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Selling Enterprise Software - Some fallacies

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A few thoughts from the short experiences of askmarkets.com in selling enterprise software,
mostly some food for thought to trigger discussion in MediaCamp Athens II

Publicada em: Negócios, Tecnologia
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Selling Enterprise Software - Some fallacies

  1. 1. Selling Enterprise Web Services Insights from the askmarkets case
  2. 2. 1. Create 2. Launch 3. Profit
  3. 3. 1. Create the best 2. Launch with buzz 3. Profit with ease
  4. 4. 1. Free to copy 2. Free to distribute 3. Free to market
  5. 5. 1. Build an app 2. TechCrunch it 3. Get rich & retire
  6. 6. Build an app TechCrunch it Get rich (?) & retire
  7. 7. Free to copy Free to distribute Free to market
  8. 8. - this is a fallacy - you need sales - sales = bottleneck
  9. 9. - contacts - mails & phone calls - meetings
  10. 10. sales are not scalable
  11. 11. or are sales scalable?
  12. 12. the floor is yours...

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