Influxbot, a U.K registered company, develops bots and artificial intelligence solutions, to help people and corporations solve current problems faced with digital campaign management and customer services.

1. INFLUXBOT LTDCOMPANY NUMBER: 11599011
UK registered
www.influxbot.com

2. THE COMPANY
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3. The
Company
Influxbot, a U.K registered company, develops bots and artificial intelligence solutions, to help people and corporations
solve current problems faced with digital campaign management and customer services. Influxbot ltd is the initiative of
two entrepreneurs who have long careers working in the IT and digital industries. Influxbot Ltd qualifies for the SEIS
(Seed Enterprise Investment Scheme).
The initial idea came when Influxbot CEO Gustavo De Amorim realized that artificial intelligence could be used to aid
social listening, while working as a Digital Campaign Manager in his previous work. An AI Bot can do what humans
cannot do: Answer 100s, or more, people at the same time.
OK !! But there are thousands options for Chatbots. Something needs to be unique:
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4. The Company
Unique Capabilities
▸ Experts in Script Creation.
•Influxbot created a dialogue creation methodology, based in language patterns and
answers, combined with script play writing.
▸ Powerful data and analytics to understand trends and behaviour
Our goal is to turn the Influxbot system in to a powerful analytics tool, using artifficial
intelligence.
▸ Proprietary algorithms
Influxbot have developed its own algorithms that can revolutionized human-to-machine
interaction and in future be implemented with the internet of things.
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5. MARKET
OVERVIEW
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6. Market
Overview6
• Companies are incorporating their customer service
through diverse major messaging applications, such as
WhatsApp and Facebook Messenger. Furthermore, as of
early 2018, about 1.4 billion people used messenger
applications and are rapidly willing to converse with a
chatbot, which is expected to have a positive impact on
the market growth over the forecast period.
•Chatbots are poised to grow at a significant rate, owing to
which the companies are ready to adopt the technology to
their existing business portfolio. For example, in late 2017,
Oracle conducted a survey with about 800 marketing
professionals, out of which 80% were planning to execute
the integration of chatbot in next 30 months.

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•The adoption of chatbots is at a nascent stage, and the
rate is increasing. Relative lack of awareness and
convenience has been one of the major issues identified
over the last few years, with some of the major vendors
looking to address them by introducing interactive
features.
•Facebook platform supports more than 42 million pages.
(Source: adweek.com). Facebook marketing has
transformed how business is conducted, and its use by
local businesses to extend their markets continues to
explode. There are over 60 million active business Pages.
However, only 6 million of those businesses pay to be
'active advertisers'. (source:brandwatch.com).
Market Overview

8. PRODUCTS &
SERVICES
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9. Products and
services9
Influxbot Artificial Intelligence platform
Influxbot uses a Natural Language Processing (NLP) system and word tokenization with Python. Word
tokenization is the process of splitting a large sample of text into words. This is a requirement in
natural language processing tasks where each word needs to be captured and subjected to further
analysis like classifying and counting them for a sentiment etc.

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Influxbot algorithms are created based on contextualization, using tags, patterns and responses, making easier handling of
dialogue structures. For example:
“tag”: “rental”,
“patterns”: [“Can I rent a car?”, “I’d like to rent a car” …],
“responses”: [“Are you looking to rent today or later this week?”],
“context set”: “rental day”
If another intent wants to be contextually linked to a context, it can do that:
“tag”: “today”,
“patterns”: [“today”],
“responses”: [“For rentals today please call 0800-588888”, …],
“context filter”: “rental day”

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*Brother Charles is a
ChatBot created
Influxbot and It is
being trained to talk to
depressed people.
An AI ChatBot can connect to a dialogue flow according to the answers or questions it receives:
Products and
services

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Chatbots can be useful for healthcare companies. Pages can have intelligent Bots giving people information about
health conditions and extract information in more entertaining way.
Products and
services

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The platform it is divided in 3 parts:
1 - Front end
Products and
services

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The platform it is divided in 3 parts:
2 - Website admin
Products and
services

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The platform it is divided in 3 parts:
3 - Customer area
Products and
services

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The customer area is easy and simple to use. A chatbot can be created in less than 5 minutes and requires no technical
or programming knowledge. When the client first accesses, or if the cookies are deleted, the platform asks permission
to control the pages and install the API in the pages that the client determines.
Platform main features are:
•Usability: Influxbot is easy and simple to use.
•Adaptability: Simple and quick set up.
•Flexibility: Ready to assist all of your customers across every device.
•Intelligence: AI capable of understanding context and have complete control of your chatbots intelligence.
•Powerful NLP (Natural Language Processing): Build more natural, engaging conversations.
•Machine Learning: Using unique methods of data analysis that automates analytical model building.
•Broadcast message: Allows chatbot administrators to send messages to all users that have interacted with the chatbot.
Promotional and commercial messages are not allowed.
Products and
services

