Creating Products and Services that Sell Well

1. The #1 discovery platform
for kids and teens
As seen in...

2. Strictly Confidential | Copyright SuperAwesome Ltd 2013 | www.superawesome.tv
Physical retail
footprint
Digital content
Fragmented
hardware usage
Changing
engagement patterns
Increasing discovery
gap
Digital marketing for kids is now MORE difficult
The problem:
Where to direct marketing safely & effectively?
$1B+ spent each year marketing to kids & teens*
*Digital marketing spend of $200M (UK) + $800M (US) based on estimates from Nielsen, Ofcom, FTC and industry sources.

3. Digital
Discovery
the UK’s #1 kids discovery platform
Physical
Discovery
Strictly Confidential | Copyright SuperAwesome Ltd 2013 | www.superawesome.tv
8M+ kids/month across our multi-channel platform
• Kids Network: the largest
online ad network for kids
content in the UK (7.5M UU)
• Kids Mobile Network: the
largest premium mobile ad
network for kids in Europe (5M
MAU)
• Box of Awesome: the UK’s
leading discovery service for
8-14 kids (200k members)
• Swapit: eBay for kids: the
largest swap-exchange
platform in UK (1.5M members)
Data
• SuperAwesome Club: the UK’s
leading loyalty club for kids/
teens (200k members)
• Research: quarterly, monthly
and bespoke research reports

4. Customers include:
Movies Toys Publishers
Video
Games
TV & Music FMCG Other
Strictly Confidential | Copyright SuperAwesome Ltd 2013 | www.superawesome.tv

5. say hi!
Strictly Confidential | Copyright SuperAwesome Ltd 2013 | www.superawesome.tv
hello@superawesome.tv
@GoSuperAwesome