This is an introduction to Mezeo Software, which has developed and is marketing a software platform – the Mezeo Cloud Storage Platform for the deployment of cloud storage by service providers, including IT hosting providers, SaaS providers, VARs and managed services providers, telcos and ISPs. To our knowledge, it is the industry’s first deployable, white label cloud storage platform. It enables service providers to quickly and cost effectively enter the cloud storage market. Service providers can use the Mezeo Cloud Storage Platform and associated clients to quickly deploy a Personal Cloud™ storage online file services solution, giving their customers the opportunity to use the new capabilities for their file server needs. The company believes that mass adoption of cloud storage requires that the services be offered by service providers that already have trusting relationships with end users. Until that happens, people and companies will continue to be cautious about entrusting their data to the cloud.