Great Quotes on Story, Grit, Customer Experience & Competition -- from QUALTRICS Insights Summit
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Brand expert Denise Lee Yohn curated quotes from Clay Christensen, Joe Pine, Angela Duckworth & other speakers at QUALTRICS Insights Summit 2017 #InsightsSummit #Qualtrics
Always tell a story.
Omar Johnson, former CMO Beats by Dre -- on how Beats saw itself as an entertainment company, not a headphones one
The markets you’re serving are bigger than you think they are; and you can understand them if you consider the jobs people need to get done.
- Clay Christensen, Harvard Business School Professor
Companies don’t need more data; they need different data.
- Ryan Smith, Founder and CEO, Qualtrics
The moment you put a number on your packaging, you become obsolete , because your competitors can always print a better one.
- Omar Johnson, former CMO Beats by Dre -- on competing on experience instead of data
Experiences are a distinct economic offering.
- Joe Pine, author of The Experience Economy
Organizations are disproportionately rewarded when they deliver great experiences and disproportionately punished when they don’t.
- Ryan Smith, Founder and CEO, Qualtrics
Nice rarely rises to the level of memorable.
- Joe Pine, author of The Experience Economy -- on how customer experience is so much more than customer service
Operational data no longer delivers a competitive advantage because everyone is looking at the same data.
- Ryan Smith, Founder and CEO, Qualtrics
Great people + great experiences = magic
- Joe Pine, author of The Experience Economy
Perseverance + Passion for the long term = Grit
- Angela Duckworth, author of Grit
If you take one day off, it takes two to get back.
- Michael Phelps, winner of 28 Olympic medals
Focus makes a big difference.
- Clay Christensen, Harvard Business School Professor – on trying to compete with too many others and not winning against any of them
I wanted to do what no one else did, so that made me work like no one else.
- Michael Phelps, winner of 28 Olympic medals
Happiness and grit go hand in hand.
- Angela Duckworth, author of Grit
If being a genius means working with all your heart on something you love…than anyone can be one.
- Angela Duckworth, author of Grit
Curated by Denise Lee Yohn, keynote speaker and author ofWhat Great Brands Do: The Seven Brand-Building Principles That Separate the Best from the Rest and the e- bookExtraordinary Experiences: What Great Retail and Restaurant Brands Dohttp://deniseleeyohn.com@deniseleeyohn