30+ Tips how to improve your research impact : (presentation Kolff days 2016) Together with an overview of the worldwide ranking of universities, plus an insight in the “battle” for the researcher, you will get 30+ tips on how to possibly improve your research impact. The tips will involve practical actions to be taken before ánd after publishing your research. Scientific communication does not stop áfter publishing your research paper. Many strategies can be used to draw attention to your research, to try and improve the reach, and possibly even, the impact of it longterm. Innovations in scholarly communications, like the use of alternative (web)tools, are changing the research environment. It needs an open and more pro-active role of the researcher. The use of research profiles, author identifiers, open access & data, social media and altmetrics, are just a few topics that will be addressed in this talk.

1. PROMOTEFORIMPACT!
H O W T O I M P R O V E Y O U R R E S E A R C H I M P A C T : 3 0 + T I P S
Guus van den Brekel
Central Medical Library,
University Medical Center
Groningen
Kolff Days 2016, April 5th
Schiermonnikoog

2. W H Y ?
• Performance funding policy UMCG
• The "Worldwide Race on Ranking of
Universities"
• The "Universal Battle for the
Researchers" (and their citations)

3. "Numbers are meaningless in
themselves; they are windows
into exploring article
reception"
Kathy Christian on #altmetrics:
#ISMTE2016

4. H O W T O I M P R O V E Y O U R R E S E A R C H C I T A T I O N S : 3 0 + T I P S
• BEFORE Publishing
• AFTER Publishing

5. B E F O R E P U B L I S H I N G ( W H I L E
W R I T I N G )
• WHAT to INCLUDE in article?
• WHAT to publish
• WHERE to publish
• HOW to publish
• WHO to publish with

6. WHAT to INCLUDE in article
• Use unique name ( if possible), and consistently throughout your career
• Use the standardized institutional affiliation, using no abbreviations ( "University of
Groningen, University Medical Center Groningen")
• Repeat key phrases in the abstract while writing naturally
• Assign keywords to the manuscript ( MESH, Web of Science ...)
• Use more references
• Publish a longer paper
• Papers with a larger number of "callouts" are likely to get a higher number of citations
• Avoid using a question type of title
• Get an ORCID ID, connect it to PURE and use it consistantly in all articles
B E F O R E P U B L I S H I N G ( W H I L E W R I T I N G )
http://orcid.org http://pure.rug.nl/admin http://www.rug.nl/umcg/library

7. WHAT to publish
• Write a review paper
• Present a working paper ( before & after articles are
published)
B E F O R E P U B L I S H I N G ( W H I L E
W R I T I N G )

8. WHERE to publish
• Publish in a journal with high impact
• Publish across disciplines
• Publish in journals everyone in your discipline reads
• Publish in a journal that is included in many
abstracting & indexing services
B E F O R E P U B L I S H I N G ( W H I L E W R I T I N G )
Web of Science, Journal Citation Reports, InCites
http://www.rug.nl/umcg/library

9. HOW to publish
O P E N A C C E S S I N C R E A S E S C I T A T I O N R A T E S
B E F O R E P U B L I S H I N G ( W H I L E
W R I T I N G )
http://libguides.rug.nl/umcg/openaccess/home
http://libguides.rug.nl/researchers_guide
• The Open Access Citation Advantage Service
http://sparceurope.org/oaca/

10. WHO to publish with
• publish with international authors across multiple institutions
• Team-authored articles get cited more
• Publish papers with Nobel laureates ;-)
• Collaborate with corporate sector
B E F O R E P U B L I S H I N G ( W H I L E
W R I T I N G )

11. S C H O L A R L Y C O M M U N I C A T I O N
D O E S N O T S T O P A F T E R
P U B L I S H I N G Y O U R A R T I C L E

12. • Profile
• Disseminate
• Promote
• Track & engage
• Post-publication peer review

13. P R O F I L E
• Make a unique phrase that reflects your research interest & use
it throughout your career
• Keep your corporate & professional profile pages & publication
lists up to date
• Get an ORCID ID, connect it to PURE and use it consistantly in
all articles
• Use online CV option in PURE
• Use academic social networking sites ( ResearchGate,
Academia, Mendeley, Google Scholar, ImpactStory...

14. D I S S E M I N A T E
• Self-archive articles and research output
(PURE, post-print, pdf, open access repository)
• Share your research data ( open data)
• Publicize yourself ( link your latest articles to your
email signature)

15. P R O M O T E
• Start a blog ( Wordpress, Blogger are extremely good indexed in major
search engines
• Use Linkedin to promote
• Use SEO techniques on corporate & institute websites
• Contribute to Wikipedia
• Create a podcast, screencast or video and publish on YouTube, Vimeo
...
• Use Twitter & Other social media to share your findings
• Use DOI's in all communications

16. T R A C K A N D E N G A G E
• Set alerts on new citations
• Track "mentions" about your articles on the Web
(Altmetrics)
• Engage in discussions on the web and in
• Post publication peer review sites

17. https://www.altmetric.com/details/3084793

18. P O S T P U B L I C A T I O N P E E R
R E V I E W
• Pubmed Commons http://www.ncbi.nlm.nih.gov/pubmedcommons
• PubPeer https://pubpeer.com
• Frontiers http://www.frontiersin.org/SearchData.aspx?sq=Groningen&ht=1
• Open Review (ResearchGate)
https://www.researchgate.net/publicliterature.OpenReviewInfo.html
• publons.com https://publons.com/institution/5963/

19. 101 Innovations in Scholarly Communication
https://101innovations.wordpress.com

21. ImpactStory Guide
http://blog.impactstory.org/wp-content/uploads/2015/01/impact_challenge_ebook_links.pdf

22. http://blog.impactstory.org/wp-content/uploads/2015/01/impact_challenge_ebook_links.pdf
ImpactStory Guide

23. U S E D
S O U R C E S
• The Open Access Citation Advantage
Service http://sparceurope.org/oaca/
• Effective Strategies for Increasing Citation
Frequency by Nader Ale Ebrahim
http://papers.ssrn.com/sol3/Papers.cfm?abstr
act_id=2344585
• https://library.leeds.ac.uk/researcher-citations
• 101 Innovations in scholary communications
:survey
• Elsevier "Effective strategies for increasing
citation"
http://dx.doi.org/10.5539/ies.v6n11p93

24. Researcher Guide startpage
profile
- Pure & MyUniversity
- ORCID & id's
- Scholar
-Rebelmouse Social Media Frontpage
journal & category choice, collaborations
open access
- Open Access Start page CMB
- JCR
-Web of Science
-InCites /Essential Science Indicators
Social Media
-Twitter
-Linkedin
-Rebelmouse
-Slideshare
-Figshare
-Mendeley
Keywords & categories
- MESH
- WoS/ JCR
- PubMed Reminer?
track citations
- Web of Science
-Scholar alerts
- Publish or Perish
Altmetrics
-lookup DOI's Kolff
- Bookmarklet
Post publication peer review
-Pubmed Commons
Blogging
-WordPress
101 innovations in scholarly communications
-workflow
-Dissemination
-Open Science & Data
W O R K S H O P
" P O W E R F U L T O O L S T O R A I S E Y O U R C I T A T I O N S "