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Bringing your start-up to the Chinese market …,[object Object]
Agenda,[object Object],2,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],Workshop’s Purpose,[object Object],To provide insights and a ‘stepping stone’ to daring Singaporean start-up companies with innovative products / services that want toget in the Chinese mainland market. ,[object Object]
Speakers,[object Object],3,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],Chris Evdemon,[object Object],易可睿,[object Object],Tina Wu,[object Object],吴天,[object Object]
A little quiz to start with …,[object Object],4,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],Who is involved in a TMT-related business?,[object Object],Who wants to take their business to China?,[object Object]
China: Current Market Status & Trends*,[object Object],1st Session,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],5,[object Object],* with a little disclaimer …,[object Object]
6,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],Growing faster than everyone else …,[object Object]
7,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],Growingin a very “Chinese” way…,[object Object]
8,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],Heavily skewed towards the Eastern provinces …,[object Object]
9,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],Services sector rapidly catching up …,[object Object]
10,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],Retail (i.e. consumerism) is booming* …,[object Object],* … in the midst of the financial crisis!,[object Object]
11,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],The whole world owes China …,[object Object]
12,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],The whole world owes China …,[object Object]
13,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],Money keeps flowing in …,[object Object]
14,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],And money has started pouring out …,[object Object]
15,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],And the average Chinese citizen keeps SAVING …,[object Object]
16,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],The stock-market ‘bubble-d’, burst and now what?,[object Object]
17,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],Chinese society is getting older …,[object Object]
18,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],A strong middle class is emerging …,[object Object]
The world’s most intriguing consumer market …,[object Object],19,[object Object],[object Object]
Although only accounting for approximately 4% of global retail sales, China accounts for approximately20% of global growth.
Consumer spending accounts for ~70% of U.S. GDP, 60% of Indian GDP but only ~35% of the Chinese GDP in 2007.© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
… but also a unique set of challenges …,[object Object],20,[object Object],[object Object]
Most consumers do not care about brand, although more and more people are starting to have brand awareness.
The consumer market is still very fragmented for most product / service categories.
Top tier cities (e.g. Beijing, Shanghai, etc.) are already becoming very competitive. The new potential is in 2nd and 3rd tier cities.
Middle class Chinese have only just started to pay attention to diet, fitness, and a healthy lifestyle.
Women have only just started to buy accessories, cosmetics, fancy lingerie, etc. in order to enhance their sense of well-being and self-respect.
“Newly rich” social class phenomena.© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
China’s corporate world is divided into …,[object Object],21,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
China’s corporate world is divided into …,[object Object],22,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
China’s Venture Capital market is heating up …,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],23,[object Object],[object Object]
 2008 is a historical high – 2009 will be a test, with Q1/Q2 already signifying considerable slowdown (<2.5 billion raised and <1 billion USD invested in total).,[object Object]
 Current crisis will slow down but not greatly hurt the VC market in China as the fundamentals of the Chinese economy are still strong and investment opportunities are still there.
There is a major shift from offshore USD funds to domestic RMB funds, from a 70% - 30% split in 2008 to 30% - 70% in Q2 of 2009. ,[object Object]
 Traditional industries still account for almost 50% (!) of the VC money invested in China.
 In the U.S. Series A and B rounds typically account for over 40% of total funds invested.
 In the U.S. information technology attracted 37% of 2Q09 investment (and healthcare industry ~40%, the first time on record that quarterly investment in health care exceeded investment in information technology).© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],25,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],25,[object Object]
26,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],… and where is my trade sale exit?!,[object Object]
27,[object Object],Improving (?) local IPOmarket …,[object Object],[object Object]
However, the stock markets in Shanghai and in Shenzhen continue to rapidly improveespecially in terms of shortening post-IPO lock up, transparency, etc.
Government is also soon launching a genuine Growth Enterprises Board (GEB), termed as “China’s NASDAQ”.
Shenzhen’s SME board has already proved to be an exit option for VC investment in China for potentially more than 10x returns in a period of 3-4 years.  © 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
28,[object Object],Distinction between USD and RMB Funds,[object Object],[object Object]
Foreign VCs use offshore USD fund to invest into China deals’ offshore holding entities with all equity activities happening outside of Chinese jurisdiction.
Local VCs use RMB fund to invest into deals’ PRC entities and seek local divestment.
