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“Entrepreneurs of Today, Impacting our Community”
SLU School of Law
Chris Dornfeld, June 2015
5 ideas for new
entrepreneur...
by sharing some of my experiences
Goal: Increase your
chances of success
1 532 4
1.5 years learning the differences between clients,
customers and consumers
Understand the
language of
business
1 532 4
you will need to remind yourself of this… often
If it was easy
everyone would be
doing it
1 532 4
but it’s a valuable process
Every business plan
is wrong
1 532 4
"Half the money I spend on
advertising is wasted; the tro...
socialize your idea with everyone who will listen
No person is an
expert in everything
1 532 4
don’t wait to find out what you are doing wrong
Ask people if your
baby is ugly
1 532 4
Chris Dornfeld
President + Co-founder of Bonfyre
e: chris@bonfyreapp.com
t: @dornfeld
Thank you
1 532 4
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5 Ideas for New Entrepreneurs

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Chris Dornfeld, President and Co-Founder of Bonfyre, serial entrepreneur and former CIO for the City of St. Louis shares 5 concepts for new entrepreneurs (social or for-profit) to think about as they build their new venture.

Presented at "Entrepreneurs of Today, Impacting our Economy" hosted by the Incarnate Word Foundation and the Saint Louis University School of Law on June 10, 2015

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5 Ideas for New Entrepreneurs

  1. 1. “Entrepreneurs of Today, Impacting our Community” SLU School of Law Chris Dornfeld, June 2015 5 ideas for new entrepreneurs 1 532 4
  2. 2. by sharing some of my experiences Goal: Increase your chances of success 1 532 4
  3. 3. 1.5 years learning the differences between clients, customers and consumers Understand the language of business 1 532 4
  4. 4. you will need to remind yourself of this… often If it was easy everyone would be doing it 1 532 4
  5. 5. but it’s a valuable process Every business plan is wrong 1 532 4 "Half the money I spend on advertising is wasted; the trouble is I don't know which half” – John Wanamaker 3
  6. 6. socialize your idea with everyone who will listen No person is an expert in everything 1 532 4
  7. 7. don’t wait to find out what you are doing wrong Ask people if your baby is ugly 1 532 4
  8. 8. Chris Dornfeld President + Co-founder of Bonfyre e: chris@bonfyreapp.com t: @dornfeld Thank you 1 532 4

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