Conquering Museum Challenges with Design Thinking

1. Image by George Atanassov from ﬂickr

2. Image copyright P. M. Carlson The Design Thinking Framework Dana Mitro" Silvers California Association of Museums Conference March 7, 2014 2

3. Some background d.school bootcamp + SFMOMA Image from ﬂickr by the Stanford d.school

4. Today’s presentation What is design thinking? A short design challenge What does the process look like in museums?

5. What is design thinking? Image from ﬂickr by the Stanford d.school

6. Optimistic Collaborative Human-centered Bias toward action Show don’t tell Prototype-driven A process + mindset All icons licensed from The Noun Project

7. grounded in a deep understanding of user needs 7 Image courtesy Michael Edson, Smithsonian InsBtuBon

8. Mindset and methodology “Design Doing” Photo by Andrew Delaney/

9. Let’s try it!

10. Your ﬁrst design challenge Find a partner. Face each other and get comfortable. Get out paper and a pen.

11. Your Challenge…

12. How might we redesign the CAM conference badge to better facilitate networking?

13. Image from ﬂickr by Matt Biddulph 13

14. Start with a conversation Image courtesy of Susan Spero

15. Interview your partner What do you like most & least about your CAM badge? Why? What do you like most & least about networking at this conference? Why? 2 minutes x 2

16. Sketch ideas Use your new knowledge about your user to sketch out ideas for a new badge for him/her. 2 minutes on your own

17. Share + get feedback Show your sketches and ideas to your partner. What resonates? What do they dislike? 2 minutes x 2

18. st 1 Congratulations on your Mindset and methodology design cycle! Photo by Andrew Delaney/

19. The framework Image by the Stanford d.school

20. Talk to real people Images courtesy SFMOMA

21. Deﬁne the right problem Image copyright P. M. Carlson

22. Generate ideas + defer judgment Image copyright P. M. Carlson

23. Build + test to learn

24. Thank you! Blog: DesignThinkingforMuseums.net Email: dana@dmitro".com Twitter: @dmitro"

25. Design Thinking in Ac-on: makeX: The Palo Alto Teen Mobile Makerspace Project 29

26. Introduc-on to makeX 30

27. How our project got started 31

28. Art Center’s design thinking process 32

29. Art Center’s audience design thinking process §  Teens need a safe and fun place to acBvely express themselves with their friends because it is important to be involved in a community in which you are heard and respected. 33

30. Introduc-on to makeX 34

31. Project Goals §  To design and develop a third space for teens. §  To involve teens extensively in the planning process and ensure their voices are heard and validated §  To promote teen’s engagement in a design thinking process and demonstrate the applicaBons of design thinking concepts in life and learning. 35

32. Introducing the Designers 36

33. Process: Introducing the Project §  How might we design a mobile makerspace that creates a broad range of experiences and is welcoming to diverse users? 37

34. Process: Establishing Groundrules §  §  §  §  §  §  §  §  §  §  §  Everyone is heard Show up on Bme, respect your commitment Take an extra step to get to know others No phones (except for breaks) Use good judgment—be nice Ask quesBons Provide clariﬁcaBon Respect other people’s ideas Take on tasks that are needed— contribute Make compromises Be opBmisBc 38

35. Process: Pre-‐Survey 39

36. Process: Field Trips 40

37. Process: Field Trips 41

38. Process: Design Thinking 42

39. Process: Empathy 43

40. Process: Deﬁning 44

41. Process: Deﬁning §  Inexperience maker teenager (Shasta) needs a nonjudgmental place to learn and be inspired because she wants a place to create and relax without pressure to succeed. 45

42. Process: Deﬁning §  Freddy needs a way to mix machinery with craVs because he wants to personalize and individualize the industrial world. 46

43. Process: Deﬁning §  The lazy video game addict (Kyle) needs a way to achieve an adrenaline rush and mo-va-on because he is bored and sick of school. 47

44. Process: Deﬁning §  Georgia needs a way to unwind aVer school because unwinding would help her lower her stress levels. 48

45. Process: Brainstorming 49

46. Process: Prototyping 50

49. Process: Prototyping and Tes-ng 53

50. Process: Equipment and Material Selec-on 54

51. Process: Installa-on 55

52. Process: Opening! 56

53. makeX Furniture: Tool-‐A-‐Gon 57

54. makeX Furniture: Folding Table 58

55. makeX Furniture: Bouncing Stool 59

56. makeX Furniture: MAKE Shelves 60

57. makeX Furniture: Storage Walls 61

58. Our Partners 62

59. Noll & Tam Architects 63

60. Hero Design 64

61. Bernie Trilling 65

62. Evalua-on Feedback §  EvaluaBon feedback: –  Majority of teen designers shared that they thought they could incorporate design thinking in their day-‐to-‐day lives: •  “Yes, design process could be applied to problem solving and other criBcal thinking applicaBons.” •  “Problem solving skills apply to all problems— abstract and physical.” 66

