http://www.fivelead.in : Affiliate marketing network might have been coined by an entrepreneur but it is Five Lead that is practicing this marketing strategy effectively. Merchants of all sizes approach it in calling it affiliate marketing India.
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A swift passage of affiliate marketing network
1. A swift passage of affiliate marketing network
Network connects entities, be it people or country. Because of network the entire world has
shrunk to a country. This has made globalization to occur. Most affected are the
entrepreneurs and they are taking every advantage of this. Fetching higher profit margin
at less capital and lesser investment has made them obsessed and sick. They are coining
and executing every strategy to make global presence at the international platform.
Moreover with the advent of internet marketing and the inception of affiliate marketing
they are at their best leveraging on the opportunities that are coming on their way because
of these.
Affiliate marketing network is traced to have its feet grounded long before internet came
into existence. It is said that it occurred long before World Wide Web arrived. The founder
of affiliate marketing network was William J Tobin who had his own company by the name
PC Flowers & Gifts. This conceptualized strategy was coined in the year 1989. Seeing the
positive consequences many corporations emulated him by entertaining it. Gradually the
concept was channelized to India after the internet made its debut in this giant sized
country. Slowly and steadily the importance and its impact were understood and realized.
Stress was laid on revenue sharing and the pillars of this marketing strategy were identified
as affiliates, merchants, networks and consumers. With this affiliate network in India was
made to make its aftereffects.
Merchants (advertisers) felt that unless their products and services get the exposure they
will not be purchased and they need a proper medium. Affiliates (publishers) like Five
Lead, lent their helping hand by offering space to the banners of the merchants in their
monetized site. It was known that indeed the internet savvy consumers will hit on the
banners posted. Prior to this set of protocols were laid down. The norms were cost per
click, cost per sale, cost per lead and many more. Five Lead too follows these guidelines in a
fair and transparent manner and this is how the bond with the merchants strengthened.
With this the era of Indian affiliate network took place.
Five Lead has made many merchants to reach the pinnacle of success. It is not that only the
merchants put their hard work and perseverance but the corporation Five Lead too
shouldered the responsibility in making them see the heydays by executing the defined
protocols by being scrupulous and diligence. Today it has earned the win-win situation by
bagging the title of affiliate marketing India. It can be envisaged that by associating with
Five Lead one can truly become a successful entrepreneur.