Major trend shift in the past year, from USD to RMB.
A lot of local governments act as LPs in RMB funds!© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
Entrepreneurship,[object Object],Today Chinese entrepreneurship is in transition. ,[object Object],Few home-grown role models although gradually a new class of serial entrepreneurs is emerging.,[object Object],Older generation is risk averse but grass-roots entrepreneurship from young people in their 20s and even early 30s is rapidly improving, especially in the TMT sector.,[object Object],A number of Chinese entrepreneurs dubbed “returnees” (from Australia, Europe and America) with prior, overseas entrepreneurial experiences (who understand the role of private equity capital, different forms of financing and shareholder rights) are coming back to start their own companies.,[object Object],29,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
Investment Environment Concerns,[object Object],Legal issues – a lot of regulations (new, neither mature nor tested).,[object Object],Local government as an LP – what are the implications? Pressure.,[object Object],Entrepreneurship is still a new concept for local graduates, there is risk aversion and family pressure towards ‘secure’ jobs.,[object Object],Innovation is still predominantly university and government driven. ,[object Object],Image of VC in the eyes of young Chinese entrepreneurs is that of a cash provider, no more (no appreciation of added value). ,[object Object],Deal sourcing and closing is still “guanxi”-based: “only with people I know personally” or “through my network”.,[object Object],Vast majority of VCs go for the ‘low hanging fruit’, i.e. later stage, lower risk, higher transparency, pre-IPO type of investments. ,[object Object],30,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
China’s 2009 …,[object Object],31,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
32,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],What is the government spending on this year?,[object Object]
Venture Opportunities & Setup in China,[object Object],2nd Session,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],33,[object Object]
Where are the opportunities?,[object Object],Education (online / offline) ,[object Object],Consumer Internet / Mobile VAS: ,[object Object],e-Commerce,[object Object],Internet communities,[object Object],Mobile applications,[object Object],Gaming,[object Object],Online advertisement,[object Object],Technology:,[object Object],Enterprise software,[object Object],Logistics technology infrastructure,[object Object],Retail - franchising / licensing networks ,[object Object],Healthcare Services / Medical Devices,[object Object],Infrastructure ,[object Object],Energy ,[object Object],Cleantech,[object Object],34,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
35,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],A major shortage of skills …,[object Object],Source: McKinsey,[object Object]
… but increasing investment in education …,[object Object],36,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],English language training (and other foreign languages) and certification.,[object Object],Local university entrance examinations’ tutoring.,[object Object],Foreign university entrance examinations’ tutoring.,[object Object],Computer skills training and certification.,[object Object],Professional skills training and certification.,[object Object]
China’s New Digital Generation,[object Object],“One Child Policy” (80后and 90后), today in the age range of 12 - 29 years, ‘obsessed’ with the internet but highly suspicious of most online content. ,[object Object],Beneficiaries of the “Reform” and opening up policies, today in the age range of 29-38 years of age, easily grasp the opportunities provided by the internet and enjoy its diversity. ,[object Object],The age range of 39+ years old typically do not adapt to digital services and usually just use simple mobile voice services, SMS and some news services. ,[object Object],37,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
Digital Entertainment,[object Object],In China, there are not many alternatives for affordable entertainment.,[object Object],The media / music / cinema industries are still in their infancy and tightly controlled.,[object Object],Internet is thus filling a gap. ,[object Object],Consequences:,[object Object],Social networks, digital creations, interactive TV are all booming in China.,[object Object],Online advertising is also taking off.,[object Object],Digital music sells more than “offline” music, most of it via mobile phones.,[object Object],A distinct Chinese Internet pop culture is on the rise, both with “user-generated” and/or “interactive” content.,[object Object],38,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
The Chinese Internet,[object Object],39,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],[object Object]
This is still only ~19% of the total population.
70% of China’s Internet users are 30 or younger.
