1. What have you learned from
your audience feedback?

2. Feedback on treatment presentation
• When I showed my class and teacher my initial
treatment, I was given feedback from both. The
class agreed with my idea for the content of the
video fitting to the indie rock genre. After the
presentation I was talking to my teacher about
the examples of music videos that inspired me,
my teacher suggested me to use the split screen
from Frank Turners – Photosyntheis. My original
idea for the video was similar but I decided to
add in the split screen for affect.
• My peers did point out the problem of finding
two people to be the main couple. This idea was
later taking out of my video as I couldn’t find a
couple to do it.

3. Feedback on the rough cut
• After showing my teacher and class my rough cut
I received some good feedback. The class liked
what I had done so far, but my teacher suggested
that I add in more of the split screen effect as
that is my ‘selling point’ of the video.
• A couple of people said that I should reduce the
amount of smoking and drinking shown in my
video, I reduced the amount to hopefully keep an
artistic effect and not portray that I am
condoning that behaviour

4. Feedback on the digipak draft

7. Changes after class feedback
• I made a few changes to the digipak after I
received the feedback
• The first thing I changed was the font I was
using for the album cover. I was originally
using an electronic looking font. After the
feedback from the class I changed it to
Pooplatter, to have a similar look to the arctic
monkeys old logo

8. Changes after class feedback
• Another change I made to the digipak after my
feedback was to the inside front cover. It was
suggested I use the space better, originally it
was a photo of the empty road with the album
information. I then added in the photo of the
band to use the space better.

9. Final versions after feedback
corrections

10. Magazine advert
The magazine advert got a
lot of positive feedback from
my peers and teacher.
Mostly about how the
simple look hooks the
audience.

11. Digipak
My digipak got some
good feedback. I am
happy that my peers and
teacher liked it, as it took
me so long to create and
get used to the functions
of Photoshop. People
liked how I kept the
colour theme constant
throughout and also the
clear link between the
album cover and the
magazine advert.

12. My main video
Click on the video to link to the video
My music video received a lot of good
feedback from my friends who have
watched it. The video also went down
well with my peers that have seen it.
The main thing I learned from my
audience feedback is that you need to
make the changes that the audience
want. If you do not adapt your work to
the audiences likes, it will not be a
popular text.