Slides presented by Steph Gray at Cabinet Office event on service transformation and public service reform

1. Digital engagement at DIUS: smarter conversations, better outcomes Steph Gray, Head of Engagement [email_address] 020 3300 8166

10. Social media = conversations

11. Profiles Self-publishing Networks Sharing Comments Reuse

12. Digital engagement = public service use of social media to discuss ideas with customers & partners, deliver information and services, or prompt action

13. Just another channel… but a two-way channel. With new benefits and risks… which puts more control in the hands of individuals, rather than organisations

15. Having more interesting, open conversations with our partners and customers can help us to understand the issues more clearly, make better policy and deliver it more effectively. The DIUS vision for digital engagement:

17. Listening Sharing Conversing Collaborating Reading blogs, searching social networks, subscribing to feeds Publishing documents and data, uploading podcasts and photos Commenting in forums, blogging, answering questions Developing partnerships, drafting documents, facilitating 3rd party activity

18. Audiences’ networks PRIVATE PUBLIC, MANAGED PUBLIC, INFLUENCED Partners’ networks Corporate social media channels Corporate website & Directgov/BL Collab-oration spaces Intranet

19. URL: google.com

20. URL: twitter.com/LordDrayson URL: audioboo.fm/profile/lorddrayson

21. URL: talk.dius.gov.uk/blogs/studentlistening

22. URL: interactive.dius.gov.uk/innovationnation

23. URL: thestudentroom.com/maturestudents

24. URL: altogethernow.ning.com

26. Making it happen

27. Awareness Interest Need Access What are these approaches? Capability How could we apply them to our work? Where are the opportunities for me? Can I use the tools? How do I do it? RECOGNITION IMPLEMENTATION

28. Educate Enable Engage Promote

31. What does the future hold?

32. Customer feedback and ideas online URL: en.community.dell.com

33. Services based on trust and reviews URL: couchsurfing.com

34. Public servants doing it for themselves URL: twitter.com/marilyneb

35. http://sandbox.dius.gov.uk