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An Aesthetic
of friction
for health behavior
Sebastian Deterding (@dingstweets)
PlaIT Lab, Northeastern University
April 2...
pleasurabletroublemakers.com
<1>
the situation
thousands of applications ...
+
…and yet,(mostly) one underlying model
informed
decisions
to maximize
incentives
no matter
what context
quantified self: Information!
gamification: incentives!
social
virtualmaterial
<2>
blind spots,
and lights
Please return to
highlighted route.
Issue
#1
information needs to be situated
information needs to be actionable
https://www.amazon.com/oc/dash-button
Really, Dave, a second bagel?
After the one you bought at Starbucks 1538 Tremont St. at
2:34pm today? I texted your friend...
the romeo and juliet effect
johnmarshall reeve
»When children do precisely what they were told not
to do … or when the targets of propaganda do the
op...
Lopez 2011
the undermining effect
Edward Deci,Richard Ryan
»An understanding of human motivation
requires a consideration of innate
psychological needs for ...
retain my choice
http://www.pleasurabletroublemakers.com/#/the-fifty-fifty-cake/
“just say no” is not an option
offer an alternative functioning way of life
http://www.pleasurabletroublemakers.com/#/intervator/
5%
500 steps
8th day without cycling – you really should step it
up! What about a 5 minute ride today? C’mon,
your friends...
5%
500 steps
Here’s a message from Celia: Hey Dave, you’re
below your step goal: take a walk in the park!
be understanding and flexible
http://healthmonth.com
be as smart as a puppy
http://berglondon.com/blog/2010/09/04/b-a-s-a-a-p/
»You look
especially lovely
tonight.«
http://www.flickr.com/photos/beigeinside/50122570/
Issue
#4
»You look
especially lovely
tonight.«
http://www.flickr.com/photos/beigeinside/50122570/
»Now I feel like
you’re just doing...
extrinsic motivation is unsustained
Richard Ryan,Edward Deci
Autonomy
≠
Independence, lots of choice,
absence of constraints
self-regulation & the problem of ...
Edward Deci,Richard Ryan
»To be autonomous means to behave
with a sense of volition, willingness, and
congruence; it means...
Edward Deci & Richard Ryan: The »What« and »Why« of Gaol Pursuits (2002)
150 more pages,
and I get my 10$.
external
I must...
http://designinghappiness.wordpress.com/
integration through reflection
<3>
in summary
an aesthetic of friction
1. Situatedness Intervene where the action/
decision takes place
2. Actionable Offer an alternati...
pleasurable troublemakers
http://www.pleasurabletroublemakers.com/keymoment/
sebastian@codingconduct.cc
@dingstweets
codingconduct.cc
Thank You.
An Aesthetic of Friction for Health Behavior
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An Aesthetic of Friction for Health Behavior

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An Aesthetic of Friction for Health Behavior

  1. An Aesthetic of friction for health behavior Sebastian Deterding (@dingstweets) PlaIT Lab, Northeastern University April 2, 2015 c b
  2. pleasurabletroublemakers.com
  3. <1> the situation
  4. thousands of applications ...
  5. + …and yet,(mostly) one underlying model informed decisions to maximize incentives no matter what context
  6. quantified self: Information!
  7. gamification: incentives! social virtualmaterial
  8. <2> blind spots, and lights
  9. Please return to highlighted route. Issue #1
  10. information needs to be situated
  11. information needs to be actionable
  12. https://www.amazon.com/oc/dash-button
  13. Really, Dave, a second bagel? After the one you bought at Starbucks 1538 Tremont St. at 2:34pm today? I texted your friends and they do not approve. Issue #2
  14. the romeo and juliet effect
  15. johnmarshall reeve »When children do precisely what they were told not to do … or when the targets of propaganda do the opposite of the source’s intention, each performs a counter maneuver aimed at reestablishing a threatened freedom. The term reactance refers to the psychological and behavioral attempt at reestablishing (“reacting” against) a threatened or eliminated freedom.« understanding motivation (2014: 297)
  16. Lopez 2011 the undermining effect
  17. Edward Deci,Richard Ryan »An understanding of human motivation requires a consideration of innate psychological needs for competence, autonomy, and relatedness.« the what and why of goal pursuits (2000)
  18. retain my choice http://www.pleasurabletroublemakers.com/#/the-fifty-fifty-cake/
  19. “just say no” is not an option
  20. offer an alternative functioning way of life http://www.pleasurabletroublemakers.com/#/intervator/
  21. 5% 500 steps 8th day without cycling – you really should step it up! What about a 5 minute ride today? C’mon, your friends in California did it! Issue #3
  22. 5% 500 steps Here’s a message from Celia: Hey Dave, you’re below your step goal: take a walk in the park!
  23. be understanding and flexible http://healthmonth.com
  24. be as smart as a puppy http://berglondon.com/blog/2010/09/04/b-a-s-a-a-p/
  25. »You look especially lovely tonight.« http://www.flickr.com/photos/beigeinside/50122570/ Issue #4
  26. »You look especially lovely tonight.« http://www.flickr.com/photos/beigeinside/50122570/ »Now I feel like you’re just doing it for the points.« Issue #4
  27. extrinsic motivation is unsustained
  28. Richard Ryan,Edward Deci Autonomy ≠ Independence, lots of choice, absence of constraints self-regulation & the problem of human autonomy (2006)
  29. Edward Deci,Richard Ryan »To be autonomous means to behave with a sense of volition, willingness, and congruence; it means to fully endorse and concur with the behavior one is engaged in.« motivation, personality, and development (2012: 85)
  30. Edward Deci & Richard Ryan: The »What« and »Why« of Gaol Pursuits (2002) 150 more pages, and I get my 10$. external I must not disappoint my parents! introjected I‘m good at this – this is actually fun! intrinsic It‘s important for me in school to read this now. identified I totally see how this helps me become a chef! integrated http://www.flickr.com/photos/pensiero/95412049Edward Deci & Richard Ryan (2002), The »What« and »Why« of Goal Pursuits
  31. http://designinghappiness.wordpress.com/ integration through reflection
  32. <3> in summary
  33. an aesthetic of friction 1. Situatedness Intervene where the action/ decision takes place 2. Actionable Offer an alternative goal- supporting action 3. Autonomy Leave the user the choice between old and new action 4. Irony Why so serious? Allow reversal 5. Sympathy Be understanding 6. Naïveté Be cute, not (too) smart 7. Integration Invite conscious deliberation
  34. pleasurable troublemakers http://www.pleasurabletroublemakers.com/keymoment/
  35. sebastian@codingconduct.cc @dingstweets codingconduct.cc Thank You.

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