O slideshow foi denunciado.
Utilizamos seu perfil e dados de atividades no LinkedIn para personalizar e exibir anúncios mais relevantes. Altere suas preferências de anúncios quando desejar.
Carregando em…3
×
1 de 9

Greg Sarangoulis - Hashtag Philanthropy and You

2

Compartilhar

Baixar para ler offline

Greg Sarangoulis discusses the benefits of charitable giving communities, established through hashtags on social media, and, most importantly, how individuals and other non profits can get involved.

Greg Sarangoulis - Hashtag Philanthropy and You

  1. 1. #Hashtag Philanthropy & You by Greg Sarangoulis
  2. 2. What is a #Hashtag? A hashtag is a type of label or metadata tag used on social network and microblogging services which makes it easier for users to find messages with a specific theme or content. -Wikipedia
  3. 3. How large are social networks? • Examples: Facebook, Twitter, LinkedIn • 2 billion users • Dozens of countries • Average of 3 hours a day, per visit
  4. 4. How do nonprofits and causes benefit? • Drives content beyond immediate network • Engages individuals anywhere & anytime • Accessible by cellphone and desktop • Inbound search once clicked = interest LIKES 1500
  5. 5. An Example #GivingTuesday: the brainchild of community organizers in New York City. Inspired by the enormous amounts of spending on the days following Thanksgiving, like Black Friday and Cyber Monday. Created to provide a voice for nonprofits and leaders of philanthropic efforts and to spark interest in end-of-year giving for online users.
  6. 6. By The Numbers • 4 years • 15 billion impression across the net • 30,000 organizational partnerships • 470% increase in online giving
  7. 7. What You Can Do Nonprofit: • Use already popular hashtags • Visit #GivingTuesday's website for info about how to get involved • Create your own but make it unique and relevant
  8. 8. What You Can Do Supporter: • Search for causes of your interest • Look up popular hashtags • Share with your friends
  9. 9. For More Info www.gregsarangoulis.org

×