TOP 10 BLOGS EVERY
B2B MARKETER SHOULD READ
How do you become a rock star marketer? By learning from rock star
marketers. Here are ten B2B marketing blogs that aspiring rock stars
are reading – and why YOU need to start reading them, too.
BRIAN SOLIS
WHO
TOPICS
85
VALUE
sethgodin.typepad.com
Best-selling author, lecturer,
marketing guru, entrepreneur
WHO
briansolis.com
NYT best-selling author,
speaker, consultant
Social media
Technology,
Emerging Business
TWITTER
FOLLOWERS
195k
120k
The authority on social
business and how new
technology is shaping
business and marketing.
SETH GODIN
WHO
Social Media
Branding
Business Strategy
TOPICS
TOPICS
63
80
TWITTER
FOLLOWERS
305k
110k
“America’s Greatest Marketer”
shares his creative marketing
insights and big picture thoughts
on branding
VALUE
PAUL GILLIN
VALUE
gillin.com/blog
Author, columnist, speaker,
B2B social media consultant
B2B Marketing
Social Media
Open Enterprise
TWITTER
FOLLOWERS
12k
Consultant to big brands,
delivering intelligent coverage
of vital B2B marketing trends
and strategy ideas.
AMY PORTERFIELD
WHO
amyporterfield.com
Marketing expert, speaker,
educator, author
Social Media
Content Marketing
TOPICS
72
VALUE
TWITTER
FOLLOWERS
65k
15k
A powerful social media
influencer: tons of practical
ideas for small business
marketing.
ANN HANDLEY
JAY BAER
convinceandconvert.com
Best-selling author,
speaker, consultant
WHO
Content Marketing,
Social Media
TOPICS
82
TWITTER
FOLLOWERS
90k
22k
Top resource for content
marketing; great tips for
accelerating your content and
social media.
VALUE
WHO
annhandley.com
Author, speaker, content chief
at MarketingProfs
Content Marketing,
Social Media
TOPICS
JEREMIAH OWYANG
web-strategist.com/blog
Researcher, analyst, speaker,
web strategist
WHO
TOPICS
Social Business
Web Technology
Collaborative Economy
81
TWITTER
FOLLOWERS
137k
74
VALUE
TWITTER
FOLLOWERS
188k
15k
One of the most influential
women in social media; an
important source for social
strategy and tactics.
111k
Highly-praised authority on
social strategy and emerging
technologies — in-depth research
and macro-level business ideas.
VALUE
MOZ.COM
WHO
TOPICS
moz.com/blog
Community blog managed
by Moz (SEOMoz) - SEO
software and consulting
SEO
Analytics,
Inbound Marketing
SITE
VISITS
89k/m*
KISSMETRICS.COM
TWITTER
FOLLOWERS
233k
129k
*Estimate only of US internet users, data compiled via Compete and Alexa
VALUE
Vibrant community of
professionals sharing
great technical and
strategic content.
MARKETO.COM
WHO
TOPICS
74
VALUE
blog.marketo.com
Multi-author blog produced
by software makers Marketo
WHO
TOPICS
71
B2B Marketing
Content Marketing
Marketing Automation
64k
Analytics
Testing
Social Marketing
SITE
VISITS
TWITTER
FOLLOWERS
157k
34k/m*
*Estimate only of US internet users, data compiled via Compete and Alexa
VALUE
TWITTER
FOLLOWERS
blog.kissmetrics.com
Multi-author blog edited
by KISSmetrics - analytics
software provider
The latest on measurement and
testing, practical online marketing
ideas, and B2B content directed
at customer understanding.
80k
Big industry names
deliver their visions
on the most important
B2B issues.
To learn more about our thoughts on
B2B marketing, content, and making
an impact online, please check out
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ABOUT DNN
DNN (formerly DotNetNuke) provides a suite of solutions for creating rich, rewarding online experiences for customers,
partners and employees. DNN technology is the foundation for 750,000+ websites worldwide and our customers include
True Value Hardware, Bose, Cornell University, Glacier Water, Dannon, Delphi, USAA, NASCAR, Northern Health and the
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