Hybrid Meetings Update - Creating the must-attend hybrid annual event that stands out and delivers real value for money #IMEX14
Session at IMEX Frankfurt, the global meetings & events tradeshow. Title: Hybrid Meetings Update - Live Case Study Date: Tuesday May 20th 2014, Time: 12:30 - 13:00 Venue / Room: Tech Hub, Show Floor, Stand C700 Organisation: HCIBS | LiveOnlineEvents Speaker: Gerrit Heijkoop Track: Technology/Social Media Language: English Level: Intermediate Learning Outcome: Understand why you should consider going hybrid. See how hybrid can be implemented easily at your next event or conference. Feel the excitement of connecting with a worldwide audience. Do you want to double the audience of your event or conference? Truly engage your participants? Mobilise knowledge and questions? Join this energising and interactive session by Gerrit Heijkoop of LiveOnlineEvents. He will share his insights, tips and tricks on hybrid meetings using live cases that he is working on. These will be mixed with exercises to let you share your experiences, ask questions and apply new insights to your own situation.
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Hybrid Meetings Update - Creating the must-attend hybrid annual event that stands out and delivers real value for money #IMEX14
- 1. Hybrid Meetings Update: Creating the must-attend hybrid event that stands out and delivers real value for money
- 3. Photos, Feedback & Questions Twitter: @GHeijkoop Hashtag: #IMEX14
- 5. I have participated in an event as an ‘online delegate’ AgreeDisagree
- 6. I will be involved in hybrid events in the future AgreeDisagree
- 7. I will be involved in hybrid events in the future AgreeDisagree 70%MPI Hybrid Meeting Survey - Sept, 2012 - 1,800 respondents
- 8. I know all there is to know about hybrid events AgreeDisagree
- 9. I know all there is to know about hybrid events AgreeDisagree 1. Why are you standing where you are standing? 2. What would you need to move further to the right?
- 10. why?
- 11. Missed opportunities … “Are there any recordings of your speech? More people should see this #volleyballcongess”
- 12. Mieke van Loenen Director of events, ICCA “In advance I was not sure of what to expect, but there was so much positive energy! It brought people closer together, which really suits the values of our brand”
- 15. Christian Middelthon, online participant FRESH14 “Was on my way for skiing today, never got out – still sitting here in my ski clothes watching #FRESH14 online. Great conference!”
- 27. Increase your reach & engagement
- 28. Target audience Increase your reach & engagement
- 29. Target audience Increase your reach & engagement Live delegates
- 30. Target audience Online engaged Increase your reach & engagement Live delegates
- 31. Target audience Online engaged Increase your reach & engagement Live delegates Association Bidding 85 live delegates 605 online viewers from 75 countries FRESH Conference 165 live delegates 880 online viewers from 102 countries
- 32. #exercise What are the benefits of a hybrid event?
- 33. Benefits are clear! 1. Increased reach 2. More engagement with your audience 3. Sponsor opportunities 4. Reduction of CO2 & travelcosts 5. Massive amount of marketing content
- 34. how?
- 37. Will people stay away from my event? Live event | Interactivebroadcast Meetingselect Experience
- 38. Will people stay away from my event? Day 2 | Interactivebroadcast DSM Innovation Summit Day 1
- 39. Will people stay away from my event? Day 1 Day 3Day 2 FRESH, Conference Day 2Day 1 ESECAmsterdam Offices Mobiles MeetingTeams ContenProduction Valueofentertainment EffectiveMeetingTeams FireStarters&Discussion Amsterdam Offices Mobiles Venezuela USA
- 40. Will people stay away from my event? Day 1 Day 3Day 2 Amsterdam, Netherlands Day 2Day 1Bangkok, Thailand Beijing, China P.R. Offices Mobiles Hybridbiddingseminar
- 41. How to design your hybrid format? After-ShowPre-Show LIVE Interactive session
- 42. How to design your hybrid format? After-ShowPre-Show LIVE Interactive session
- 43. How to design your hybrid format?
- 44. Virtual Lounge: sharing the experience
- 45. what?
- 46. #reflection apply to your own situation
- 47. Before we go…
- 48. Save €4,99 on e-book: Send an e-mail now to gerrit@hcibs.com you will receive link for a free download
- 49. Gerrit Heijkoop Partner LiveOnlineEvents Twitter: @GHeijkoop #IMEX14 Web: www.Live-Online-Events.com E-mail: Gerrit@Live-Online-Events.com