9. traffic
friend reads review, evaluates the deal, clicks out.
-Social Shop is platform-agnostic, runs on proprietary domain-
shopkeeper promotes (products in)
his shop to social network friends
friend buys on brands website
gross sale
15. Social Shop Facts
Quick overview
Goal
“Turn happy customers into active promoters”
Traction
• EUR 35mln in sales to date
• 80.000 consumers signed up for the programme
• 20 A- brand partners
Engaged network
>50% of promoter have sold something
Award winning
Accenture Innovation Award 2013
Growth
Doubled sales, promoters and brands every year
Set for acceleration
SanomaVentures invests, development capacity doubled, international ambition