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Dubit -
Children’s
Ownership of
Gaming Devices
Children’s Ownership of Gaming Devices
Children’s Access to Gaming DevicesDubit -
Device Access UK & US: Boys and
girls, 6 - 12 years
0%
25%
50%
75%
100%
PC / Laptop iPhone iPad Mobile (Other) Games Console Tablet (Other)
41%
91%
51%
40%39%
95%
UK & USA. Which of the following does your child have access to? N: 1,500 (Q1 2013)
Children’s Access to Gaming DevicesDubit -
Device Access Change Over Two
Years: Boys and girls, 6 - 12 years
0%
25%
50%
75%
100%
PC / Laptop iPhone iPad Mobile (Other) Games Console Tablet (Other)
41%
61%
51%
40%39%
95%
9%
88%
60%
15%
22%
97%
2011 2013
UK & USA. Which of the following does your child have access to? (2011 vs 2013) (6-12 yr olds)
Children’s Access to Gaming DevicesDubit -
Device Access UK & US
0%
25%
50%
75%
100%
6 - 8 yrs 9 - 10 yrs 11 - 12 yrs
PC / Laptop Games Console iPhone Smartphone (Other) iPad Tablet (Other)
UK & USA. Which of the following does your child have access to? N: 1,500 (Q1 2013)
Dubit -
Kids Research
• Market analysis
• Prototype and concept testing
• Competitor analysis and market scoping
• IP / trend spotting
• Design & ideation
• Monetization strategies
• Ethical marketing
• Transmedia modeling
Dubit: Research, Build & Launch
digital experiences for kids brands
Kids Game Development
• Game design and ideation
• Character and brand design
• Game development
• Virtual Worlds and Casual MMOs
Kids Apps
• iOS and Android games
• Interactive storybooks
Launch
• Game promotion and player acquisition
Children’s Access to Gaming Devices
Dubit -
Dubit: Just a few of our customers
Children’s Access to Gaming Devices
Dubit -
If you’d like to know more about what we do checkout our website dubitlimited.com or send Matthew an
email: matthew@dubitlimited.com. We love to talk!
Address
The Half Roundhouse
Wellington Road
Leeds
West Yorkshire
LS12 1DR
Phone
(+44) 113 3947 920
Email
matthew@dubitlimited.com
Dubit: Get in touch!
Children’s Access to Gaming Devices

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Children's ownership of gaming devices

  • 1. Dubit - Children’s Ownership of Gaming Devices Children’s Ownership of Gaming Devices
  • 2. Children’s Access to Gaming DevicesDubit - Device Access UK & US: Boys and girls, 6 - 12 years 0% 25% 50% 75% 100% PC / Laptop iPhone iPad Mobile (Other) Games Console Tablet (Other) 41% 91% 51% 40%39% 95% UK & USA. Which of the following does your child have access to? N: 1,500 (Q1 2013)
  • 3. Children’s Access to Gaming DevicesDubit - Device Access Change Over Two Years: Boys and girls, 6 - 12 years 0% 25% 50% 75% 100% PC / Laptop iPhone iPad Mobile (Other) Games Console Tablet (Other) 41% 61% 51% 40%39% 95% 9% 88% 60% 15% 22% 97% 2011 2013 UK & USA. Which of the following does your child have access to? (2011 vs 2013) (6-12 yr olds)
  • 4. Children’s Access to Gaming DevicesDubit - Device Access UK & US 0% 25% 50% 75% 100% 6 - 8 yrs 9 - 10 yrs 11 - 12 yrs PC / Laptop Games Console iPhone Smartphone (Other) iPad Tablet (Other) UK & USA. Which of the following does your child have access to? N: 1,500 (Q1 2013)
  • 5. Dubit - Kids Research • Market analysis • Prototype and concept testing • Competitor analysis and market scoping • IP / trend spotting • Design & ideation • Monetization strategies • Ethical marketing • Transmedia modeling Dubit: Research, Build & Launch digital experiences for kids brands Kids Game Development • Game design and ideation • Character and brand design • Game development • Virtual Worlds and Casual MMOs Kids Apps • iOS and Android games • Interactive storybooks Launch • Game promotion and player acquisition Children’s Access to Gaming Devices
  • 6. Dubit - Dubit: Just a few of our customers Children’s Access to Gaming Devices
  • 7. Dubit - If you’d like to know more about what we do checkout our website dubitlimited.com or send Matthew an email: matthew@dubitlimited.com. We love to talk! Address The Half Roundhouse Wellington Road Leeds West Yorkshire LS12 1DR Phone (+44) 113 3947 920 Email matthew@dubitlimited.com Dubit: Get in touch! Children’s Access to Gaming Devices