High-school students are, by far, the fastest-growing segment of new users.Source:  Netpop Survey (Nov 19, 2007),[object Object]
Chinese Internet,[object Object],China has turned into a Web 2.0 powerhouse, with: ,[object Object],large influx of venture capital ,[object Object],overseas-educated returning talent, but also,[object Object],low entry barriers (if any),[object Object],Several thousand Internet startups.,[object Object],Many copycats from overseas (‘Copy-2-China’) but …,[object Object],Chinese internet has its own aesthetics.,[object Object],Internet remains a low-trust environment due to poor measurement.,[object Object],Online advertising includes both brand advertising and paid search but is still not developing as rapidly as widely expected.,[object Object],Today, less than 5% of China’s advertising spending goes to Internet (predominantly CPM).,[object Object],It is not about your technology innovation, your product or superior UI, it is about your ability to market and monetize it.,[object Object],40,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
Chinese Internet,[object Object],Local players won the top spot in all the main Internet sectors.,[object Object],Baidu (search engine) and QQ (IM) enjoy a strong lead in their sectors in terms of market.,[object Object],No foreign company operates directly in the online game sector (mostly due to Chinese regulation).,[object Object],Emergence of payment systems like Tenpay (from Tencent/QQ) and AliPay (from Alibaba), and billing by mobile operators make online payment easier.,[object Object],Websites are required to get a license (Internet Content Provider or “ICP” license) and to filter some politically-sensitive and illegal keywords.,[object Object],41,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
Chinese Internet,[object Object],Source: +8* Plus Eight Star,[object Object],42,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
Chinese Internet,[object Object],43,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
China Online Trends for 2010 and Beyond,[object Object],Social networksare a business but cannot survive on ad revenues alone. Mobile social networks are the future.,[object Object],Online communitiesare not just a teen phenomenon. Focused, target group communities are being formed and have economic effects.,[object Object],E-commerceis here and will be the main growth segment for the next few years. Mobile commerce is still at a nascent stage in China but will also grow rapidly in the next few years.,[object Object],The amount of information available online is overwhelming. Privacy is becoming a luxury. ,[object Object],Online gaming is already the most popular “21st century” form of entertainment and it is just getting started! Mobile MMORPGs are also around the corner.,[object Object],3D environments will start integrating with 2D - is this the definition of Web 3.0? Several new worlds for kids, for teens, for the fashion-conscious, for socializing, for brands, for education, etc. have already started and/or growing rapidly this year.,[object Object],44,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
China Online Trends for 2010 and Beyond,[object Object],The new mass media. Last year, Korea and Australia were reportedly the first country to have its population spend more time online than watching TV. Who’s next? ,[object Object],Online startups will face a strong dose of realism. You will have to show not only usage but also revenues. Copycats will no longer get automatically financed unless they have proven business cases – it is time to innovate.,[object Object],It is finally here - the impending launch of the wireless 3G mobile networks in China. China Mobile is set to launch their 3G TD-SCDMA network in Q3. Unfortunately, the TD-SCDMA is a China-only standard;3G handsets from other countries will not work on the China Mobile network. China Unicom however does use W-CDMA which is a global standard and compatible with the Apple iPhone 3G.,[object Object],Welcome to the “Age of Convergence”! E-commerce, SNS, virtual worlds and online games are coming together, blurring the frontiers between categories, web and mobile, online and offline.,[object Object],45,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
Chinese Mobile Market,[object Object],Over 0.6 billion mobile users.,[object Object],Mobile content providers are under tremendous pressure.,[object Object],Due to operators’ policies working in a self-serving mode, mobile CPs have been declining steadily since 2005, undergoing major changes of strategy. ,[object Object],China Mobile and China Unicom are more or less using content providers as free research centers: once a CP achieves some success with a service, operators will replicate it and launch their own version. ,[object Object],The trend today for CPs is to find new distribution channels and business models independent from operators, working with manufacturers and media companies.,[object Object],China Online Trends for 2010 and Beyond,[object Object],46,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
A very competitive sector with shrinking revenue sharing …,[object Object],[object Object]
 formally launched in Beijing on 17/8
 connecting mobile phone manufacturers, applications developers with China Mobile's users
 one hour before the launch there already were 9,246 registered developers in the community
 What is the effect of the iPhone (finally formally entering the Chinese market in a 3-year deal between Apple and China Unicom) going to be?
 What is the effect of the oPhone (launched earlier this week by China Mobile) going to be?
