Using Pay-Per-Click (PPC) to Generate Sales

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Pay per click (PPC) campaigns allow you to bid on even the most competitive keywords -- but while they're easy to set up, making them profitable is much harder. This webinar will illustrate the factors of successful PPC campaigns and how to use targeted keywords, ad copy, and regions to make your campaigns pay off.

Technology

Using Pay Per Click (PPC) To Generate Sales Hall Web Services

Who We Are Kasi Gajtkowski Organic Search Manager [email_address] ,[object Object],[object Object],[object Object],[object Object],[object Object]

Got Questions? ,[object Object],[object Object]

About You: What You'll Learn: What PPC is and who it's best suited to What makes a PPC campaign successful Some tips on good landing pages and analyzing results You manage a revenue-generating website You're considering PPC as a marketing tool You don't know what makes PPC different from SEO or whether it's right for you

[object Object],[object Object],[object Object],[object Object],[object Object],Types of Paid Advertising

[object Object],[object Object],[object Object],[object Object],[object Object],What Makes Pay Per Click Unique

[object Object],[object Object],[object Object],Pros of Pay Per Click

[object Object],[object Object],[object Object],Cons of Pay Per Click

Organics + PPC ,[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],Results – What to Expect

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Is PPC Right For You? ,[object Object],[object Object],[object Object],[object Object]

Getting Started with PPC ,[object Object],[object Object],[object Object],[object Object],[object Object]

Anatomy of a Campaign ,[object Object],[object Object],[object Object],[object Object],[object Object]

Landing Pages ,[object Object],[object Object],[object Object],[object Object],[object Object]

Tracking – The Set-up ,[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],Tracking – What to Look For

Organics + PPC ,[object Object],[object Object],[object Object],[object Object],[object Object]

Weekly Webinars ,[object Object],[object Object],[object Object],[object Object]

Learn More! Web Vision Blog - http://www.hallme.com/blog Webinars – http:// www.hallme.com /webinars Follow Hall on Twitter - @ Hall_Web Call us! 1-877-425-5932 (HALL-WEB)‏ Email me: [email_address] QUESTIONS?

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