En yakın istasyon değil en doğru akaryakıt istasyonuna karar vermenizi sağlayan BenzinLitre uygulamasının İTÜ Çekirdek sunumu. Bu startup sunumu takım, problem, çözüm, pazar ve rekabet başlıklarından oluşan genel stili anlamak için iyi bir örnek teşkil edebilir.

1. “Find & decide via BenzinLitre rather than go for a random visit“
Don’t go randomly, be wise !

2. A TEAM
Görkem Founder
Ex Co-Founder AnalyticaHouse Criteo Trendyol
Hepsiburada Legal Expertise in Çağlayan Adliyesi
Berin Partnership Head
Co-Founder Yarına Umut Ol Ex-Consultant in
AnalyticaHouse Google Analytics AdWords FB Business
Hüseyin CTO / Services
Algorithm Expert Masamo Gaming Faladdin
Php Go AWS JS AJAX CSS
Enes Lead Designer
Co-Founder EDMOWARE Cuz Translation
UI UX Brand
Oğulcan Junior Marketing &
Partnership
Student at Marmara University
Efe Head Application Development
Swift, Android, Firebase

3. Problem
Price varies from brand
to brand. Location is
not accurate in Maps.
Not every brand has
an app and they leave
you disconnected
from the nearest
station.
The most relevant
stations are
unknown.
?

4. Solution
Save Money Get Accurate
Location & Features
Choose The Best

5. Ucuz motorin?
İkram çay
var mı?
Tuvalet temiz mi?
Starbucks
bulur muyuz?
Engelli
tuvaleti?
ATM var mı?
Bu saatte
açık mı?
Yıkama fırça mıbıcıbıcı mı?
Lastik
değişimi
yaparlar mı? Çok beğendim
yorum yapmak
istiyorum!
Bana en yakın
hangisi?
Cafe veya
Restaurant
var mı?
Kamyon
parkı var mı?
Hava/Su
Kontrolü?
Sevdiğim istasyon
yakınlarda var mı?

6. Product

7. Product
Car Types:
Motorcycle
Automobile
Trucks
Driver Types
Taxi
Regular
Commercial
Driver
Fuel Types
LPG
Diesel
Gasoline

8. Business
Advertising Revenue
7 Different Solutions
Geo-Target Segmented
Drivers & Cars...
3r Party Affiliates
Insurance
Road Assistance
Credit Card
Payment Systems
Loyalty Cards
Pay via Phone

9. How we make $$$ ?
Just signed 1 year contract, sold advertising package.
Loyalty card integration. % based revenue
Location based offers. Data Sharing
RTB Ad Revenue & Rewarded Video
Sponsored a CAR !!!

10. Market Size
20 M+
CARS
%14 Motorcycle
29 M+
DRIVERS
140
Billion
of Turkish
Liras
192
BRANDS

11. Compete or NOT?
Gas Brand Apps
Shell, Opet, BP, Aytemiz, Petrol Ofisi & +20 more
All Drivers

12. Not a competitor, well established role-model
140,000 gas station
Founded in 2000, Boston.
70M+ Download

13. Thank you!
Gorkem Unel
BenzinLitre