 The market is still dominated by low-cost, “山寨” devices.Finally here!,[object Object],47,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
Mobile Internet Market,[object Object],In Feb’09 CNNIC announced that there are over 117 million Mobile Internet users in China.,[object Object],This is more than double from a year ago. ,[object Object],34% of China’s mobile Internet users are active mobile Internet users everyday.,[object Object],Data charges are going down.,[object Object],74.6% of China’s mobile Internet users are male.,[object Object],70.8% of mobile Internet users are under 19 years old, vs. 35.6% of Internet users.,[object Object],Similar to Internet usage, mobile instant messenger is the most popular mobile Internet applications, with about 31.2% penetration rate.,[object Object],About 6.6 million users are using mobile music services.,[object Object],About 39.6% of users are reading Mobile Newspapers, which is a service by China’s mobile carriers.,[object Object],48,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
Chinese Gaming Market,[object Object],China has an estimated 120 million unique online gamers. ,[object Object],Gaming industry is expected to have a 3-year CAGR of ~25% and grow from $2.85 billion in 2007 to $6 billion in 2011.  ,[object Object],Although 76.6% of games are free-to-play and only 23.4% are pay-to-play games, the Top 25 Chinese games in 2007 sold over $1.4 billion in prepaid cards.,[object Object],Virtual items provide main source of revenue in free-to-play games. ,[object Object],49,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
Chinese Gaming Market,[object Object],[object Object]
The game publisher:
prepays the content provider
pays IDC for hosting services
issues the prepaid cards to regional and inner-city distributors
pays for marketing & promotion
pays the internet cafés
The game publisher distributes gaming revenue accordingly:The current ‘next big wave’:   SOCIAL GAMING.,[object Object],50,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
Tencent,[object Object],Tencent operates the world’s largest IM service (~300 million accounts vs. MSN’s  250 million) and casual gaming portal. For numerous Chinese users, QQ is synonymous with Internet. QQ has significant social impact.,[object Object],Starting with a simple IM for Chinese users, QQ evolved into an array of services ranging from blogs, avatars, virtual items and pets and online games. ,[object Object],Tencent’s revenues were in excess of 1 billion USD in 2008 (Facebook x3), most  of it coming from non-advertising services, with an amazing ~40% in net profit (Facebook is still loss-making)! ,[object Object],How can they make users pay for Internet services? Digital goods, micro-transactions, VAS.,[object Object],What are the successful business models at work to achieve such results?,[object Object],51,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
Tencent,[object Object],Source: +8* Plus Eight Star,[object Object],52,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
Taobao,[object Object],2008 transactions over 120 billion RMB,[object Object],more than 90 million users,[object Object],much larger than Xiaonei (now 人人) and kaixin001,[object Object],Taobao users are not as active as SNS users but ARPU is much higher,[object Object],What is next?,[object Object],Social shopping.,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object],53,[object Object]
54,[object Object],Setting up a legal entity,[object Object],Carefully select your local legal advisor.,[object Object],As a foreign entrepreneur, there are 3 forms of business available: ,[object Object],Joint venture with a Chinese partner (JVC) ,[object Object],Equity Joint Venture ,[object Object],Contractual Cooperative Joint Venture ,[object Object],Wholly Foreign-Owned Enterprise (WFOE) ,[object Object],Representative Office (RO),[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
55,[object Object],Setting up a legal entity,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
56,[object Object],Setting up a legal entity,[object Object],Before incorporating, remember: ,[object Object],Changing the type of business organization is long and costly,[object Object],Once the venture is declared to make business in a specific industry sector, very difficult to change ,[object Object],There are always grey areas, and the regulations are being updated on a weekly basis. ,[object Object],Law enforcement in China is not very strong in many areas, including contract law, IP law, etc.,[object Object],Foreign investment in certain sectors is subject to industry-specific regulations.,[object Object],Telecommunications: the stake of the foreign investors in the telecom enterprise can not be more than 49%.,[object Object],Insurance: property and personal insurance are possible but companies need permit to engage in large commercial risk insurance, all-inclusive policy insurance, etc. ,[object Object],However China is compelled by WTO to change its legislation in protected sectors.,[object Object],After being issued a Corporate Legal Person Business License, a foreign-invested enterprise (FIE) must apply for registration of foreign exchange with the State Administration of Foreign Exchange (SAFE) at the place of its business registration.,[object Object],© 2009 - Eastern Bell Capital Partners Pte. Ltd. - All Rights Reserved.,[object Object]
57,[object Object],Restructuring into an offshore holding – the “SINA structure”,[object Object],Offshore holding entities set up: ,[object Object],[object Object]
WFOE process can easily take 3+ months and requires considerable initial registered capital.

