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Waste is Stupid

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Pecha Kucha presentation for Lancashire Construction Best Practice Club introducing the Cradle to Cradle concept and more ....

Publicada em: Negócios, Tecnologia
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Waste is Stupid

  1. 1. Waste is stupid Time to rethink the way we make things Not the way we manage waste martin brown fairsnape fairsnape@gmail.com twitter: @fairsnape
  2. 2. William McDonough Michael Braungart
  3. 3. Life Magazine 1955 Celebrated Throwaway Living
  4. 4. www.chrisjordan.com
  5. 5. www.chrisjordan.com
  6. 6. www.chrisjordan.com
  7. 7. www.chrisjordan.com
  8. 8. Annually the UK construction industry generates ~2million tonnes of packaging waste; enough to fill 800 Olympic-sized swimming pools!
  9. 9. Waste equals food
  10. 10. What do you do with a problem like cement? Around 2bn tonnes are used every year, Each tonne a source = 0.4 tonnes carbon dioxide as it is made. The cement industry is responsible for 5% of the world's CO2 30% cement products not used for their purchased purpose
  11. 11. Design brief for ‘built environment’ industry: billions of pounds of toxic • Put waste into the air and water • Produce some materials so dangerous they require constant vigilance by future generations • Result in huge amounts of waste • Put valuable materials in holes in the ground adapted from Cradle to Cradle
  12. 12. Design brief for ‘built environment’ industry: • Require thousands of complex regulations • Measure productivity by how few people are employed • Create profit by digging up and cutting down natural resources and then burying or burning them • Erode the diversity of species and cultural practices adapted from Cradle to Cradle
  13. 13. 1987 "Sustainable development is development that meets the needs of the present without compromising the ability of future generations to meet their own needs." Brundtland Commission
  14. 14. every @fairsnape
  15. 15. but ….. help needed ...
  16. 16. www.thinkzero.org
  17. 17. fairsnape@gmail.com