1. 2 Key Factors for Attracting New
Members To Your Membership Site
If you want to grow your membership site as
fast as possible you have to make sure that the
right people are visiting your site and that your
sales letter is persuasive.
2. Now that you've gone ahead and taken the
first step to creating a monthly passive
income for yourself by creating your own
membership site, it's time to let everyone in
your market know that your membership
exists.
3. However there is a very important concept
that must be understood in order for your
traffic generation efforts to pay off.
4. 1. You have to make sure that you attract the
right people to your website.
3. You have to make sure that your sales
copy will convert your prospects into
members.
5. Let’s Talk For A Moment About…
Attracting The Right People
6. When it comes to attracting the right people,
it's imperative that whether you choose to
use free or paid methods of traffic
generation...
…you're ads and your content must be
tightly targeted.
7. Whether you decide to generate content
(meaning write articles) or use Google
adwords, you must make certain that your
content or ads speak the language of the
consumer best suited for your membership.
8. To eaves drop on the language that your
potential customers are speaking you can
visit forums.
Forums are full of individuals who are like
minded and share a passion for the subject
you've chosen to focus on.
9. By frequenting these forums you can pick up
on their hot buttons are.
• What do they like? What do they hate?
• Are there any specific phrases that are
commonly used that can help you to better
identify with your market?
• Can you can include them in your ads or
your article content?
10. With this information you will be armed
with the keywords and phrases that will
readily attract qualified visitors to your
membership website.
11. To be upfront with you, you should have
already done this while you were creating
your membership site and if you did…
…then you will be that much further ahead
of the game.
12. Now let’s talk about…
The Secret to Effective Sales Letter
Conversions
13. Knowing how to speak your customers
language will go a long way in helping you to
write a salesletter that really says you
understand them and that you are just like
them.
14. One of the most effective ways to utilize all
of the information you've gathered about
your potential customers is to write a
compelling story that resonates with them.
15. It's important that within the story you
highlight what their main frustrations are
and how you were in there shoes.
16. You may even wish to offer suggestions for
dealing with the problem so that they can
feel like you're genuinely trying to offer to
help them.
17. However you want to make sure to let them
know that while they can try your
suggestions, you've come up with a far
better solution that would eliminate their
having to waste time to get whatever it is
that they want.
18. From here on you can go ahead and
introduce your product, show some proof
that what you've come up with as a solution
actually works and then make them an offer
that they simply can't refuse.
19. Once you've got these components in place,
it's a safe bet that a large majority of the
visitors that come to your site will be more
than qualified to take you up on your
membership offer.
21. Although getting traffic is important it's not
as important as getting the right people in
front of a sales letter that is tailored to their
needs and speaks right to them.
This is where the rubber meets the road and
successful conversions and profits happen.
22. Want more practical and profitable internet
marketing content?
Visit the NonStopMarketer
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