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Startup In China

  • 1.
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  • 17.
  • 18.
  • 19.
  • 20. Although only accounting for approximately 4% of global retail sales, China accounts for approximately20% of global growth.
  • 21.
  • 22.
  • 23. Most consumers do not care about brand, although more and more people are starting to have brand awareness.
  • 24. The consumer market is still very fragmented for most product / service categories.
  • 25. Top tier cities (e.g. Beijing, Shanghai, etc.) are already becoming very competitive. The new potential is in 2nd and 3rd tier cities.
  • 26. Middle class Chinese have only just started to pay attention to diet, fitness, and a healthy lifestyle.
  • 27. Women have only just started to buy accessories, cosmetics, fancy lingerie, etc. in order to enhance their sense of well-being and self-respect.
  • 28.
  • 29.
  • 30.
  • 31.
  • 32.
  • 33. Current crisis will slow down but not greatly hurt the VC market in China as the fundamentals of the Chinese economy are still strong and investment opportunities are still there.
  • 34.
  • 35. Traditional industries still account for almost 50% (!) of the VC money invested in China.
  • 36. In the U.S. Series A and B rounds typically account for over 40% of total funds invested.
  • 37.
  • 38.
  • 39.
  • 40. However, the stock markets in Shanghai and in Shenzhen continue to rapidly improveespecially in terms of shortening post-IPO lock up, transparency, etc.
  • 41. Government is also soon launching a genuine Growth Enterprises Board (GEB), termed as “China’s NASDAQ”.
  • 42.
  • 43.
  • 44. Foreign VCs use offshore USD fund to invest into China deals’ offshore holding entities with all equity activities happening outside of Chinese jurisdiction.
  • 45. Local VCs use RMB fund to invest into deals’ PRC entities and seek local divestment.
  • 46. Major trend shift in the past year, from USD to RMB.
  • 47.
  • 48.
  • 49.
  • 50.
  • 51.
  • 52.
  • 53.
  • 54.
  • 55.
  • 56.
  • 57.
  • 58.
  • 59. This is still only ~19% of the total population.
  • 60. 70% of China’s Internet users are 30 or younger.
  • 61.
  • 62.
  • 63.
  • 64.
  • 65.
  • 66.
  • 67.
  • 68.
  • 69.
  • 70. formally launched in Beijing on 17/8
  • 71. connecting mobile phone manufacturers, applications developers with China Mobile's users
  • 72. one hour before the launch there already were 9,246 registered developers in the community
  • 73. What is the effect of the iPhone (finally formally entering the Chinese market in a 3-year deal between Apple and China Unicom) going to be?
  • 74. What is the effect of the oPhone (launched earlier this week by China Mobile) going to be?
  • 75.
  • 76.
  • 77.
  • 78.
  • 81. pays IDC for hosting services
  • 82. issues the prepaid cards to regional and inner-city distributors
  • 83. pays for marketing & promotion
  • 85.
  • 86.
  • 87.
  • 88.
  • 89.
  • 90.
  • 91.
  • 92.
  • 93. WFOE process can easily take 3+ months and requires considerable initial registered capital.
  • 94.
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  • 113.
  • 114.
  • 115.
  • 116.
  • 117.
  • 118.
  • 119.
  • 120. Arrange China business trip(s).
  • 121. Provide temporary working space during China business trip(s).
  • 122. Provide administrative support during China business trip(s).
  • 123. Introduce to potential local market business partners.
  • 124. Introduce to potential customers.
  • 125. Introduce to potential local investors.
  • 126. Mentor China entry process.
  • 127.
  • 128.
  • 129.
  • 130. Non-theme specific; unlimited potential consumer applications.
  • 131.
  • 132.
  • 133.
  • 134.
  • 135.
  • 136. Dynamic and flexible – but requires close communication and collaboration.
  • 137. Frequent iterations allows for learning in the project execution.
  • 138.
  • 139. Leverage capacity and cost levels in remote locations.
  • 140. China is emerging as an alternative to India, large talent pool and better infrastructure.
  • 141.
  • 142.
  • 143.
  • 144.