The VFN provides brands the association with athletes in a non-traditional endorsement deal. Just as an advertiser would purchase ad placement within a sports site the advertiser can purchase placement within the athlete's Virtual Fan Card. The Fan Card is a rich, interactive unit that has engaging athlete and brand content for consumer consumption. The Fan Cards are placed within relevant sites as ads to deliver the desired audience that said advertiser is looking to reach. The difference from placing a standard ad and a Fan Card on sites is that the athlete content catches the users eye and delivers higher levels of brand engagement.

2. AMPLIFY YOUR REACH
Leverage the
Power of
Premier
Athletes

3. INTRODUCING
The Virtual Fan Card

4. ENGAGING
And High-
Impact Rich
Media

5. INTEGRATED LIVE
Facebook and
Twitter Feeds

6. SPORTING NEWS
Real-Time
Stats

7. LINKS TO
Online Commerce

8. STREAMING
YouTube Video

9. INTEGRATED
Mobile
Experience

10. Social. Mobile. Display
REACHING FANS
EVERYWHERE!

11. Integrating Brands into the
VFN..

12. EASILY AND
SEAMLESSLY
Integrate
Your Brand

13. SIGNUPS FOR
Sweepstakes
and Contests

14. ENGAGE WITH
Blog and Social
Feeds

15. PROMOTE YOUR
App and Product

16. INCLUDE YOUR
Videos and Media

17. Recent Client Success
Stories..

18. • 9% Engagement Rates
• 500,000 Impressions
• 31 Seconds avg. Time
• 1,287 Email Entries
• 68% Conversion Rates

19. • 15 athletes
• 20% Engagement Rates
• +14% CTR
• Huge National
Sales Lift!