This document discusses Ireland's integrated ticketing scheme called Leap Card. It provides statistics on card issuance and usage since the program launched. Over 168,000 cards have been issued, with over 9.9 million journeys taken and €17.6 million in total usage. Customer satisfaction with Leap Card is very positive, with 89% of respondents reporting being satisfied or very satisfied. The document outlines plans to expand accepted modes of transport and fare payment options on the card in the coming quarters, and opportunities to integrate additional private transport providers and new technologies.

1. www . TransportForIreland . ie
public
transport
Data event
Tim Gaston – Integrated Ticketing Scheme Director
Thursday 6th December 2012
Tallaght Stadium

2. The Original Vision
A common payment mechanism for travel:







Is simple and intuitive – easily understood
Works in a similar way on all modes
Supports fair competition between operators
Is fast and reliable
Reduces the likelihood of fraud
Has the full confidence of customers, staff, transport
operators and Regulators
Supported by an easily recognisable brand.

3. Government
Suppliers
Design – Sequoia
Back Office – IBM/MSI
SCIMs – RTT
Equipment for CBO’s –
Mapflow/Avego
Participants
National
Transport
Authority
Dublin Bus (Parkeon)
Iarnród Éireann (S&B)
Luas (S&B)
Bus Éireann (Parkeon)
Hosting – Eircom
ITS Operator
Comms – PlanNet 21
HP/Payzone:
• Back office operations
• Card supply & issuing
• Customer Support
• EPOS network
Commercial Bus Operators
(Mapflow/Avego)
Non-transit (future)

4. Leapcard Integration Approach
Card
Personalisation
Card Supply
Help Centre System
(HCS)
Telephone
Helpdesk
Website
Scheme
Manager
Clearing
System
Card / Application /
Product Issuer
ITS Access Point (ITSAP)
Private Bus
Operators
Dublin Bus
Bus Éireann
Depot Systems
Inspection
Devices
CBO Bus
Devices
On-Bus Devices
Irish Rail
Transport
Operator
Domains
Gates
Payzone
Sales Agents
Luas
Central Systems
TVMs
Platform
Validators
POS Terminals
Smart Card Interface Module (SCIM)
ITS Scheme
Smartcard
ITS Scheme
Smartcard
ITS Scheme
Smartcard
ITS Scheme
Smartcard
ITS Scheme
Smartcard
ITS Scheme
Smartcard
ITS Scheme
Smartcard
ITS Scheme
Smartcard
ITS Scheme
Smartcard
ITS Scheme
Smartcard
ITS Scheme
Smartcard
ITS Scheme
Smartcard
ITS Scheme
Smartcard
ITS Scheme
Smartcard
4

5. KEY HIGHLIGHTS
Total Cards issued
Cumulative (30 Oct)
7,666
Irish Rail replacements
3,106
Payzone sales
97,097
Web sales
26,306
Student travel Leap cards
28,473
Irish Rail TVM sales
Total Card Issues
Luas replacements
6,263
168,910
Top-up Value Cumulative
€18.7 million
Usage Value Cumulative
€17.6 million
Total journeys
9.9 million

8. Total
(n=252)
%
Very satisfied
Overall satisfaction is
positive with nearly 9
in 10 people scoring
satisfied or very
satisfied (this is a high
score by anyone’s
standards)
89%
Satisfied
Neutral
Dissatisfied
Very dissatisfied
Mean
4.38

9. Private
Buses
Bus
Éireann
+
+
+
School & Student
travel cards
+
Ticket products
on Leap Cards
Instant TopUp
using direct
debits
+
+
Annual/Monthly
passes
Smart
Ticketing, e.g.
capping
Public Services
Card for
Free Travel will be
integrated

10. Q3
• Luas & Iarnród Éireann vending being enabled for web
collection √
• Iarnród Éireann vending of card sales & top ups √
• Student travel card scheme launch√
• Bus Éireann customer pilot√
Q4
•
•
•
•
Fare capping on Luas
Auto-top facility customer pilot
Bus Éireann launch
Additional private bus operators
Q1/Q2
•
•
•
•
Fare capping on Iarnród Éireann & Dublin Bus
Taxsaver annual & monthly cards
Range of time-based products
Integration with Free Travel Scheme

11. Service
control
Schedules
NTA/Operator
On
Vehicle/
Route
Planning
• Predictions
• Ticketing
• On Bus info
Punctuality, Reliability, %
operated, where delays occur
Bus
Statistics

12. Service
control
Schedules
Agreed
schedule
Control Centre
Curtailments
cancellations
Additions
Crisis
Management
Operator
Data system
On Vehicle
System
Route
Planning
Vehicle
RTPI
central
system
Bus
Statistics
•Predictions
•Ticketing
•On Bus info
Real time
Signs, Web, e
tc..

13. Schedule output
to journey
planner
Service
control
Schedules
Agreed
schedule
Data
Management
System
Control Centre
Curtailments
cancellations
Additions
Crisis
Management
Operator
Data system
On Vehicle
System
Route
Planning
Vehicle
RTPI
central
system
•Predictions
•Ticketing
•On Bus info
Bus
Statistics
LEAP
system
Real time
Signs, Web, e
tc..

14. Each arrow will have implications
 Operators requirements and responsibilities



Vehicle Control and Monitoring
Equipment Control and Monitoring
Process of technical and operational resolution
(resources)

NTA responsibilities


Data interface requirements
Process of technical and operational resolution
(resources)

Penalties

15. Opportunity
National Scheme
• Urban Centres
• Long Distance
• Free travel
• X-border services
Opportunity
Joint Offerings
• Taxis
• Dublin Bikes
• Dublin Tourist card
• Car Parking
• Event ticketing
Opportunity
New technologies
• Contactless EMV
• NFC

16. Questions?
Tim.gaston@nationaltransport.ie