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How to Pitch a VC (aka “Startup Viagra”) Dealmaker Workshop LA, 10/06/09 Dave McClure, Founders Fund,  Master of 500 Hats blogs  @DaveMcClure  on Twitter
Startups: 2 Sexy 4 Milan? Essential Elements of a  Hot  VC Pitch ,[object Object],[object Object],[object Object],[object Object],[object Object],* note: the above are teaser images… they don’t really mean anything; they’re just here to capture your attention.
10 Erogenous VC Zones ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Money Shot  Goes Here Teaser Image Goes Here Cu$tomer Testimonial$ “ This S**t  Rocks .” The Money Shot: Demo Screen Shots Video Business Metrics (NOT Revenue  Projections) AARRR!
1. The Elevator Pitch The 30-second quickie, for when you don’t have time for lots of VC lovin’ ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
2. The Problem ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
3. Your Solution ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[ The Money Shot ] ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Demo Screen Shots Video ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
4. Market Size ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],note : “top down” and “bottom up” have nothing to do with giving VCs hard-ons.  Get your mind out of the gutter. no idea what this is, but it looks really F’ing impressive, doesn’t it?  up & to the  right .
Online Takeout Orders:  Market $ize ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],look : more info porn!  damn that looks good, doesn’t it?
5. Business Model (How Do You Plan to Make Money?) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
ZapMeals: 3 Ways We Make Money ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],again, up & to the  right .
6. Proprietary Tech / Expertise (What is your  Unfair Advantage ?) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
7. Competition (+ why they all  suck , why you’re  different ,  yellow ,  better ) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
We’re  Better,   Different.   (and You  Suck .) Funny! Shocking !!! Accepted Not  Funny.
8. Marketing Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Ok, so your product / technology rocks, but… …  how do you get customers /  distribution ? lots  of channels,  lots  of decisions… choose  a few : ,[object Object],[object Object],[object Object],[object Object]
9. Team ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
10. Money, Milestones ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Financing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Additional Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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