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1. Find Their Buried Treasure

2. Long time ago I went to this
persuasion seminar.

3. One of the metaphors was a Russian
doll.

4. The speaker actually had one of those
dolls that had a bunch of smaller dolls
on the inside.

5. On the very inside, to emphasize his
point, was a real blue diamond. Very
rare. Very expensive.

6. The message, of course, was that
everybody has something EXTREMELY
valuable on the inside.

7. And it's our job, as communicators, to
find that.

8. Since most people are afraid to go
first, it will help our cause (whatever
you're individual cause may be) to GO
FIRST.

9. Most people won't approach, so they
wait for somebody else to approach.

10. Most people won't start conversations,
so they wait for somebody else to start
conversations.

11. This puts YOU in a very powerful
position.

12. You, of course, are an EXPERT on the
human condition.

13. We all are, since we're all humans!

14. When you start off by ASSUMING that
person has treasure buried deep
beneath their fears, you'll speak to
them in a much different way.

15. However, this requires a couple of
things to happen.

16. One is you've got to be wholly
congruent yourself.

17. If you walk over and start talking, but
are nervous or anxious, it's going to
come across in your body language,
facial expressions, and overall energy.

18. Luckily, this is pretty easy to fix.

19. Just take a few minutes every day, and
relax into your emotions.

20. Imagine something scary or
unpleasant, and just accept those
emotions.

21. Don't try to change them, or ignore
them, or explain them away.

22. Just accept them as part of who you
are.

23. We ALL have a HUGE mix of emotions.
Good ones, neutral ones and bad
ones.

24. If you can accept ALL of them as purely
natural, then you're WAY ahead of the
game.

25. The second thing you can do, to open
up the treasure in others, is to ask
them the right questions, in the right
way.

26. Instead of sounding like an
interrogator, you'll sound like you are
GENUINELY interested in them, which
you will be.

27. Simply by being in their presence,
you'll make them feel safe and
comfortable.

28. Comfortable enough to share with you
their deepest desires. The greatest
hopes. Their biggest dreams.

29. And once they start talking about
them (with you), a few pretty
AMAZING things will happen.

30. One is they'll NEVER forget you.

31. Since so few people have EVER made
them feel that way.

32. Two is that they'll subconsciously
associate those dreams and desires
with YOU.

33. Three is that ANYTHING you say or
suggest will be much, much more
likely to be accepted and acted upon
by them.

34. And I'm sure you can start to imagine,
now, how many ways you can use
these skills!

35. mindpersuasion.com/ir/