63. For more informa-on §  For more info and to download drawings of our furniture: www.cityofpaloalto.org/gov/depts/lib/teens/makex.asp §  To reserve equipment: hps://liquidspace.com/Venues/makex §  makeX was supported in part by the U.S. InsBtute of Museum and Library Services under the provisions of the Library Services and Technology Act, administered in California by the State Librarian §  Karen Kienzle, Director, Palo Alto Art Center (karen.kienzle@cityofpaloalto.org) 67

64. What’s next? 68

65. Thank you! 69

66. makeX The Palo Alto Teen Mobile Makerspace Project 70

67. BRIANNA CUTTS

68. Creative Confidence

69. •  A mindset •  We have the natural talents •  It takes confidence to act on natural talents

70. Design Thinking

71. •  A set of tools that let us express our Creative Confidence

72. Creativity “The process of having original ideas that have value.” — Sir Ken Robinson, Author Innovation “Putting new ideas into the world.” — Tim Brown, IDEO CEO

73. Creativity “The process of having original ideas that have value.” — Sir Ken Robinson, Author Innovation “Putting new ideas into the world.” — Tim Brown, IDEO CEO Having Ideas

74. Creativity “The process of having original ideas that have value.” Having Ideas — Sir Ken Robinson, Author Innovation “Putting new ideas into the world.” — Tim Brown, IDEO CEO Acting on Ideas

75. Design Thinking Tool Explore choices before you make a decision

76. Design Thinking Tool Explore choices before you make a decision Diverge create choices

77. Design Thinking Tool Explore choices before you make a decision Diverge create choices Converge make choices

78. Design Thinking Tool Explore choices before you make a decision Diverge create choices create choices Converge make choices

79. Creative Confidence Tool FULL EMPTY

80. Creative Confidence Mindset FULL EMPTY Being optimistic is a critical part of Creative Confidence

81. Creative Confidence Journey Being Curious

82. Creative Confidence Journey Taking Risks Being Curious

83. Creative Confidence Journey Taking Risks Test & Tweak Succeed & Fail Being Curious

84. Creative Confidence Journey Building Confidence Taking Risks Test & Tweak Succeed & Fail Being Curious

85. Creative Confidence Journey

86. Creative Confidence Journey

87. Act like a kid?

88. Not so easy …

89. Brain Basics Youth Brain Adult Brain

90. Brain Basics Something SCARY Youth Brain Adult Brain

93. We’re All Creative 0 years Human Life Span 100 years

94. We’re All Creative 0 years 0-5 years is most creative time in life Human Life Span 100 years 1968 Longitudinal Study: Breakpoint and Beyond: Mastering the Future Today, George Land and Beth Jarman

95. We’re All Creative •  1,600 5-year-olds •  Test used by NASA to select innovative engineers and scientists •  At age 5: 98% •  At age 10: 30% •  At age 15: 12%

96. What happens?

97. Creative Confidence Hurdle

98. Creative Confidence Hurdle

99. Building Creative Confidence

100. Create a world that’s better for everyone

101. Design Thinking: Empathy for user Create a world that’s better for everyone

102. Design Thinking: Empathy for user Create a world that’s better for everyone Creative Confidence: Optimism for creator

103. But How?

104. Cultivate Curiosity Building Confidence Taking Risks Test & Tweak Succeed & Fail Being Curious

105. Take Risks Create a Failure Safe Zone Creative risk taking

106. Take Risks Create a Failure Safe Zone judgment sarcasm doubt criticism Creative risk taking apathy pressure

107. Fail Often Create a Failure Safe Zone judgment sarcasm doubt criticism Creative risk taking apathy pressure

108. My approach: Hybrid of Techniques

109. Process Reminders Learn the rules so that you know how to break them

110. Process Reminders Measure twice, cut once Learn the rules so that you know how to break them

111. Process Reminders Measure twice, cut once Learn the rules so that you know how to break them Learn by doing

112. STORY

113. PASSION STORY

114. PASSION AUDIENCE STORY

115. PASSION AUDIENCE STORY TECHNIQUE

116. Funneling Process

117. Funneling Process The Exhibition

118. Funneling Process The Content The Exhibition

119. Funneling Process The Content The Exhibition The Visitor

120. Funneling Process The Content The Exhibition The Visitor Inspire More Questions than you Answer

121. Guiding others to develop Creative Confidence

122. JFK University Exhibition Development

123. Europa: Life Under Ice Before

124. Europa: Life Under Ice After

125. Europa: Life Under Ice

126. Fill These Empty Halls A John F. Kennedy University Exhibition

129. Now What?

130. Have Empathy Be Optimistic

131. Test & Tweak Have Empathy Be Curious Be Optimistic

132. Test & Tweak Have Empathy Take Risks Be Curious Be Optimistic

133. Practice, Test & Tweak Book Recommendations

134. BRIANNACUTTS. COM Creativity Stuff SIBBETTGROUP.COM Exhibit Design

135. Image by George Atanassov from ﬂickr

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