Social media is here to stay but knowing how it can impact your district is critical as a leader. This session will highlight the top five legal pitfalls of social media for school districts as well as best practices for implementing social media in your district. Join us as we discuss topics such as managing the use of social media through district-owned technology resources, implementing social media and developing policies regarding its use, and responding legally to student and employee use of social media off campus.

1. Presented by:
Diana Benner & Lena Engel

2. This Presentation
http://goo.gl/Vdnne3

3. Director of Professional Development
Texas Computer Education Association
diana.benner@gmail.com
@diben
DIANA BENNER
http://dbenner.org

4. Attorney
Roger, Morris, & Grover, LLP
lengel@rmgllp.com
LENA ENGEL
http://www.rmgllp.com/

5. Back Channel
http://todaysmeet.com/txcto15
Join the
conversation online

6. What are some social media trends
in education today?
What are some strategies to best
implement social media in your district?
What are some legal pitfalls
related to social media?
Today...

8. What do you think of when
you hear the word . . .
Social Media?

9. Social media refers to online tools and services
which allow an exchange of ideas, information,
videos, pictures, and graphics — just about
anything you can name.

10. • Bookmarking Sites and Social News Sites (Delicious,
Digg)
• Blogs and Microblogs (Twitter, Tumblr)
• Social Networking Sites (Facebook, Google+)
• Shopping Sites (Amazon)
• Multimedia Sharing (YouTube, Flickr, Instragram)
• Virtual Worlds (Second Life)
Types of Social Media

11. Organizations Individuals
Who’s on Social Media?

13. What
are you seeing
http://todaysmeet.com/txcto15

15. http://youtu.be/JJfw3xt4emY
Digital Dirt

16. Why Use Social Media?
It’s a part of their daily lives.

17. Why Use Social Media?
It reaches a different audience than the school flyer crowd.

18. Why Use Social Media?
It’s instant.

19. Why Use Social Media?
Parents are
using it.

20. Why Use Social Media?
To teach about digital citizenship

21. Why Use Social Media?
To Reach a Global Community

23. If no problems have
arisen in your district,
consider yourself lucky.
There’s a growing trend
of social media problems,
lawsuits, and media
frenzy.
District Considerations

24. Edutopia has a nice 7 step
outline on how to develop
social media guide guidelines
appropriate for K-12.
http://goo.gl/4Yn236
Social Media Guidelines
http://goo.gl/4Yn236

25. http://goo.gl/iLWLU4
A Teacher’s Guide

28. Why Are Teachers Getting Into
Trouble?
http://goo.gl/nRzXYC

29. Student Social Monitoring Stirs
Up Debate
http://goo.gl/cYmbqm

30. Texas Association of School
Boards provides guidance
for schools.
http://goo.gl/prwqsY
TASB Resources

31. Texas Association of School
Boards developed this white
paper to inform schools on
their role regarding social
media.
http://goo.gl/3T3w24
TASB Resources

32. #smedu social media in education
#smmanners social media manners
#smchat chat exploring social media
#smm social media marketing
#DLDay digital learning day
#digcit digital citizenship
Twitter Resources

33. http://todaysmeet.com/txcto15

34. THIS PRESENTATION
http://goo.gl/Vdnne3
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You!
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