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Fatores Psicograficos Geracao

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Fatores Psicograficos Geracao

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G ERAÇÃO
O NDE V OCÊ ESTAVA ...



No lançamento do Real?



Na virada do milênio?



Quando o World Trade Center foi destruído?



Na final da Copa de 2002?



Quando você abriu sua conta no Facebook?



Quando o Chelsea perdeu o título mundial?
G ERAÇÃO
K OTLER

E

K ELLER
G ERAÇÕES
nascidos
celebração
recompensa
educação
trabalho
comunicação
marketing
sexo
tecnologia
telefone
computador
uso computador
futebol
economia
notícias
guerra
espaço

Matures
até 1945
vitória
você alcança
um sonho
obrigação
restrita
localizado
lua-de-mel
projetor de slides
disco
ENIAC
científico
Leônidas
50 anos em 5
Rádio
Segunda
Sputnik

Boomers
1946 - 1964
juventude
você merece
um direito
excitante
de massa
de massa
no banco de trás
calculadora
tecla
Mainframe
corporativo
Pelé
milagre
Televisão
Vietnam
Apollo

Xers
1965 - 1975
informação
você precisa
uma ferramenta
desafio
interpessoal
segmentado
seguro
video cassette
celular
Do XT ao 486
editor de texto
Zico
inflação
CNN
Golfo (Bush pai)
Challenger

N-gen
1976 hedonismo
você tem
vida toda
realização
interativa
individualizado
cybersex
computador
I-phone
Pentium e iMac
Internet
Ronaldinho
estabilidade
CNN.com
Golfo (Bush filho)
Columbia
B RASIL

1927-1944

1945-1954

1955-1967
Anúncio

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Fatores Psicograficos Geracao