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Sunsilk is a hair care brand known for products for women. It launched in 1954 in the UK and is now available in over 50 countries. Sunsilk uses various promotional tools like web marketing, networking, contests, sponsorships, and advertising to build its brand as a product concerned with women's needs. Its "Life Can't Wait" campaign aims to inspire women to live fullest lives.

LifestyleBusiness
1 of 21
PRESENTATION ON DIFFERENT TOOLS OF MARKETING USED BY
Hair Care Category in India ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Hair Care Facts   ,[object Object],[object Object],[object Object],[object Object],[object Object]
INCEPTION…… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SURPRISING CUSTOMERS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Idea behind the sunsilk……. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PRODUCT VARIETY ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PROMOTIONAL TOOL ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
WEB MARKETING ,[object Object],[object Object],[object Object],[object Object],[object Object]
NETWORKING ,[object Object],[object Object]
CONTEST ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SPONSORSHIP & SOCIAL AWARENESS ,[object Object],[object Object],[object Object],[object Object],[object Object]
ADVERTISING ,[object Object],[object Object],[object Object]
CAMPAIGN…….. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Life Can't Wait The campaign aims to inspire women all over the world to live their lives to the fullest.
LIFE CAN’T WAIT ,[object Object],[object Object],[object Object]
MY ANALYSIS ,[object Object],[object Object],[object Object],[object Object]
Contd…. ,[object Object],[object Object],[object Object],[object Object]
Life can’t wait ,[object Object],[object Object],[object Object]
Conclusion ,[object Object],[object Object],[object Object]
ANY QUESTION????? THANKYOU

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