BONIA Boutique Opening; Pavilion Kuala Lumpur; 30 Nov. 2012

1. Dec 2, 2012 Written by Amanda / amanda@fashiono.my / contact@fashiono.my
http://fashiono.my/tag/bonia/
EVENT: Grand Opening of BONIA Flagship Store at Pavilion KL
Italian inspired luxury leatherwear brand BONIA recently unveiled its newest flagship boutique
located at Pavilion’s Fashion Avenue. It was indeed a night of glitz and glamour, with the
presence of our very own Dato’ Seri Michelle Yeoh as the guest of honour to celebrate this
occasion, a list of VIPs, celebrity icons and distinguished guests. Dato’s Seri Michelle Yeoh was
looking absolutely elegant and classy in a sleeveless black dress and black peep-toe pumps.

2. A welcome speech by Geoffroy De Drouas, BONIA’s Business Development General
Manager
The brand new boutique impresses with a spacious layout and lush fittings and offers an array of
exclusive BONIA products ranging from handbags to footwear as well as men‟s apparel. Travel
luggage and accessories for both ladies and men are also housed here. The new image exudes the
luxurious feel and timeless appeal that have become trademarks of the brand. The relocation of
the boutique to this prestigious spot, nestled among a cluster of internationally acclaimed luxury
brands, marks another milestone in BONIA‟s journey to building its reputation as a purveyor of
high quality fashion accessories, with focus on European styling and craftsmanship, made with
the finest of materials. “We are delighted that our brand building and positioning efforts have
been recognized by Pavilion and proudly take our place amongst our global peers at Fashion
Avenue”, says Mr. Albert Chiang, BONIA‟s Group Managing Director.’

3. The glamorous evening affair proceeded with the presentation of BONIA’s exclusive custom-
made handbags to the generous donors of “Live to Love” charitable foundation. Among them
are, Datuk Desmond Lim & Datin Cindy Lim, Tan Sri Datuk Ta Kin Yan & Puan Sri Datin Irene
Ta, Tan Sri Dato‟ Tee Tiam Lee & Puan Sri Datin Lee Kwi Heong, Datuk Alex Chuah Poh
Khiang & Datin Angie Ng, Dato‟ & Datin Eddie Choon, Dato‟ James Lim Cheng Poh & Datin
Margaret Lim, Dato‟ & Datin Lee Choo Foong, Dato‟ & Datin Liaw Choon Liang, Dato‟ Ng Bee
Chai & Datin Grace Tan-Ng, Dato‟ Ng Hook & Datin Yap Seng Kuan, Dato‟ & Datin Tay Sim
Kim, Datuk & Datin Ter Leong Yap, Mr. & Mrs. Paul Poh, Mr. & Mrs. YY Kwan.

4. Cheque presentation ceremony for ‘Live to Love” charitable foundation, of which Dato’
Seri Michelle Yeoh is the global ambassador.

5. The official ribbon cutting ceremony to inaugurate the opening of BONIA flagship boutique

6. Custom made BONIA handbags, specially made for the occasion autographed by Dato’ Seri Michelle Yeoh

9. Autumn/Winter 2012/2013 Campaign Shots

10. BONIA Gadgets
BONIA’s iPhone leather pouch. Designed with canvas texture like a weaving image, this
design comes with 6 colours (beige, dark beige, pinkish purple, greyish black, charcoal black,
dark white).
BONIA Camera Pouch. A big gold rose flower accessories and a convenient leather strap
tangled along to this mini pouch. This pouch design in 6 colors (dark purple, lavender, medium
purple, mint, peach, maroon) can even to be used as multipurpose usage, like for example, to
put in small items to go out for a casual outing or lunch session.

11. Trisha, Bonett, and Evelina Collection
Trisha, BONIA main signature collection, comes in with finest designs, plays with repetitive
geometrical shapes in black and white which gives this collection the classy appeal it resonates.
Bonett, which means pretty in Spanish, has the class of BONIA monogram. Despite only the
trademark legend of its monogram, this special edition was specifically has its monogram being
embossed with solid colours, and debossed with tiny dots classic colours.
Evelina, one of BONIA’s majestic styles, has the trendiest fitting style ever. As lively as it was
name, Evelina comes in hobo bag shapes with soft leather texture.

12. BONIA Classico- The epitome of all things classy and fabulous
As the infamous quote goes, ‘a girl should be two things, classy and fabulous’and this is exactly
the inspiration behind BONIA classico, the latest collection of designer handbags exclusively
from BONIA. Classico simply meaning classic in Italian is an exquisite tote shape designed
handbag, it carries with it the BONIA monogram that’s serves as a true testimony of elegance
and quality.
The Zahara- the sleek new collection from BONIA
The zebra, is an animal that stands tall and proud amidst the wild savannah. Known for its sleek
and striking beauty, the Zebra’s skin has often been the fashion inspiration of many chic designs
over the years. This season, BONIA brings you the Zahara, as part of its latest collection of
animal inspired handbags.

13. About BONIA Corporation Berhad
The company, which is listed on the Main Board of Bursa Malaysia, is involved in the
manufacturing, marketing, retailing and distribution of fashion leatherwear, footwear, men’s
apparel, fragrances and accessories.
BONIA Group has a network of over 883 sales outlets and 103 boutiques throughout the world
and also behind the successful brands such as SEMBONIA and CARLO RINO and holds license
for international labels, distributorship and dealership of leading brands such as SANTA
BARBARA POLO & RACQUET CLUB, AUSTIN REED, VALENTINO RUDY, THE
SAVILE ROW COMPANY, JEEP, RENOMA and RENOMA CAFÉ GALLERY.
For more information please visit: www.bonia.com
For media enquiries, please contact Yasmin Yusoff at 03- 2380 5988, or send an e-mail to
yasmin.yusoff@sprg.com.my
Strategic Public Relations Sdn Bhd
Tel: (603) 2380 5988
Fax: (603) 2380 5985
Website: http://www.sprg.com.my
Member Company: Hong Kong | Beijing | Shanghai | Guangzhou | Taiwan | Singapore | Malaysia