Personal Information
Organização/Local de trabalho
Greater New York City Area, NJ United States
Cargo
President, Trajectory. Creating momentum for brands across healthcare and wellness.
Setor
Advertising / Marketing / PR
Sobre
• I'm the founder of Trajectory, a strategic branding and marketing agency.
• Prior to starting the company in 1999, my professional experience included brand consulting, client-side marketing and advertising account management.
– Brand Consulting: EVP, Management Board member at Interbrand, the world's most influential
brand consultancy; President of Sawtooth Branding, which was a division of Sawtooth
Advertising.
– Client-Side Marketing: Increasingly senior level positions working on both established brands and
new products at Beiersdorf and L'Oreal.
– Advertising: Media and Account Management at FCB, Marschalk and DMB&B.
• Outside the office on the profession...
Marcadores
eric brody
trajectory
healthcare marketing
brand marketing
trajectory llc
branding
trajectoryllc
trajectory branding and marketing
health and wellness marketing
healthcare branding
marketing
healthcare social media
trajectory brand strategy + activation
hospital branding
brand trends
consumer trends
brand engagement
consumer marketing
rebranding
new york yankees
reading health system
nj-based branding and marketing firm
nj-based branding and marketing agency
orlando health
marketing and advertising
innovation
brand energy
brands
social media
Ver mais
Apresentações
(9)Gostaram
(30)60 Minute Brand Strategist: Extended and updated hard cover NOW available.
Idris Mootee
•
Há 15 anos
Why business brands need big ideas. - McCann Enterprise
McCann Brussels
•
Há 10 anos
Rating of 143 Cosmetic & Beauty Brands on Digital (Russia 2012)
Thierry Cellerin
•
Há 11 anos
Zara Marketing Campaign Design
Carmen Neghina
•
Há 14 anos
The Power Of Archetypes In Brand Creation
Bianca Cawthorne
•
Há 14 anos
Bringing the Social Media Revolution to Health Care
Mayo Clinic
•
Há 11 anos
The 9 Criteria for Brand Essence (TM)
Kirk Phillips
•
Há 14 anos
Social Media = ROI? Measuring your hospital's social media efforts
@chrisboyer LLC
•
Há 13 anos
Writing a Killer Blog (Without Killing Yourself)
Louis Gray
•
Há 14 anos
Blur Pma Chicago - Igniting Advocacy Through Social Media
Brandon Murphy
•
Há 14 anos
The Friendship Model: How to build brand advocacy in a consumer-driven world.
Brandon Murphy
•
Há 14 anos
The True Value of Social Media
Brandon Murphy
•
Há 13 anos
Discovering Your Unique Value
Jim Alvilhiera
•
Há 14 anos
Killer Value Proposition
Therese Padilla
•
Há 14 anos
Business Cases And Benefits Management
Alan McSweeney
•
Há 14 anos
FEED: The Razorfish Digital Brand Experience Report 2009 Key Findings
Razorfish
•
Há 14 anos
Employee Engagement And Activation
MediaSauce
•
Há 14 anos
Albion's New Model Agency presentation
Glyn Britton
•
Há 16 anos
What's Your Story?
Kevin Dugan
•
Há 14 anos
Patients Rising: How to Reach Empowered, Digital Health Consumers
e-Patient Connections
•
Há 14 anos
Health Care Social Media Summit Keynote
Lee Aase
•
Há 14 anos
Big Duck: Best Practices in Social Media
Farra Trompeter, Big Duck
•
Há 14 anos
Nonprofits, Healthcare, and Social Media
Beth Kanter
•
Há 15 anos
Consumer Engagement :: The Marketing Arm
tmadallas
•
Há 15 anos
Why Healthcare Culture Must Change
3Lions Publishing, Inc.
•
Há 15 anos
Developing a Social Media Strategy in 7 Steps
Jay Baer
•
Há 14 anos
Healthcare & Social Media: 2009 Trends & Strategy
Scott Meis
•
Há 15 anos
Next Generation Social Marketing
Nedra Kline Weinreich
•
Há 17 anos
Consumer Behaviour
rehaniltifat
•
Há 14 anos
Branding In a Troubled Economy
guest1929d4
•
Há 15 anos
Personal Information
Organização/Local de trabalho
Greater New York City Area, NJ United States
Cargo
President, Trajectory. Creating momentum for brands across healthcare and wellness.
Setor
Advertising / Marketing / PR
Sobre
• I'm the founder of Trajectory, a strategic branding and marketing agency.
• Prior to starting the company in 1999, my professional experience included brand consulting, client-side marketing and advertising account management.
– Brand Consulting: EVP, Management Board member at Interbrand, the world's most influential
brand consultancy; President of Sawtooth Branding, which was a division of Sawtooth
Advertising.
– Client-Side Marketing: Increasingly senior level positions working on both established brands and
new products at Beiersdorf and L'Oreal.
– Advertising: Media and Account Management at FCB, Marschalk and DMB&B.
• Outside the office on the profession...
Marcadores
eric brody
trajectory
healthcare marketing
brand marketing
trajectory llc
branding
trajectoryllc
trajectory branding and marketing
health and wellness marketing
healthcare branding
marketing
healthcare social media
trajectory brand strategy + activation
hospital branding
brand trends
consumer trends
brand engagement
consumer marketing
rebranding
new york yankees
reading health system
nj-based branding and marketing firm
nj-based branding and marketing agency
orlando health
marketing and advertising
innovation
brand energy
brands
social media
Ver mais