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It is on our road map:
•Dialogue creation in blocks: what will make easier to create dialogue structures and flow.
•Analytics metrics: will help users get insights and take decisions based on chatbot dialogues.
•Data base access: Chatbot will be able to access a client’s website data base to inform clients order status.
•Convolutional neural network for sentence classification: Deep learning in Natural Language Processing what can
make possible a chatbot to adjust itself accord to the person cognition style, type of intelligence, or any other
characteristics, of who is talking to it. This feature, will take our API to a next level. It will be possible to achieve it faster
with the required investment.
Influxbot can implement any feature that may be necessary in future.
Price: Influxbot offer a month free trial. Monthly subscription is £29,99. A new level of subscription can be added, with a
higher price, after all features are deployed.
Products and
services

18. Agency services
How Influxbot Ltd can benefit a business.
•Leveraging its social media campaigns through artificial intelligence.
•Empower marketers: Our algorithms can analyse what is happening on social media in real time and convert the
information to tangible data for marketing.
•Create the right audience: Build a targeted community that likes your social media page and engages with your
content.
•Run successful ads to drive traffic and new business.
•Improve ROI.
•Improve and automate customer service. (24/7 available through our platform)
•Proactive customer interactions.
•Provide tailored solutions.
Agency fee: £2225,00
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Products and
services

19. MARKETING
PLAN
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20. Marketing
Plan
Healthcare: Chatbots are now used to book doctor’s appointments or search for a diagnosis, which is
expected to boost the market growth.
Segmentation – Our target
niches.
Finance: Services, or opening a new bank account using a chatbot is an emerging trend in the Bank and
finance industry.
Insurance: Insurance companies perform personalization to narrow down the user’s product search.
Implemented mobile-based product chatbot, narrow down products through a series of questions.
Travel & hospitality: The increasing number of Facebook users across the world is creating new avenues
for travel & hospitality companies to interact and offer next-gen customer experience.
Retail: The demand for online retailing is rapidly increasing, wherein there are consumer demands for live
tracking and order placement. Chatbots help through AI.
Utilities: In utility industries, the chatbots are used to enhance customer experience through on-the-go bill
generation and retrieving utilized units.
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21. Channels we will reach new customers and users.
Target countries: UK; USA; Canada
•Social media (Facebook. Twitter. LinkedIn)
•Google ads (AdWords and YouTube)
•Search Engine Otpimization
•Video Marketing (YouTube. Facebook)
•Press release ( UK only)
•Exhibitions
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Marketing
Plan

22. FUNDING
REQUEST
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23. Funding
Request
Request: £150,000
Funding should be used to cover basic expenditures, and have enough budget to fully complete platform development and
invest in marketing during the period of one year.
Expenditures
Office Rent & Utilities £13,200
Workforce £80,000
Server £4,800
Marketing £47,000
Equipments £5,000
Total £150,000
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24. FINANCIAL
PROJECTION
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25. Financial
Projection
SubscriptionAgency services
Customised
solutions
How we will make money?
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26. Financial
Projection
We are considering winning one
customer per month. This
number may be larger because
we will be carrying out
campaigns and contacting leads
pro-actively.
Scalability: Workforce
expenditures might need to be
increased from £20K - £30K
after we reach 6 clients. We will
need to bring on board a social
media executive, and a dialogue
script writer. The workforce
expenditure will increase to
£100,000 or £110,000 year cost.
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27. Financial
Forecast Usage licenses plans
• Free account
• Paid Subscription
SERVICES
● Script creation
● Consulting and support services.
● Tailored solutions.
GLOBAL
UK Market
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28. Target locations:
1- United Kingdom
2- France
3- USA
4- Italy
5- Brazil
our
office
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29. THE TEAM
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30. Gustavo Amorim
A digital marketing specialist
with over 12 years of
experience, with a MSc in
Digital Marketing, e-
commerce and Start-Up
background. Areas of
expertise include strong
track record in using a
variety of digital marketing
tools to increase website
traffic and online sales, plus
a good understanding of the
principles and technologies
for mobile and apps. He
speaks fluent English,
Portuguese, and Italian.
Outside of work he enjoys
running, going to the gym,
spending time with his family
and friends, as well as
studying business and
spirituality. He is also an
enthusiast of UFOs, self-
sustaining energy, and future
technologies.
The Team
Fabio Peixoto
A full-stack developer,
mastering PHP, Python, and
JavaScript languages. Fabio is
always up to date with trends in
the area of systems
development and web security
so he can apply best practices
to his work.
One of his most important
characteristics is the ability to
learn alone. Many problems
require an innovative solution,
and to this end, Fabio studies
ways to discover that solution.
As a full stack developer Fabio
is always curious and enjoys
learning, and always seeks to
propose the best and most
feasible solution to the problem
in question.
The
Team Lisa Ives
A professional with vast
experience in script writing and
dialogue creation. A background
in the Arts is applied to the
character creation and content,
bringing texts alive, therefore,
creating believable personalities
in her work as the voice of
automated messengers bots.
Lisa is self-taught in most of
what she does, this
characteristic shows a talent for
turning her hand to anything
and taking tasks on with
flexibility, and an open mind.
She enjoys long walks with her
rescue dog in all kinds of
weather. When she's not
working on scripts she enjoys
writing short stories, and
plugging away at her first novel.
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31. THANK YOU