for Kilkenny Carlow Skillnets & Carlow Chamber of Commerce

BusinessTechnology
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Don’t Be Afraid Of Social Media
What is Social Media? All interactive content online eg: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Advantages ,[object Object],[object Object],[object Object],[object Object],= MORE SALES 
Disadvantages / Fears ,[object Object],[object Object],[object Object],[object Object]
Look at the stats! FACEBOOK - Worldwide ,[object Object],[object Object],[object Object],[object Object]
Look at the stats! FACEBOOK - Ireland ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Look at the stats! TWITTER - Worldwide ,[object Object],[object Object],[object Object],[object Object]
Look at the stats! TWITTER - Ireland ,[object Object]
Blog – January 2008 Case Studies – Garrendenny Lane Interiors
Case Studies – Garrendenny Lane Interiors Blog – January 2008 “ 40% of my fabric and wallpaper sales came directly from my blog and improved SEO that year and I gained clients as far away as Westmeath and Sligo.”
Case Studies – Garrendenny Lane Interiors Twitter – March 2009
Case Studies – Garrendenny Lane Interiors Facebook – September 2009
Facebook & Twitter “… in Feb 2009, I had 2,500 unique visitors - these increased by approx 1000 a month to 10,500 in Dec 2009.” “ I have had about 30 online sales from Twitter/Facebook although there may be more from Twitter where I haven't made the connection.   ” Case Studies – Garrendenny Lane Interiors
Product of The Month Case Studies – Garrendenny Lane Interiors
Freebie Friday Case Studies – Garrendenny Lane Interiors
“ A little story from a couple of weeks ago, I was uploading new products and did a link from Facebook to a little silver bell that I had just uploaded.  Within 20 minutes, one was sold along with another product to a Facebook fan.  I went onto Twitter and tweeted that the bell had sold so quickly along with a link. Within ten minutes, another 2 were sold to 2 people who had read the tweet.” Case Studies – Garrendenny Lane Interiors
If you do nothing else… BLOG And… Link it to Twitter, Facebook, Linkedin
Linking your blog
The Rules ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
All About
Creating your business page ,[object Object],[object Object],[object Object],[object Object]
How to populate your page ,[object Object]
 
How to populate your page ,[object Object],[object Object],[object Object],[object Object],[object Object]
How to build your community ,[object Object],[object Object]
 
How to build your community ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
All About Twitter
 
 
 
 
 
 
 
 
 
Getting people to follow you ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Finding people to follow ,[object Object],[object Object]
Finding people to follow
Finding people to follow ,[object Object],[object Object],[object Object],[object Object],[object Object]
Finding people to follow
How to speak twitter @ Symbol ” @stephenfry please don’t leave twitter we’d miss you immensely” ” I hope @stephenfry doesn’t leave twitter”
RT - Retweet “ GarrendennyLane RT @Hamperlady : RT @Spiderworking : Competition: Got a twitter question? Tweet it to us using #smq,u cud win a €50 voucher for Spiderworking.com” How to speak twitter
#tags - Hashtags #coronationstreet #iphone4 #fail #freedomflotilla #followfriday #smq #bizcampdublin #learningtousetwitter ,[object Object],[object Object],How to speak twitter
[object Object],[object Object],[object Object],[object Object],What to tweet
What not to tweet ,[object Object],[object Object],[object Object],[object Object],[object Object]
All About Linkedin
Creating your profile ,[object Object],[object Object],[object Object]
Creating your profile
Creating your profile
Creating your profile ,[object Object],[object Object],[object Object],[object Object]
Creating your profile
Creating your profile ,[object Object],[object Object],[object Object],[object Object],[object Object]
Making connections ,[object Object]
Making connections
Making connections ,[object Object],[object Object],[object Object],[object Object],[object Object]
Making your presence felt ,[object Object],[object Object],[object Object],[object Object]
Time Saving Tips
Timesaving Tips ,[object Object],[object Object],[object Object],[object Object]
Email me: [email_address] Phone me: 01 442 9410 Skype me: spiderworking.com Get these slides: www.facebook.com/spiderworking Website: www.spiderworking.com

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Don't Fear Social Media

  • 1. Don’t Be Afraid Of Social Media
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  • 9. Blog – January 2008 Case Studies – Garrendenny Lane Interiors
  • 10. Case Studies – Garrendenny Lane Interiors Blog – January 2008 “ 40% of my fabric and wallpaper sales came directly from my blog and improved SEO that year and I gained clients as far away as Westmeath and Sligo.”
  • 11. Case Studies – Garrendenny Lane Interiors Twitter – March 2009
  • 12. Case Studies – Garrendenny Lane Interiors Facebook – September 2009
  • 13. Facebook & Twitter “… in Feb 2009, I had 2,500 unique visitors - these increased by approx 1000 a month to 10,500 in Dec 2009.” “ I have had about 30 online sales from Twitter/Facebook although there may be more from Twitter where I haven't made the connection.   ” Case Studies – Garrendenny Lane Interiors
  • 14. Product of The Month Case Studies – Garrendenny Lane Interiors
  • 15. Freebie Friday Case Studies – Garrendenny Lane Interiors
  • 16. “ A little story from a couple of weeks ago, I was uploading new products and did a link from Facebook to a little silver bell that I had just uploaded.  Within 20 minutes, one was sold along with another product to a Facebook fan.  I went onto Twitter and tweeted that the bell had sold so quickly along with a link. Within ten minutes, another 2 were sold to 2 people who had read the tweet.” Case Studies – Garrendenny Lane Interiors
  • 17. If you do nothing else… BLOG And… Link it to Twitter, Facebook, Linkedin
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  • 43. How to speak twitter @ Symbol ” @stephenfry please don’t leave twitter we’d miss you immensely” ” I hope @stephenfry doesn’t leave twitter”
  • 44. RT - Retweet “ GarrendennyLane RT @Hamperlady : RT @Spiderworking : Competition: Got a twitter question? Tweet it to us using #smq,u cud win a €50 voucher for Spiderworking.com” How to speak twitter
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  • 61. Email me: [email_address] Phone me: 01 442 9410 Skype me: spiderworking.com Get these slides: www.facebook.com/spiderworking Website: www.spiderworking.com